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Shepard University

Associate Director of Admissions

🇺🇸 Shepherdstown, WV

🕑 Full-Time

💰 TBD

💻 Enrollment

🗓️ December 9th, 2025

CRM

Edtech.com's Summary

Shepherd University is hiring an Associate Director of Admissions. This role leads efforts to support the university's strategic enrollment goals by planning and assessing recruitment initiatives, managing admission operations, and collaborating with campus partners to improve student recruitment, yield, and retention. The Associate Director supervises admissions staff and oversees territory management and application reviews.

Highlights
  • Develop and implement undergraduate recruitment and enrollment strategies focused on regional and in-state populations.
  • Supervise, train, and evaluate admissions counselors, support staff, and student ambassadors.
  • Manage assigned recruitment territories through visits to high schools, community colleges, and fairs, building relationships with community stakeholders.
  • Oversee application review and admission decision processes ensuring accuracy and policy compliance.
  • Lead yield initiatives including admitted student events and personalized outreach.
  • Analyze recruitment and enrollment data to guide strategic decisions.
  • Collaborate with marketing staff to create outreach materials and digital content.
  • Plan on-campus recruitment events such as open houses and college fairs.
  • Proficiency with admissions software such as Slate, Banner, or similar CRM/SIS systems required.
  • Minimum qualifications include a bachelor's degree, at least two years admissions experience, strong communication skills, and willingness to travel with evening/weekend work.

Associate Director of Admissions Full Description

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Posting Details
Posting Information
Posting Number S364P
Working Title Associate Director of Admissions
FLSA Exempt
Pay Grade
Advertised Salary
Position Status Full Time
Appointment Length 12 Months
Department Admissions
Job Summary/Basic Function
The Associate Director of Admissions plays a key leadership role in supporting the strategic enrollment goals of the university. This position assists the Associate Vice President of Enrollment Management in planning, implementing, and assessing recruitment initiatives, admission operations, and outreach strategies that align with the institution’s mission as a regional public university. The Associate Director provides direct supervision to professional staff, oversees aspects of territory management and application review, and collaborates with campus partners to enhance student recruitment, yield, and retention efforts.

Minimum Qualifications
  • Bachelor’s degree from an accredited institution.
  • Minimum of two years of experience in college or university admissions or related field.
  • Strong interpersonal, communication, and public presentation skills.
  • Proven ability to manage multiple priorities, work independently, and exercise sound judgment.
  • Proficiency with admissions software (e.g., Slate, Banner, or similar CRM/SIS).
  • Willingness to travel and work evenings/weekends as required.

Preferred Qualifications
  • Master’s degree in higher education, student affairs, or related field.
  • Experience working in a regional public university or with first-generation, rural, or transfer student populations.
  • Knowledge of current trends and best practices in enrollment management and student recruitment.

Posting Date 12/05/2025
Close Date
Special Instructions Summary
Appointment to this position will be contingent upon a satisfactory background check.

We believe in work-life balance and keeping time for things we love outside our work. Shepherd University offers generous employee benefits, including:
o 13 paid holidays
o 24 days annual leave (vacation) per year
o 18 sick days per year and the flexibility to use that time to care for immediate family members
o Wide range of health insurance and other benefits
o 401(a) retirement savings with 6% contribution match; eligibility to continue health insurance post-retirement, and other retiree perks
o Tuition waivers for employees and their dependents
Job Duties
Description of Job Duties
  • Assist in developing and executing comprehensive recruitment and enrollment strategies for undergraduate students, with special focus on regional and in-state populations.
  • Supervise, train, and evaluate admissions counselors, support staff, and student ambassadors.
  • Oversee assigned recruitment territories, including travel to high schools, community colleges, and college fairs; cultivate relationships with counselors, community leaders, and prospective students.
  • Manage application review and admission decisions, ensuring accuracy, timeliness, and compliance with university policies.
  • Lead yield initiatives including admitted student events, communications, and one-on-one outreach.
  • Analyze recruitment and enrollment data to inform decision-making and recommend strategies to meet enrollment goals.
  • Collaborate with marketing and communications staff to develop effective outreach materials, presentations, and digital content.
  • Plan on-campus recruitment events such as open houses, accepted student days, college fairs, etc.

Supplemental Questions

Required fields are indicated with an asterisk (*).

Documents Needed to Apply
Required Documents
  1. Resume
  2. Cover Letter
  3. List of Professional References

Optional Documents

VISIT 301 N KING ST, SHEPHERDSTOWN, WV 25443

MAIL P.O. BOX 5000, SHEPHERDSTOWN, WV 25443

CALL 304.876.5000

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