Assistant Director of Admissions Operations and Systems

Edtech.com's Summary

North Carolina Central University is hiring an Assistant Director of Admissions Operations and Systems. The role leads the Transfer Recruitment team by leveraging enrollment management technology to optimize recruitment systems and enhance the student journey from application to enrollment. The assistant director manages CRM workflows, collaborates on data integration projects, and drives data-informed recruitment strategies to support institutional growth.

Highlights

Lead recruitment team with a focus on CRM management using platforms like Slate and Salesforce.
Digitize and automate Articulation Agreements and Transfer Equivalency Systems through collaboration with ITS.
Design omnichannel recruitment strategies including AI chatbots, virtual tours, and geofencing marketing.
Manage marketing technology stack and optimize applicant quality through A/B testing and conversion rate optimization.
Develop predictive models and early alert dashboards by integrating recruitment CRM and Student Information Systems.
Coordinate recruitment plans, analyze data trends, and manage college fairs and outreach events.
Maintain active communication with prospects to encourage application submission and enrollment yield.
Requires a bachelor's degree related to education or student services or 3-5 years supervisory experience; master's degree preferred.
Exceptional oral and written communication skills necessary.
Work supports the Office of Undergraduate Admissions and Transfer Services, focusing on transfer student recruitment and enrollment.

Assistant Director of Admissions Operations and Systems Full Description

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Please see Special Instructions for more details.

This position is for internal NCCU Applicants Only.

Posting Details

Position Information

Position/Classification Title	Assistant Director of Admissions Operations and Systems
Working Title	Assistant Director of Admissions Operations and Systems
Position Number	611383
FLSA	Exempt
Appointment Type	Permanent - Full Time
Tenure Track	No
FTE	1 = 40 hours/week, 12 months
If time limited, duration date
Department Hiring Range
EEO-1 Category	Officials & Managers
SOC Code	25-9099 - Education, Training, and Library Workers, All Other

Position Overview

Be an Eagle - Where Purpose Takes Flight!	Are you ready to make an impact? At North Carolina Central University (NCCU), we are more than an institution—we are a community rooted in a legacy of excellence and transformation. A historically Black university located in Durham, North Carolina, also known as ‘The City of Medicine,’ NCCU has been a cornerstone of education since 1910, fostering innovation and progress. Join our team and enjoy a comprehensive benefits package and exclusive perks designed to support your work-life balance. At NCCU, your professional growth will be nurtured, and your contributions will help shape the future for our students and the community we serve. Become part of a legacy that drives change and achievement. An opportunity awaits you at NCCU, where your purpose can take flight. Visit NCCU.edu.
Employee Benefits	Employee Benefits available to NCCU permanent employees include the following and more: Accrued Vacation and Sick Leave Community Service Leave NC State – Health Benefits NCFlex – Vision, Dental, Flexible Spending Account, Life Insurance and more 11-12 Paid Holidays Teachers and State Employees Retirement System (TSERS) Optional Supplemental Plans – 401k, 403b, 457b and 457 Employee Assistance Program (EAP) Campus Recreation Center Discount University Bookstore Discount and more.
Primary Function of Organizational Unit	The Office of Undergraduate admissions and Transfer Services is a centralized resource for students who are admitted to NCCU, and need information on academic associations, campus services, admissions requirements, course equivalences, networking opportunities, and integration into student life. The Office of Undergraduate admissions and Transfer Services advocates for all transfer students by coordinating a set of information with community college counselors, advisors, and academic staff. The office recruits, answers questions, and facilitates activities that are enhancing student learning and provides accessibility to resources. The Office of Undergraduate admissions and Transfer Services is committed to serving transfer students by helping them prepare for rewarding academic experiences, assisting them as they transition to NCCU, and promoting their progress toward graduation.
Primary Purpose of Position	The Assistant Director leads the Transfer Recruitment team with a primary focus on leveraging Enrollment Management Technology to optimize the student journey for freshman, transfer, and readmit populations. This role serves as the functional lead for recruitment systems, ensuring that data-driven insights and automated workflows power the university’s growth.
Required Knowledge, Skills, and Abilities	Partner with team members to develop and maintain online ITS services for the office of admissions. Coordinate the process to strategically complete and use articulation policies and agreements to recruit and enroll transfer students. Manage the development and implementation of strategies to recruit and enroll students in support of enrollment and retention goals. Be able to conduct research on application activity and analyze market trends to formulate recruitment and yield strategies.
Minimum Education/Experience	Bachelor’s degree in an area related to education and/or student services required or 3-5 years of supervisor experience within the related field. Excellent oral and written communication skills. Preferred Qualifications: Master’s degree in an area related to education and/or student services. Previous work experience consistent with the position.
Licenses or Certification required by Statute or Regulation	None
Equal Opportunity Employer	Consistent with the policy of the State of North Carolina, North Carolina Central University (NCCU) reaffirms that it has been, and will continue to be, the policy of this University to be an equal opportunity employer. North Carolina Central University is committed to providing educational opportunities and prohibits discrimination against students, applicants, employees, or visitors based on race, color, genetic information, national origin, religion, sex, sexual orientation, gender identity, age, disability, political affiliation, or veteran status. Any individual alleging discrimination based on sexual orientation cannot grieve beyond the University’s internal grievance process. In keeping with this policy, and to further the principle of equal opportunity, all other personnel matters such as recruitment, selection, hiring, promotion, compensation, performance appraisal, disciplinary actions, benefits, transfers, separations, reduction in force, grievance procedures, company-sponsored training, education, tuition assistance, and social and recreational programs will also continue to be administered in accordance with this policy.

