Coordinator, Social Media

Edtech.com's Summary

Texas State University is hiring a Coordinator, Social Media for its Global Operations division. The role involves developing and implementing social media content strategies, creating campaigns to increase audience engagement, producing visual content, managing e-marketing platforms, and providing strategic recommendations to senior leadership to advance the university's global education initiatives.

Highlights

Manage strategic execution and daily operations of the division’s social media platforms.

Develop campaigns to boost awareness and engagement with targeted audiences.

Create original visual content using tools like Canva Pro or Adobe Express.

Use web analytics tools such as Google Analytics to monitor social media performance.

Present findings and recommendations to senior leadership to refine content strategies.

Collaborate within diverse teams and support marketing initiatives beyond social media.

Required qualifications include a high school diploma, communication skills, proficiency with Microsoft Office, and experience with social media content and analytics.

Preferred qualifications include a bachelor’s degree, experience in higher education or global programs, and ability to manage multiple projects under deadlines.

Salary ranges from $3,901 to $4,583 per month.

Reports to the Associate Vice President of Global Operations and supports initiatives that promote international programs and study abroad services.

Coordinator, Social Media Full Description

Job Opportunities at Texas State University

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Coordinator, Social Media Bookmark this Posting Print Preview | Apply for this Job

Please see Special Instructions for more details.

This role may be eligible for 100% remote work for applicants residing in Texas or in states where TXST is registered as an employer; applicants outside these areas may not qualify. For a list of states where TXST is registered as an employer, please visit https://www.txst.edu/payroll/tax-compliance/out-of-state-employment.html.

Posting Information

Posting Number	2026226
Posting/Functional Title	Coordinator, Social Media
University Pay Plan Title	Coord, Social Media
Location	Other - Remote Location
Department	Global Operations
Recruitment Type	University-Wide Recruiting
Job Type	Full-Time
Funding Source	Permanent
Monthly Salary	$3901.00 - $4583.00
Job Category	Exempt
Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.	High school diploma Familiarity with web analytics tools (e.g., Google Analytics) to track social media referrals and conversions. Effective communication, proofreading, and editing skills (e.g., locating errors in sentence structure and design inconsistencies). Ability to translate organizational goals and programmatic initiatives into actionable social media campaigns that increase awareness and engagement with target audiences. Experience in conceptualizing and developing original visual content (graphics, photos, short-form video) using professional or consumer-level design tools (e.g., Canva Pro, Adobe Express, or similar software). Excellent organizational skills with sharp attention to detail and time management. Experience with Microsoft Office suite.
Preferred Qualifications	Bachelor’s degree Working knowledge of social media analytics, including the ability to track KPIs (Key Performance Indicators), interpret performance data, and make data-driven content decisions. Experience working specifically within the higher education sector, particularly with international programs, global initiatives, or study abroad services. Experience conducting interviews or obtaining high-quality quotes from stakeholders (e.g., faculty, students, international partners) for content generation. Demonstrated ability to work collaboratively within a diverse team environment and with external partners Proven ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.
