University of Vermont
Assistant Director of Strategic Marketing, Planning and Customer Care
🇺🇸 Burlington, VT
🕑 Full-Time
💰 $64K - $73K
💻 Marketing
🗓️ August 12th, 2025
CRM
Salesforce
Edtech.com's Summary
The University of Vermont is hiring an Assistant Director of Strategic Marketing, Planning and Customer Care. This role leads marketing, multimedia, and customer engagement efforts for the Department of University Housing and Dining Services, overseeing digital and print content creation, managing the customer care team, and coordinating communications across multiple departmental units.
Highlights
- Lead strategic messaging and marketing efforts for University Housing and Dining Services.
- Manage digital presence including websites and social media with a focus on accessibility and inclusivity.
- Supervise customer care team and support the customer service desk.
- Coordinate communications for major housing events such as Opening and Closing.
- Train staff on marketing, communications, and onboarding new Salesforce users.
- Collaborate with University Strategic Communications on key projects.
- Required skills include proficiency in marketing principles, multimedia production, CRM database management, web and graphic design, and strong communication abilities.
- Minimum qualifications: Master’s degree with 3-5 years of progressive experience in supervision, marketing, communications, or related fields.
- Demonstrated commitment to inclusive excellence and multicultural collaboration.
- Annual salary range: $64,000 - $73,000, exempt position with occasional evening and weekend work.
Assistant Director of Strategic Marketing, Planning and Customer Care Full Description
Assistant Director of Strategic Marketing, Planning and Customer Care
Please carefully review the details of this position below. To apply for the position, please click the Apply for this Job button (or see the Special Instructions below if no button appears).
Please carefully review the details of this position below. To apply for the position, please click the Apply for this Job button (or see the Special Instructions below if no button appears).
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The University of Vermont is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other category legally protected by federal or state law.
For information on safety and security at the University of Vermont, see the annual security report by clicking on the Clery Act button in the sidebar menu.
Finalists for positions at UVM may be subject to a criminal background check.
For classified staff positions, actual hiring pay dependent on current competitor market conditions, comparable campus peer(s) at time of hire, and candidate’s experience level and length.
Be sure to carefully review and update your application information before submitting an application!
Position Details
Advertising/Posting Title | Assistant Director of Strategic Marketing, Planning and Customer Care
Posting Summary | The University of Vermont’s Department of University Housing and Dining Services (UHDS) is seeking an Assistant Director of Strategic Marketing, Planning, and Customer Care to lead marketing, multimedia, and customer engagement efforts. Reporting to the Associate Director of Strategic Initiatives & Planning, this role drives strategic messaging, oversees digital and print content creation, leads University Housing’s customer care team, and manages the department’s online presence—including websites and social media—with a focus on accessibility and inclusivity.The position supports seven departmental units and partners with University Strategic Communications on key projects. Responsibilities also include supervising and supporting the customer service desk, coordinating communications during major housing events (Opening, Closing, etc.), and training staff on marketing and communications topics as well as onboarding new Salesforce users.
We’re looking for a collaborative, creative leader passionate about student service, multimedia strategy, and inclusive communication. Join UVM and play a vital role in connecting students, families, and campus partners through thoughtful, mission-driven engagement.
The University of Vermont is a welcoming, educationally purposeful community committed to creating an inclusive environment that embraces intellectual diversity and global perspectives. We seek to prepare students to be accountable leaders who will bring to their work a grasp of complexity, effective problem-solving and communication skills, and an enduring commitment to learning and ethical conduct. Members of the University of Vermont community embrace and advance the values of Our Common Ground: Respect, Integrity, Innovation, Openness, Justice, and Responsibility. Staff play a critical role in this effort and the successful candidate will demonstrate a strong commitment to UVM’s mission and advancing Our Common Ground values through the execution of their job duties.
Minimum Qualifications (or equivalent combination of education and experience)
Master’s degree in a relevant field with three to five years progressive experience in supervision, student support, marketing, communications, customer service, or a related field. Proficient in marketing principles, research, and multimedia production. Experience utilizing a Customer Relationship Management (CRM) database for constituent and case management activities. Strong organizational and project management skills. Exceptional written and verbal communication abilities. Technical proficiency in web and graphic design, with familiarity in accessibility standards. Ability to manage multiple priorities, collaborate across teams, and maintain a strategic, data-driven approach to communications. Demonstrated commitment to inclusive excellence and fostering a collaborative multicultural environment required.
Desirable Qualifications | 3-5 years of experience utilizing a Customer Relationship Management (CRM) database for constituent and case management activities.