Primary Responsibilities and Duties

Function	Managing Work and Performance
Describe the specific tasks and responsibilities related to the function.	Systems Leadership & CRM Management: Lead a team of recruiters by implementing advanced CRM (e.g., Slate, Salesforce) workflows. You will oversee the digital recruitment funnel, using automated communication plans and behavioral triggers to engage prospects across all entry types. Strategic Data Integration: Collaborate with University partners and ITS to digitize and automate Articulation Agreements and Transfer Equivalency Systems (TES). The goal is to provide “instant-eval” tools that allow students to see their path to graduation in real-time. Omnichannel Recruitment Strategy: Design and direct a “Phygital” (Physical + Digital) recruitment strategy. This includes managing AI-driven chatbots, virtual tour platforms, and geofencing marketing efforts to maximize outreach efficiency. MarTech Collaboration: Work in tandem with Marketing & Communications to manage the Marketing Technology (MarTech) stack. You will utilize A/B testing, UTM tracking, and conversion rate optimization (CRO) to ensure marketing spend is attracting high-quality applicants and boosting brand equity. Lifecycle Data Architecture: Partner with Student Services and Academic Affairs to bridge the gap between the CRM (Recruitment) and the SIS (Student Information System). You will develop predictive modeling and “Early Alert” dashboards to improve student persistence and retention from day one.

Function

Managing Work and Performance

Describe the specific tasks and responsibilities related to the function.

Systems Leadership & CRM Management: Lead a team of recruiters by implementing advanced CRM (e.g., Slate, Salesforce) workflows. You will oversee the digital recruitment funnel, using automated communication plans and behavioral triggers to engage prospects across all entry types.
Strategic Data Integration: Collaborate with University partners and ITS to digitize and automate Articulation Agreements and Transfer Equivalency Systems (TES). The goal is to provide “instant-eval” tools that allow students to see their path to graduation in real-time.
Omnichannel Recruitment Strategy: Design and direct a “Phygital” (Physical + Digital) recruitment strategy. This includes managing AI-driven chatbots, virtual tour platforms, and geofencing marketing efforts to maximize outreach efficiency.
MarTech Collaboration: Work in tandem with Marketing & Communications to manage the Marketing Technology (MarTech) stack. You will utilize A/B testing, UTM tracking, and conversion rate optimization (CRO) to ensure marketing spend is attracting high-quality applicants and boosting brand equity.
Lifecycle Data Architecture: Partner with Student Services and Academic Affairs to bridge the gap between the CRM (Recruitment) and the SIS (Student Information System). You will develop predictive modeling and “Early Alert” dashboards to improve student persistence and retention from day one.

Function	Planning and Organizing Operations
Describe the specific tasks and responsibilities related to the function.	Territory Management: Collect, analyze and interpret data; Formulate goals based on historical trends and projections; Develop and implement an individualized recruitment plan with appropriate objectives and strategies; Formulate and implement a comprehensive travel plan that includes college fairs and special programs as required.

Function	Planning and Organizing Work
Describe the specific tasks and responsibilities related to the function.	Communicate via phone, email and letters with qualified inquiries to encourage submission of the application; Maintain communication with applied students to encourage and support completion of the application process; Maintain contact with accepted students using yield enhancement strategies to reach enrollment goals.

Function	Decision Making
Describe the specific tasks and responsibilities related to the function.	Perform a thorough assessment of completed applicant files with ITS services

Posting Detail Information

Posting Number	EPA03497P
Open Date	04/10/2026
Date desired for closing or initial review
Close Date	04/26/2026
Open Until Filled	No
Date Position Available
Special Instructions to Applicants	This position is for internal NCCU Applicants Only.

Applicant Documents

Required Documents

Resume/CV
Cover Letter
Unofficial Transcripts (official required from selected candidate)
List of References

Optional Documents

DD-214 (Veterans Only)
Letter of Recommendation 1
Letter of Recommendation 2
NGB23A or NGB22/DD256 (National Guard Only)
Licenses and/or Certification required by Statute or Regulation

Supplemental Questions

Required fields are indicated with an asterisk (*).

* How did you learn about this job opening?
- Direct E-mail
- Referral
- NCCU Careers Website
- Other Website (please specify):

North Carolina Central University
1801 Fayetteville St.
Durham, NC, 27707
Mainline: 919-530-6100

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Original Job Description