AVC Marketing & Communication

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Please see Special Instructions for more details.

*This posting is a re-advertisement. Applications previously submitted are still being considered. Previous applicants do not need to reapply.

In addition to completing the online application, please also upload your resume and a separate cover letter.

Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.

We are only accepting applications submitted by August 17, 2025.

Posting Details

 Posting Summary 

Logo 
Posting Number  | STA00618PO25
Job Family  | Communications and Marketing
Job Function  | Marketing Communications
USC Market Title  | Associate VC, Marketing Communications
Link to USC Market Title  | https://uscjobs.sc.edu/titles/138284
Job Level  | E1 - Directors and Executives
Business Title (Internal Title)  | AVC Marketing & Communication
Campus  | Aiken
Work County  | Aiken
College/Division  | USC Aiken College/Division Level
Department  | AIK Marketing and Communications
State Pay Band  | Unclassified
Approved Starting Salary  | $95,954
Advertised Salary Range  | Salary commensurate with qualifications
Location of Vacancy  |
Part/Full Time  | Full Time
Hours per Week  | 37.5
Work Schedule  |
Basis  | 12 months
Job Search Category  | Other Professional

 
About USC 

About University of South Carolina  | From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.

 
Benefits for FTE Positions
The University of South Carolina (USC), through the State of SC and Public Employee Benefit Authority (PEBA), offers employees a valuable benefits package, including health and life insurance, generous paid leave and retirement programs. To learn more about USC benefits, access the "Working at USC" section on the Applicant Portal at https://uscjobs.sc.edu. Research Grant or Time-limited positions may be eligible for all, some, or no benefits, based on the grant or project funding.

Advertised Job Summary  | Re-Advertised Associate Vice Chancellor for Marketing and Communications, USC Aiken USC Aiken seeks applications for the position of Associate Vice Chancellor for Marketing and Communications.  The Associate Vice Chancellor of Marketing and Communications will be responsible for designing strategies and messaging that build awareness of the university’s reputation in conjunction with individual colleges and schools, working to foster alignment with the overall brand and enrollment strategies as the university continues to harness new capabilities and programs in fast-growing professional fields.  Reporting directly to the Vice Chancellor of Marketing and Communication and Chief of Staff, the AVC will provide campus-wide marketing leadership and manage an in-house marketing staff within the central Office of University Marketing and Communication. This position also serves as the principal advisor on all marketing and branding-related matters for internal clients in the absence of the VCMC, sharing expertise and guidance with the entire university community. The AVC will work collaboratively with a diverse array of stakeholders, including senior campus leaders, deans, development colleagues, trustees, faculty, staff, alumni, students, and communications professionals.

Core Duties include:     
Lead the development and implementation of comprehensive marketing strategies for colleges, schools, and programs in alignment with brand and enrollment strategies to enhance the university’s reputation. Design and execute digital marketing strategies and infrastructure to support university goals. Provide leadership and direction to the in-house marketing staff within the Office of Marketing and Communication. Serve as primary backup for the VCMC in matters of crisis communications, internal communications, media relations, and brand strategy. Serves as a partner to the unit’s creative team, helping secure marketing budgets, goals, and content in support of creative team execution. Serve as the principal advisor on marketing and branding-related matters across the university. Analyze and leverage data to inform marketing strategies and measure effectiveness. Stay abreast of emerging trends and technologies in marketing and communications. Other duties as assigned.  The position requires a Bachelor’s degree in a job related field and at least 10 years of job related experience, including some prior management experience. Advanced degree is preferred. Salary commensurate with education and experience. USCA is an affirmative action, equal opportunity employer and does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.

