Associate Director of Admissions & Parent Engagement

Associate Director of Admissions & Parent Engagement

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Job Title  | Associate Director of Admissions & Parent Engagement
Location  | Syracuse, NY
Campus  | Syracuse, NY

Commitment to On-Campus Experience  | Syracuse University is committed to delivering an exceptional student experience through vibrant, engaged campus communities. This position is based at the above campus location and requires regular in-person presence to support our students, collaborate with colleagues, and contribute to our thriving academic environment. Syracuse University values the collaboration, mentorship, and spontaneous connections that happen when our community works together on campus. Remote work arrangements are limited in accordance with University policy.

Pay Range  | $95,000
Pay Determination  | Pay rates at Syracuse University are based on a combination of factors including, but not limited to, the job responsibilities; the candidate’s education, training, work experience and key competencies; the university’s strategic priorities; internal peer equity; applicable federal, state, local laws, grant funding and contractual requisites; and external market analyses.
Staff Level  | S5
FLSA Status  | Exempt
Hours  | Standard University business hours

8:30am – 5:00pm (academic year)
8:00am – 4:30pm (summer)
Hours may vary based on operational needs.
Job Type  | Full-time
Unionized Position Code  | UA
Job Description  | The associate director of admissions and parent engagement for the Falk College of Sport will be responsible for a full range of duties and will help to lead the enrollment management of all undergraduate and graduate programs in the college by; engaging prospective students on and off campus with goals to increase visibility, increase inquiry and applicant pools, and employ processes to increase diversity. They will plan and execute on-campus and virtual recruitment events, research areas of opportunity with regard to recruitment, and create and implement initiatives that will optimize overall enrollment goals.

This position will act as a key leader on the admissions team and will provide guidance to obtain goals set by the director and the budget office.

With attention to recent restructuring and reprioritization, the associate director of admissions and parent engagement will collaborate extensively with the communications team to help coordinate marketing initiatives and social media opportunities.

This position is part of a bargaining unit and is represented by the union SEIU, Local 200United.
Education and Experience  | Master’s degree and/or equivalent combination of education. Experience in enrollment management and 3 years plus of experience in higher education preferred. Must have strong leadership, interpersonal, presentational, and written communication skills. Valid driver’s license is required.
Skills and Knowledge  | Ability to provide, direction, oversight and management of admission recruitment cycle and student enrollment, overseeing the planning, implementation, and evaluation of recruitment activities. Excellent interpersonal, public speaking, and writing abilities are required. Relevant and demonstrable management experience to support CRM and application systems, demonstrating an understanding of Slate, to support Students, faculty, and staff. Must demonstrate a commitment to diversity and an appreciation for working with diverse populations.
Responsibilities  | In partnership with the director, the associate director of Falk admissions will develop and lead the strategy related to undergraduate and graduate admissions for the college. Build relationships with prospective undergraduate students and their families as well as prospective graduate students, informing them about academic programs and opportunities at Falk College. Responsible for the development and coordination of the recruiting strategy for programs within Falk to include building and executing communication plans to prospective and admitted students, utilizing the Slate communication and application system. Directs daily information sessions (in-person and virtual) and communicate with all prospective Falk students via phone, email, and social media. Oversee recruiting and yield. Provides oversight of undergraduate recruitment operations for Falk College, developing and implementing strategies to attract a diverse and highly qualified applicant pool in alignment with enrollment goals. Leads undergraduate recruitment efforts for Falk College, directing outreach initiatives, yield strategies, and pipeline development to meet annual enrollment targets. Oversees the planning and execution of undergraduate recruitment activities for Falk College, collaborating with campus partners to drive inquiry generation, applicant conversion, and class-building objectives. Collaborates with the Falk College Advancement office to develop and execute parent giving strategies that strengthen philanthropic engagement and support Falk College priorities. Partners with Advancement to cultivate and steward parent donor relationships, supporting fundraising initiatives that align with the college’s strategic enrollment and development goals. Partner with Falk faculty, staff, student services and central admissions to facilitate visits, events, and services. Liaison with the office of undergraduate admissions, attend meetings and serve on committees. Serve as contact to the various academic departments within Falk to connect prospective students with faculty, staff, and current students. Attend central graduate enrollment meetings to stay informed on graduate enrollment activities and exchange of ideas. Collaborate with the director of admissions to coordinate the student ambassador program, to include representation from all undergraduate programs in the college. Work with graduate students and communications team to coordinate social media opportunities.
Physical Requirements  | Not Applicable
Tools/Equipment  | Not Applicable
Application Instructions  | In addition to completing an online application, please attach a resume and cover letter.
About Syracuse University  | Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience.

The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors, 100 minors, and 200 advanced degree programs offered across the University’s 13 schools and colleges; over 15,000 undergraduates and over 6,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit http://www.syracuse.edu.
About the Syracuse area  | Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.
EEO Statement  | Syracuse University is an equal-opportunity institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.
Commitment to Supporting and Hiring Veterans  | Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.
Commitment to a Respectful and Welcoming Community  | Syracuse University fosters a welcoming learning environment where students, faculty, administrators, staff, curriculum, social activities, governance, and all aspects of campus life reflect a broad range of perspectives and experiences. The University community values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to engage with and appreciate the richness of backgrounds, beliefs, and experiences that shape our society. To achieve this, we strive to cultivate a community that respects and encourages open dialogue, understanding, and mutual respect.

Quick Link  | https://www.sujobopps.com/postings/112534
Job Posting Date  | 03/10/2026
Application Deadline  |
Full Consideration By  |
Job Category  | Staff
Message to Applicants  | 

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