Edtech.com's Summary

Risepoint is hiring a Content Writing Specialist. This role involves producing multi-channel marketing content that boosts engagement and supports university partners' enrollment objectives. The specialist crafts compelling content across digital and traditional platforms while maintaining brand consistency and collaborating with cross-functional teams.

Highlights

Create marketing copy for digital channels like email, web, and social media, as well as traditional print materials.
Ensure brand integrity by adhering to university partners' tone, style, and voice guidelines.
Manage the content lifecycle from creation to review and delivery.
Collaborate with SEO, UX, design, video, and quality control teams to meet marketing goals.
Participate in campaign planning and review sessions to align with strategic timelines.
Escalate unresolved content issues for quality control.
Require 4-6 years of professional writing experience, preferably in marketing or agency settings, with a preference for education or mission-driven organizations.
Strong copywriting, project management skills, and knowledge of SEO principles.
Preferred familiarity with content management systems and project management tools like Workfront and Wrike.
Comprehensive benefits include paid time off, medical, dental, vision, life and disability insurance, retirement plan with company match, and additional wellness and development programs.

Content Writing Specialist Full Description

Content Writing Specialist

US - Remote

Full time

Risepoint assists primarily regional universities in increasing their access and impact by making their academic programs available to students online. Founded in 2007, Risepoint's mission is to expand access to high-quality, affordable, and workforce-relevant education, especially for working and adult students. Risepoint brings single-minded dedication to student success, an integrated set of services, and data-driven performance to our collaboration with university partners.

Job Summary:

We’re seeking a creative, detail-oriented, and collaborative Content Writing Specialist to produce exceptional multi-channel marketing content that drives engagement and supports our partner universities’ enrollment goals. You will play a critical role in crafting compelling content across digital and traditional platforms, maintaining brand consistency, and ensuring alignment with strategic marketing objectives. This role requires strong writing skills, the ability to manage multiple projects, and a collaborative mindset.

As a key contributor to the marketing organization, you’ll ensure high-quality execution of marketing content, partner with cross-functional teams, and contribute to the storytelling that powers student outreach and engagement.

Key Responsibilities:

Craft high-impact marketing copy across digital (email, web, social) and traditional (print, brochures, mailers) channels tailored to diverse university partners.
Maintain brand integrity across all content by adhering to each partner’s tone, style, and voice guidelines.
Manage the end-to-end content lifecycle—delivering content that is timely, accurate, and ready for cross-functional review.
Collaborate with SEO, UX, design, video, and quality control teams to ensure content effectiveness and alignment with broader marketing goals.
Participate in campaign planning sessions, creative kickoffs, and review cycles to stay aligned with strategic goals and timelines.
Identify and escalate content issues or inconsistencies that cannot be resolved within the content team to ensure quality control.

Job Qualifications:

A minimum of 4-6 years of professional writing experience, preferably in a marketing or agency environment.
Preferred experience in education, edtech, or working with mission-driven organizations.
Strong copywriting skills with the ability to write engaging, on-brand content across multiple formats and channels.
Experience working in a fast-paced, collaborative setting with cross-functional teams.
Proven ability to manage multiple content projects and meet tight deadlines without compromising quality.
Strong communication skills with a proactive approach to feedback and stakeholder alignment.
Excellent attention to detail, grammar, and proofreading.
Working knowledge of SEO principles and how they influence content strategy.
Comfortable adapting to different brand voices and evolving marketing goals.
Familiarity with content management systems, project management tools (e.g., Workfront, Wrike), and collaborative editing tools (e.g., Google Docs, Microsoft Word) is preferred.
Desired background in UX writing, conversion copywriting, or brand storytelling.

#LI-AD1

Risepoint is an equal opportunity employer and supports a diverse and inclusive workforce.

Risepoint offers the following comprehensive benefits:

18 days PTO + Winter Shutdown
12 designated holidays + 1 floating holiday
Medical – four options
Dental
Vision
Life & Disability (company paid)
Flexible Spending Account & Health Savings Account
Retirement plan with company match
Maternity / Paternity / Parental Leave (company paid)
Volunteer Time Off

Supplemental Benefits:

Wellness program
Alternative medicine options
Pet discounts
Accident, Critical Illness and Hospital Indemnity

Personal and Professional Development:

Continuous Professional and Leadership Development Programs
Tuition Reimbursement for employees and their dependents
Rewards & Recognition programs

Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.

Original Job Description

Content Writing Specialist

US - Remote

Full time

Job Summary:

Key Responsibilities:

Craft high-impact marketing copy across digital (email, web, social) and traditional (print, brochures, mailers) channels tailored to diverse university partners.
Maintain brand integrity across all content by adhering to each partner’s tone, style, and voice guidelines.
Manage the end-to-end content lifecycle—delivering content that is timely, accurate, and ready for cross-functional review.
Collaborate with SEO, UX, design, video, and quality control teams to ensure content effectiveness and alignment with broader marketing goals.
Participate in campaign planning sessions, creative kickoffs, and review cycles to stay aligned with strategic goals and timelines.
Identify and escalate content issues or inconsistencies that cannot be resolved within the content team to ensure quality control.

Job Qualifications:

A minimum of 4-6 years of professional writing experience, preferably in a marketing or agency environment.
Preferred experience in education, edtech, or working with mission-driven organizations.
Strong copywriting skills with the ability to write engaging, on-brand content across multiple formats and channels.
Experience working in a fast-paced, collaborative setting with cross-functional teams.
Proven ability to manage multiple content projects and meet tight deadlines without compromising quality.
Strong communication skills with a proactive approach to feedback and stakeholder alignment.
Excellent attention to detail, grammar, and proofreading.
Working knowledge of SEO principles and how they influence content strategy.
Comfortable adapting to different brand voices and evolving marketing goals.
Familiarity with content management systems, project management tools (e.g., Workfront, Wrike), and collaborative editing tools (e.g., Google Docs, Microsoft Word) is preferred.
Desired background in UX writing, conversion copywriting, or brand storytelling.

#LI-AD1

Risepoint is an equal opportunity employer and supports a diverse and inclusive workforce.

Risepoint offers the following comprehensive benefits:

18 days PTO + Winter Shutdown
12 designated holidays + 1 floating holiday
Medical – four options
Dental
Vision
Life & Disability (company paid)
Flexible Spending Account & Health Savings Account
Retirement plan with company match
Maternity / Paternity / Parental Leave (company paid)
Volunteer Time Off

Supplemental Benefits:

Wellness program
Alternative medicine options
Pet discounts
Accident, Critical Illness and Hospital Indemnity

Personal and Professional Development:

Continuous Professional and Leadership Development Programs
Tuition Reimbursement for employees and their dependents
Rewards & Recognition programs

Risepoint is an equal-opportunity employer and supports a diverse and inclusive workforce.

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