Anticipated Pay Range | $64,000-$73,000/year
Other Information |
Special Conditions | Occasional evening and/or weekends required (if non-exempt position, may result in overtime), Background Check required for this position, A probationary period may be required
FLSA | Exempt
Union Position | No
Posting Summary | The University of Vermont’s Department of University Housing and Dining Services (UHDS) is seeking an Assistant Director of Strategic Marketing, Planning, and Customer Care to lead marketing, multimedia, and customer engagement efforts. Reporting to the Associate Director of Strategic Initiatives & Planning, this role drives strategic messaging, oversees digital and print content creation, leads University Housing’s customer care team, and manages the department’s online presence—including websites and social media—with a focus on accessibility and inclusivity.The position supports seven departmental units and partners with University Strategic Communications on key projects. Responsibilities also include supervising and supporting the customer service desk, coordinating communications during major housing events (Opening, Closing, etc.), and training staff on marketing and communications topics as well as onboarding new Salesforce users.
We’re looking for a collaborative, creative leader passionate about student service, multimedia strategy, and inclusive communication. Join UVM and play a vital role in connecting students, families, and campus partners through thoughtful, mission-driven engagement.
The University of Vermont is a welcoming, educationally purposeful community committed to creating an inclusive environment that embraces intellectual diversity and global perspectives. We seek to prepare students to be accountable leaders who will bring to their work a grasp of complexity, effective problem-solving and communication skills, and an enduring commitment to learning and ethical conduct. Members of the University of Vermont community embrace and advance the values of Our Common Ground: Respect, Integrity, Innovation, Openness, Justice, and Responsibility. Staff play a critical role in this effort and the successful candidate will demonstrate a strong commitment to UVM’s mission and advancing Our Common Ground values through the execution of their job duties.
Minimum Qualifications (or equivalent combination of education and experience)
Master’s degree in a relevant field with three to five years progressive experience in supervision, student support, marketing, communications, customer service, or a related field. Proficient in marketing principles, research, and multimedia production. Experience utilizing a Customer Relationship Management (CRM) database for constituent and case management activities. Strong organizational and project management skills. Exceptional written and verbal communication abilities. Technical proficiency in web and graphic design, with familiarity in accessibility standards. Ability to manage multiple priorities, collaborate across teams, and maintain a strategic, data-driven approach to communications. Demonstrated commitment to inclusive excellence and fostering a collaborative multicultural environment required.
Desirable Qualifications | 3-5 years of experience utilizing a Customer Relationship Management (CRM) database for constituent and case management activities.
Anticipated Pay Range | $64,000-$73,000/year
Other Information |
Special Conditions | Occasional evening and/or weekends required (if non-exempt position, may result in overtime), Background Check required for this position, A probationary period may be required
FLSA | Exempt
Union Position | No
Posting Details
Position will be posted for a minimum of one week, after which it is subject to removal without notice.
Position will be posted for a minimum of one week, after which it is subject to removal without notice.
Job Location | Burlington, Vermont, United States
Job Open Date | 06/25/2025
Job Close Date (Jobs close at 11:59 PM EST.) |
Open Until Filled | No
Job Open Date | 06/25/2025
Job Close Date (Jobs close at 11:59 PM EST.) |
Open Until Filled | No
Our Common Ground Statement
The University of Vermont is a welcoming, educationally purposeful community committed to creating an inclusive environment that embraces intellectual diversity and global perspectives. We seek to prepare students to be accountable leaders who will bring to their work a grasp of complexity, effective problem-solving and communication skills, and an enduring commitment to learning and ethical conduct. Members of the University of Vermont community embrace and advance the values of Our Common Ground: Respect, Integrity, Innovation, Openness, Justice, and Responsibility. Staff play a critical role in this effort and the successful candidate will demonstrate a strong commitment to UVM’s mission and advancing Our Common Ground values through the execution of their job duties.
Position Information
Position Title | Communcations Generalist MG1 X
Posting Number | S5654PO
Department | Residential Life/30452
Position Number | 00027399
Employee FTE | 1.0
Employee Term | 12
Posting Number | S5654PO
Department | Residential Life/30452
Position Number | 00027399
Employee FTE | 1.0
Employee Term | 12
Supplemental Questions
Required fields are indicated with an asterisk (*).
- * Please specify here where applicable. Enter "NA" if not applicable.
(Open Ended Question) - * How did you hear about this employment opportunity?
- Chronicle of Higher Education
- HigherEdJobs
- Inside Higher Ed
- Seven Days
- UVM Employee (Please specify below)
- UVM Employment Web Site
- Vermont JobLink (Department of Labor)
- Other (Please specify below)
Documents Needed to Apply
Required Documents
- Resume
- Cover Letter/Letter of Application
Optional Documents
©2019 The University of Vermont – Burlington, VT 05405 – (802) 656-3131
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