Job Description	Reporting to the Associate Vice President of TXST Global Operations, the Social Media Coordinator will be responsible for all social media content strategy and implementation for the primary divisional social channels. This work includes developing campaigns that increase awareness and engagement with specific audiences to drive interest in TXST Global’s ongoing programs, new initiatives, events, etc. In addition, the position will assist with various campaigns and participate in marketing strategy initiatives in other nonsocial channels. The coordinator will also be expected to conceptualize, research and develop graphics for social media channels, oversee e-marketing interfaces, and develop and deliver presentations as well as perform other duties as assigned. The ideal candidate is a creative, organized, and data-driven individual with a strong passion for digital communication in a global education context.
Job Duties	The Coordinator of Social Media for TXST Global Operations is responsible for the strategic execution and operational management of the division’s social media presence. This encompasses proactive management of various social media platforms, maintaining a constant awareness of current industry trends and best practices, and establishing robust operational procedures for content publishing and community engagement. A critical duty involves the continuous tracking and monitoring of peer institutions and benchmark divisions, setting alerts for mentions of TXST Global, and ensuring all responses are appropriate and timely. Furthermore, the role requires proactively developing and presenting recommendations to senior leadership on how to effectively integrate divisional information into the broader University social media efforts, significantly increase audience engagement, and establish rigorous tracking practices that yield ongoing performance metrics to inform and guide all future content strategy decisions.
Additional Information to Applicants	This role may be eligible for 100% remote work for applicants residing in Texas or in states where TXST is registered as an employer; applicants outside these areas may not qualify. For a list of states where TXST is registered as an employer, please visit https://www.txst.edu/payroll/tax-compliance/out-of-state-employment.html.
Job Open Date	12/22/2025
Job Close Date (posting closes at midnight)	01/05/2026
Open Until Filled	No
Normal Work Days	Monday, Tuesday, Wednesday, Thursday, Friday
Normal Work Hours Start	8:00AM
Normal Work Hours End	5:00PM
Posting Notices
Legal and Required Notices	Texas State University is committed to a policy of non-discrimination and equal opportunity for all persons regardless of race, sex, color, religion, national origin or ancestry, age, marital status, disability, veteran status, or any other basis protected by federal or state law in employment, educational programs, and activities and admissions. Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications. Applicants must be authorized to work for any employer in the United States. The University will not sponsor or assume sponsorship of any candidate requiring a petition for a H1B employment visa.
Why Choose Texas State University?	Join the Texas State Bobcat team and experience a career that offers more than just a job—it’s a path to a brighter future. As a Texas State employee, you’ll enjoy: Exceptional Benefits: Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day. Generous Time Off: Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance. Wellness and Balance: Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being. Professional Growth: Explore a wide range of training, development courses, certifications, and educational support programs. Welcoming Campus: Become part of a vibrant Bobcat community with numerous social and professional networks. Tuition Benefits: Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family. Retirement Security: Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions. At Texas State University, you’re not just an employee—you’re a valued member of a thriving and beautiful campus community. Start your journey with us today. https://www.hr.txst.edu/benefits.html
Quick Link	https://jobs.hr.txstate.edu/postings/55500

