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Scholastic

Creative Director, Product Development

🇺🇸 Hybrid - New York, NY

🕑 Full-Time

💰 $130K - $145K

💻 Product Development

🗓️ May 20th, 2025

Edtech.com's Summary

Scholastic is hiring a Creative Director, Product Development. This role involves translating series content into merchandise across Hard and Soft Lines globally, aligning with Franchise and Consumer Products strategy, and collaborating with various teams to support product development, innovation, and business opportunities. The creative director will provide art direction, oversee creative approvals, and conduct market research to enhance product positioning. 

Highlights 
  • Develop and execute consumer products strategy.
  • Collaborate with Development & Production teams.
  • Lead creative direction and product development.
  • Ensure creative approvals for product categories.
  • Conduct market research for innovation.
  • Proficiency in relevant design and product approval platforms.
  • Annual Salary: $130,000 - $145,000.
  • Full suite of health and wellness benefits.
  • Degree in product/industrial/fashion design and/or relevant work experience with 5-7 years of experience.

Creative Director, Product Development Full Description

Creative Director, Product Development
New York, New York
Full time

Job Description:

NOTE: This role is based in NYC and requires 3 days per week in the SoHo, NY office.

THE OPPORTUNITY
Reporting into the VP of Consumer Products, the Creative Director, Product Development will be charged with translating series content into compelling merchandise across Hard and Soft Lines globally.  The successful candidate will join an experienced and entrepreneurial licensing team charged with creating best in class consumer products for kids globally while growing Scholastic/9Story revenue.

RESPONSIBILITIES
  • Develop and execute on creative consumer products strategy across Scholastic/9 Story IP ensuring design and product development align with Franchise and CP strategy
  • Collaborate with Development & Production on asset development, ensuring Consumer Products needs are represented, including feedback on play patterns, key characters, locations, props and branding elements as well as design & trend direction.
  • Lead and oversee Creative Direction and development of Fashion and Trend guides including Branding and Packaging
  • Provide creative and art direction as needed to support and enhance products across all categories (softlines, hardlines, FMCG, publishing)
  • Lead creative approvals process for all product categories from initial kick-offs through on-shelf launches, collaborating with internal and external 3rd party stakeholders when and where necessary
  • Liaise with key cross-functional teams – including Franchise, Development, Production, Marketing and Digital Consumer Products to build brands and support new business opportunities
  • Conduct regular market research to inspire innovation within product development and establish unique brand positioning at retail

About Scholastic
For more than 100 years, Scholastic Corporation (NASDAQ: SCHL) has been meeting children where they are – at school, at home and in their communities – by creating quality content and experiences, all beginning with literacy. Scholastic delivers stories, characters, and learning moments that empower all kids to become lifelong readers and learners through bestselling children’s books, literacy- and knowledge-building resources for schools including classroom magazines, and award-winning, entertaining children's media. As the world's largest publisher and distributor of children's books through school-based book clubs and book fairs, classroom libraries, school and public libraries, retail, and online, and with a global reach into more than 135 countries, Scholastic encourages the personal and intellectual growth of all children, while nurturing a lifelong relationship with reading, themselves, and the world around them. Learn more at www.scholastic.com.

Some benefits that we offer:
  • Full suite of health and wellness benefits (including a $0 deductible Medical Plan)
  • Retirement Savings Plan 401(k) with options for both Roth and Traditional Contributions
  • Tuition-Free programs for undergraduate and graduate degrees
  • Generous Parental Leave Program
  • Employee Stock Purchase Plan (ESPP) with opportunity for discounted stock at a 15% discount

Thank you for your consideration in choosing Scholastic.
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Qualifications

HOW YOU CAN FIT (Qualifications)
Knowledge, Skills, and Abilities:
  • Current on the latest fashion and product trends 
  • Ability to clearly articulate creative vision to internal and external stakeholders and provide direction on product and line development while considering manufacturing needs and limitations
  • A proactive leader and team player who can both think big and execute on the smallest details 
  • Excellent project management skills and ability to work under tight deadlines  
  • Expertise in relevant design and product approval platforms 
  • Knowledge of the children’s media and CP landscape and general market awareness of brands targeted to kids ages 2-15

Experience and Education: Degree in product/industrial/fashion design and/or relevant work experience; minimum of 5-7 years’ of experience

Time Type:

Full time

Job Type:

Regular

Job Family Group:

Marketing

Location Region/State:

New York

Compensation Range:

Annual Salary: 130,000.00 - 145,000.00

EEO Statement:

Scholastic is an Equal Opportunity Employer. Our policy is clear: there shall be no discrimination on the basis of race, religion, color, sex, pregnancy, national origin, marital status, sexual orientation, gender identity or expression, age, non-disqualifying physical or mental disability, or status as a disabled veteran or Vietnam veteran. Those factors shall not influence the determination of qualifications for a job or other opportunity within the company. Further, all personnel actions (such as compensation, tuition aid, benefits, transfers, promotions, and dismissals, company-sponsored training, social and recreational programs) shall be administered without discrimination.