Elon University
Assistant Director, Strategic Partnerships and Events
🇺🇸
Charlotte, NC
🕑
Full-Time
💰
TBD
💻
Communications
🗓️
August 4th, 2026
Canva
CRM
Salesforce
Edtech.com's Summary
Elon University is hiring an Assistant Director, Strategic Partnerships and Events. This role drives communications, manages registration infrastructure, and maintains the visual brand identity for major University Advancement events and programs. The Assistant Director blends strategic communications, marketing project management, and database system oversight to support successful event execution.
Highlights
- Drives communication strategies and registration infrastructure using Slate CRM for multiple program areas.
- Manages registration revenue goals and adjusts strategies to meet financial targets.
- Leads campus-wide Slate CRM usage, managing approximately 60 forms annually and advising departments on best practices.
- Produces event-related design materials with Adobe InDesign and Canva, ensuring brand consistency.
- Acts as primary liaison with University Marketing, coordinating timelines and deliverables for large event campaigns.
- Oversees shared inbox management across five program areas, working to consolidate communication systems.
- Requires proficiency in Slate (or equivalent CRM like Salesforce), Adobe InDesign, and Canva.
- Preferred qualifications include 2-3 years of event management or strategic communications experience, with at least 2 years in higher education.
- Bachelor’s degree in marketing, communications, business administration, hospitality/event management, information systems, or a related field is required.
- Department is University Advancement, supporting events such as Friends of the Library, Learning Society, and Commencement programs.
Assistant Director, Strategic Partnerships and Events Full Description
Title: Assistant Director, Strategic Partnerships and Events
Position Type: Staff Full-Time
Days Per Week: Monday - Friday
Hours Per Week: 40
VP Area: University Advancement
Department: University Advancement
Location: Queens Campus - Charlotte
Position Summary
The Assistant Director, Strategic Partnerships and Events is a pivotal administrative and operational role responsible for driving the communication, registration infrastructure, and visual brand identity for major University Advancement events and programs. Reporting to the Director for Strategic Partnerships and Events, this role blends strategic communications, with marketing project management and maintaining database systems.
Benefits of Working at Elon
As an Elon University employee, you’ll join an internationally acclaimed university with a commitment to fostering a thriving community. Ranked among the most innovative, creative and best-run universities in the nation, Elon’s personal approach to education extends to employees, whose growth, professional development and success is a hallmark of our training and advancement opportunities.
Employees at Elon enjoy a generous and comprehensive benefits package that includes:
28 annual days off, including holidays and vacation.
Immediate tuition remission for undergraduate courses
Tuition remission for approved graduate-level courses after 12 months of employment.
Retirement plan with an 8 percent contribution from the university.
Immediate eligibility for health, dental and vision insurance.
Free admission to musical and theater performances, guest speakers, religious and ethnic observances, recitals, art exhibitions.
Eligibility for tuition remission at Elon for spouses, qualifying domestic partners and dependents begins at two years of service. After two years of employment, eligibility begins for participation in the Tuition Exchange, a national scholarship exchange program that enables dependents to enroll in nationally recognized partner colleges and universities.
Elon values and celebrates the diverse backgrounds, cultures, experiences and perspectives of our community members. As an equal opportunity employer, Elon’s principles of diversity extend to race and gender identity, age, disability status, veteran status, sexual orientation, religion, and other aspects of one’s identity. At Elon, our employees respect human differences, passion for lifelong learning, emphasis on personal integrity and an ethic of service.
Employees at Elon enjoy a generous and comprehensive benefits package that includes:
28 annual days off, including holidays and vacation.
Immediate tuition remission for undergraduate courses
Tuition remission for approved graduate-level courses after 12 months of employment.
Retirement plan with an 8 percent contribution from the university.
Immediate eligibility for health, dental and vision insurance.
Free admission to musical and theater performances, guest speakers, religious and ethnic observances, recitals, art exhibitions.
Eligibility for tuition remission at Elon for spouses, qualifying domestic partners and dependents begins at two years of service. After two years of employment, eligibility begins for participation in the Tuition Exchange, a national scholarship exchange program that enables dependents to enroll in nationally recognized partner colleges and universities.
Elon values and celebrates the diverse backgrounds, cultures, experiences and perspectives of our community members. As an equal opportunity employer, Elon’s principles of diversity extend to race and gender identity, age, disability status, veteran status, sexual orientation, religion, and other aspects of one’s identity. At Elon, our employees respect human differences, passion for lifelong learning, emphasis on personal integrity and an ethic of service.
Minimum Required Education and Experience
Bachelor’s degree in marketing, Communications, Business Administration, Hospitality/Event Management, Information Systems, or a related field.
Preferred Education and Experience
• Professional Timeline: 2 to 3 years of progressive experience in event management, strategic communications, or CRM database administration.
• Higher Education Context: At least 2 years of experience working within a university or college setting is highly preferred.
• CRM Expertise: Minimum 2 years of hands-on experience building forms, managing data, and running communication campaigns in Slate (Technolutions) or an equivalent major CRM (like Salesforce).
• Project Management: Demonstrated experience managing complex timelines and asset production across multiple departments or cross-functional teams.
• Design Tools: Proficiency in Adobe InDesign and Canva for digital and print layout production.
• Higher Education Context: At least 2 years of experience working within a university or college setting is highly preferred.
• CRM Expertise: Minimum 2 years of hands-on experience building forms, managing data, and running communication campaigns in Slate (Technolutions) or an equivalent major CRM (like Salesforce).
• Project Management: Demonstrated experience managing complex timelines and asset production across multiple departments or cross-functional teams.
• Design Tools: Proficiency in Adobe InDesign and Canva for digital and print layout production.
Job Duties
- Owns the Slate communications strategy and registration infrastructure across five program areas (Friends of the Library, Learning Society, Estate Planning and Wealth Management Forum, Commencement, and Charlotte Business Woman of the Year), setting timelines and campaign cadence for each program.
- Oversee registration revenue targets for EPWM, LS lectures, and CBWOY; adjusts pricing, messaging, or promotion strategy to hit goals.
- Serves as the campus-wide subject Slate (CRM) captain for registration systems, managing ~60 forms annually and advising other departments on best event form practices.
- Manages internal design production (invitations, flyers, programs) in Canva and InDesign for events outside University Marketing's scope, ensuring brand consistency.
- Partners with University Marketing as the primary liaison for larger event campaigns; managing timelines, deliverables, and asset collection to keep projects on track.
- Monitors shared inbox management across five program areas, communicating urgent requests for each program, with a plan to consolidate under a unified system.
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