Applicant Document

Required Documents

Resume
Cover Letter

Optional Documents

DD 214/DD1300
Veteran's Preference
Licensure
Certifications

Supplemental Questions

Required fields are indicated with an asterisk (*).

Texas State University Clery Act and Campus Security
Our Commitment
What Happens After I Apply to Staff Positions

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Click 'OK' to keep your session active.

Original Job Description

Job Opportunities at Texas State University

Toggle navigation

Coordinator, Social Media Bookmark this Posting Print Preview | Apply for this Job

Please see Special Instructions for more details.

Posting Information

Posting Number	2026226
Posting/Functional Title	Coordinator, Social Media
University Pay Plan Title	Coord, Social Media
Location	Other - Remote Location
Department	Global Operations
Recruitment Type	University-Wide Recruiting
Job Type	Full-Time
Funding Source	Permanent
Monthly Salary	$3901.00 - $4583.00
Job Category	Exempt
Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.	High school diploma Familiarity with web analytics tools (e.g., Google Analytics) to track social media referrals and conversions. Effective communication, proofreading, and editing skills (e.g., locating errors in sentence structure and design inconsistencies). Ability to translate organizational goals and programmatic initiatives into actionable social media campaigns that increase awareness and engagement with target audiences. Experience in conceptualizing and developing original visual content (graphics, photos, short-form video) using professional or consumer-level design tools (e.g., Canva Pro, Adobe Express, or similar software). Excellent organizational skills with sharp attention to detail and time management. Experience with Microsoft Office suite.
Preferred Qualifications	Bachelor’s degree Working knowledge of social media analytics, including the ability to track KPIs (Key Performance Indicators), interpret performance data, and make data-driven content decisions. Experience working specifically within the higher education sector, particularly with international programs, global initiatives, or study abroad services. Experience conducting interviews or obtaining high-quality quotes from stakeholders (e.g., faculty, students, international partners) for content generation. Demonstrated ability to work collaboratively within a diverse team environment and with external partners Proven ability to manage multiple projects simultaneously and meet tight deadlines in a fast-paced environment.
Job Description	Reporting to the Associate Vice President of TXST Global Operations, the Social Media Coordinator will be responsible for all social media content strategy and implementation for the primary divisional social channels. This work includes developing campaigns that increase awareness and engagement with specific audiences to drive interest in TXST Global’s ongoing programs, new initiatives, events, etc. In addition, the position will assist with various campaigns and participate in marketing strategy initiatives in other nonsocial channels. The coordinator will also be expected to conceptualize, research and develop graphics for social media channels, oversee e-marketing interfaces, and develop and deliver presentations as well as perform other duties as assigned. The ideal candidate is a creative, organized, and data-driven individual with a strong passion for digital communication in a global education context.
Job Duties	The Coordinator of Social Media for TXST Global Operations is responsible for the strategic execution and operational management of the division’s social media presence. This encompasses proactive management of various social media platforms, maintaining a constant awareness of current industry trends and best practices, and establishing robust operational procedures for content publishing and community engagement. A critical duty involves the continuous tracking and monitoring of peer institutions and benchmark divisions, setting alerts for mentions of TXST Global, and ensuring all responses are appropriate and timely. Furthermore, the role requires proactively developing and presenting recommendations to senior leadership on how to effectively integrate divisional information into the broader University social media efforts, significantly increase audience engagement, and establish rigorous tracking practices that yield ongoing performance metrics to inform and guide all future content strategy decisions.
Additional Information to Applicants	This role may be eligible for 100% remote work for applicants residing in Texas or in states where TXST is registered as an employer; applicants outside these areas may not qualify. For a list of states where TXST is registered as an employer, please visit https://www.txst.edu/payroll/tax-compliance/out-of-state-employment.html.
Job Open Date	12/22/2025
Job Close Date (posting closes at midnight)	01/05/2026
Open Until Filled	No
Normal Work Days	Monday, Tuesday, Wednesday, Thursday, Friday
Normal Work Hours Start	8:00AM
Normal Work Hours End	5:00PM
Posting Notices
Legal and Required Notices	Texas State University is committed to a policy of non-discrimination and equal opportunity for all persons regardless of race, sex, color, religion, national origin or ancestry, age, marital status, disability, veteran status, or any other basis protected by federal or state law in employment, educational programs, and activities and admissions. Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications. Applicants must be authorized to work for any employer in the United States. The University will not sponsor or assume sponsorship of any candidate requiring a petition for a H1B employment visa.
Why Choose Texas State University?	Join the Texas State Bobcat team and experience a career that offers more than just a job—it’s a path to a brighter future. As a Texas State employee, you’ll enjoy: Exceptional Benefits: Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day. Generous Time Off: Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance. Wellness and Balance: Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being. Professional Growth: Explore a wide range of training, development courses, certifications, and educational support programs. Welcoming Campus: Become part of a vibrant Bobcat community with numerous social and professional networks. Tuition Benefits: Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family. Retirement Security: Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions. At Texas State University, you’re not just an employee—you’re a valued member of a thriving and beautiful campus community. Start your journey with us today. https://www.hr.txst.edu/benefits.html
Quick Link	https://jobs.hr.txstate.edu/postings/55500

Applicant Document

Required Documents

Resume
Cover Letter

Optional Documents

DD 214/DD1300
Veteran's Preference
Licensure
Certifications

Supplemental Questions

Required fields are indicated with an asterisk (*).

Texas State University Clery Act and Campus Security
Our Commitment
What Happens After I Apply to Staff Positions

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.

Any data not saved will be lost.

Click 'OK' to keep your session active.

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Coordinator, Social Media

Edtech.com's Summary

Coordinator, Social Media Full Description

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