Application deadline: August 17, 2025. To be considered, applicants must complete the online application and upload the following with their online application: a cover letter that outlines relevant experience, unique qualifications and special interests in this position, a current resume/curriculum vitae and unofficial copies of transcripts, and full contact information for 3 professional references. Finalists will be required to submit official hard copy transcripts and potentially more references. Please direct additional questions to Christen Engel, Search Chair at Christen.Engel@usca.edu.  USCA is an AA/EOE. Women and minorities are encouraged to apply.   The University of South Carolina Aiken (USCA), a public comprehensive university in the University of South Carolina system, offers undergraduate and master’s degrees to more than 4,000 students in 60 programs of study. USCA has ranked as one of the best public schools in the South by U.S. News & World Report for the 26th year in a row. Additionally, USCA was recognized for being a Best College for Veterans and a Top Performer in Social Mobility. USCA is South Carolina’s COPLAC institution providing a unique and strong liberal arts core within our degree offerings. We boast students from 35 states and 32 countries. USCA has ten NCAA Division II Athletic programs. For more information about USC Aiken visit www.usca.edu. Situated on 450 acres, USC Aiken is located thirty minutes from Augusta, GA (home of the Masters Tournament and Fort Eisenhower, new home of US Army Cyber Command), one hour from Columbia, SC, and within three hours of Charleston, SC, coastal beaches, and the Appalachian Mountains. Aiken is noted for its famous thoroughbred horses, numerous parks and golf courses, wonderful weather, spacious avenues, and historic homes.*This posting is a re-advertisement. Applications previously submitted are still being considered. Previous applicants do not need to reapply.

Job Related Minimum Required Education and Experience  | Requires a bachelor’s degree in a job related field and at least 10 years of job related experience, including some prior management experience. Typically reports to an Associate VP or VP.
Required Certification, Licensure/Other Credentials  |
Preferred Qualifications  | Advanced degree is preferred.
Knowledge/Skills/Abilities  | Demonstrated knowledge and skills in envisioning, developing, and implementing successful marketing programs across large, complex enterprises. Demonstrated knowledge of digital marketing, content strategy, and analytics. Excellent interpersonal, communication, and relationship-building skills.

 Job Duties 

Job Duty  | Lead the development and implementation of comprehensive marketing strategies for colleges, schools, and programs in alignment with brand and enrollment strategies to enhance the university’s reputation. Design and execute digital marketing strategies and infrastructure to support university goals.
Essential Function  | Yes
Percentage of Time  | 20Job Duty  | Provide leadership and direction to the in-house marketing staff within the Office of Marketing and Communication.
Essential Function  | Yes
Percentage of Time  | 20Job Duty  | Serve as primary backup for the VCMC in matters of crisis communications, internal communications, media relations, and brand strategy.
Essential Function  | Yes
Percentage of Time  | 20Job Duty  | Serves as a partner to the unit’s creative team, helping secure marketing budgets, goals, and content in support of creative team execution.
Essential Function  | Yes
Percentage of Time  | 20Job Duty  | Serve as the principal advisor on marketing and branding-related matters across the university.
Essential Function  | Yes
Percentage of Time  | 10Job Duty  | Analyze and leverage data to inform marketing strategies and measure effectiveness.
Essential Function  | Yes
Percentage of Time  | 5Job Duty  | Stay abreast of emerging trends and technologies in marketing and communications. Other duties as assigned.
Essential Function  | Yes
Percentage of Time  | 5

 Position Attributes 
Employees in Safety-Sensitive or Security-Sensitive positions will be subject to pre-employment and post-employment drug testing in accordance with University policy HR 1.95 Drug and Alcohol Testing.

Safety Sensitive or Security Sensitive  | No
Hazardous weather category  | Non-Essential

 Posting Detail Information 

Number of Vacancies  | 1
Desired Start Date  |
Job Open Date  | 07/28/2025
Job Close Date  | 08/17/2025
Open Until Filled  | No
Special Instructions to Applicant  | *This posting is a re-advertisement. Applications previously submitted are still being considered. Previous applicants do not need to reapply.

In addition to completing the online application, please also upload your resume and a separate cover letter.

Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.

We are only accepting applications submitted by August 17, 2025.
Quicklink for Posting  | https://uscjobs.sc.edu/postings/192090
EEO Statement  | The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.

Supplemental Questions

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Applicant Documents