Edtech.com's Summary

Discovery Education is hiring a Copywriter - Contract to create brand-aligned marketing content supporting multiple channels and teams. The role involves collaborating with Sales, Product, and Creative Services to craft compelling copy for campaigns, marketing collateral, and digital platforms, reinforcing Discovery Education's leadership in K–12 education.

Highlights

Write and refine marketing copy for collateral such as flyers, brochures, and web content.
Manage content library updates and facilitate collaboration with Product Marketing and Creative Services.
Partner with campaign teams to develop copy for landing pages, emails, and paid ads.
Ensure editorial consistency, apply SEO and accessibility best practices, and self-edit content.
Utilize generative AI tools to enhance content creation speed and quality.
Project manage assignments using tools like Asana and communicate internally via platforms like Seismic and Slack.
Requires Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
Minimum 2 years of professional copywriting experience with portfolio showcasing marketing content.
Proficiency in Google Workspace and familiarity with Canva and Seismic preferred.
Must have legal right to work in the U.S. and reliable internet for remote work collaboration.

Copywriter - Contract Full Description

We are looking for a highly skilled Copywriter - Contract to support Discovery Education’s Marketing initiatives by producing brand-aligned, high-impact written content across multiple channels. This role plays a critical function in bringing our voice to life through content that engages educators, partners, and key stakeholders. The copywriter will collaborate across teams including Sales, Product, and Creative Services to develop short-, medium-, and long-form content aligned with campaign goals and product messaging. You will help position Discovery Education as a leader in K–12 education through clear, compelling, and audience-driven writing.

In This Role You Will:

Marketing Collateral Creation and Distribution

• Write and refine marketing copy for sales and marketing collateral including flyers, postcards, product brochures, and web content
• Update and maintain a content library to reflect product updates, seasonal campaigns, and marketing offers
• Project manage collateral creation, including collaboration with Product Marketing to align product value props, and with Creative Services to facilitate design
• Work with Sales Enablement to publish content internally through Seismic, Slack, email
• Leverage generative AI tools to increase speed and scale of content creation

Campaign Support and Collaboration

• Partner Campaign teams to develop marketing copy aligned to campaign goals and strategies, including content for landing pages, email sequences, and paid ads
• Incorporate input from stakeholders including Growth and Product Marketing to tailor messaging to campaigns
• Proof content for Marketing team members to ensure quality and consistency of brand voice

Editorial Excellence

• Ensure consistency in tone, voice, and messaging across assets and platforms
• Self-edit and proof content to ensure grammatical accuracy, clarity, and alignment to style guide
• Apply SEO and accessibility best practices where relevant

Project Management and Delivery

• Manage multiple assignments and meet deadlines in a fast-paced, collaborative environment
• Track revisions, feedback, and asset versions using project management tools like Asana

Core Competencies for Success:

• Attention to detail
• Adaptability
• Collaboration
• Creative thinking
• Brand voice alignment
• Written communication
• Experience writing AI prompts to product high-quality, on-message content
• Deadline management
• SEO and LLM strategy
• Digital content fluency
• Familiarity with Canva, Seismic a plus

Credentials and Experience:

• Bachelor’s degree in Communications, Marketing, English, Journalism, or related field
• Minimum of 2 years of professional copywriting experience, ideally in a marketing or brand environment
• Portfolio of writing samples showcasing short- and long-form marketing content
• Familiarity with education, edtech, or B2B content a plus
• Proficiency with collaborative platforms such as Google Workspace and project management tools
• Legal right to work in the United States

This role is designed to be remote. As a contract role, this position is not eligible for full-time employee benefits. Candidates must be based in the United States and have a reliable internet connection to participate in virtual meetings and team collaboration.

Discovery Education is an equal opportunity employer. Discovery Education is committed to being an employer of choice, not just a good place to work, but a great and inclusive place to work. To that end, we strive to recruit and maintain a workforce that meaningfully represents the communities we serve. Qualified applicants will receive consideration for employment without regard to their race, color, religion, national origin, sex, sexual orientation, gender, protected veteran status or disabled status, or genetic information.

Original Job Description

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Copywriter - Contract

Edtech.com's Summary

Copywriter - Contract Full Description

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