Kentucky Community & Technical College System
Creative Specialist (Market/Communication Specialist III)
🇺🇸
Hybrid - Versailles, KY
🕑
Full-Time
💰
$55K - $69K
💻
Design
🗓️
June 9th, 2026
Edtech.com's Summary
KCTCS is hiring a Creative Specialist (Market/Communication Specialist III). The role involves designing and producing various printed and electronic materials to promote KCTCS's brand across the system and its colleges, while also managing the Pathfinder mascot's design and ensuring brand consistency. The specialist will establish brand standards and support marketing personnel throughout the organization.
Highlights
- Design and production of printed and electronic marketing materials including ads, banners, brochures, digital ads, and vehicle wraps.
- Management and creation of all Pathfinder mascot communications such as illustrations, posters, animations, and cut-outs.
- Development of procedures, schedules, and deadlines to ensure efficient and cost-effective project completion.
- Oversight and implementation of brand standards across the KCTCS system to maintain consistent and professional visuals.
- Creation of branded templates for use by colleagues with varying design experience.
- Provide graphic design support and leadership to marketing personnel system-wide.
- Mastery of design software and knowledge of printing processes, digital design, and animation are required.
- Bachelor's degree in graphic design or related field with at least four years of relevant experience.
- Salary range: $55,392 to $69,252 depending on education and experience.
- Employment is a 12-month term contract with a hybrid work schedule requiring onsite presence a minimum of three days per week.
Creative Specialist (Market/Communication Specialist III) Full Description
Title: Creative Specialist (Market/Communication Specialist III)
Salary Range: $55,392 (Minimum)- $69,252 (Mid-Point) (Salary is to commensurate with education/experience and internal equity)
Contract Term Length: 12 Months
Standard Hours: 37.5
Work Location: Hybrid
FLSA Status: Exempt
College: KCTCS System Office
Campus Location: KCTCS System Office
Department: SO/External Affairs/Market&Com
Total Rewards
KCTCS System Office offers a competitive benefits package and an attractive work environment that supports excellence, innovation, and creativity, including:
- Exceptional health care, vision, and dental coverage for you and your family
- Tuition reimbursement/waiver for you, your spouse, and dependents
- 403(b) retirement plan: a 5% employee contribution receives a 10% employer match
- Vacation/Sick Time
- Work-Life Balance
- 9.5 Paid Holidays
- 2 Weeks Institutional Closing Pay (Last 2 weeks of December) for qualifying positions
- Employee Assistance Program
Job Summary
The Creative Specialist position is responsible for promoting the value, recognition and overall brand of KCTCS through the design and production of a myriad of printed and electronic materials for KCTCS, its colleges and all other groups under the KCTCS umbrella. Additionally, this position is responsible for establishing, codifying and maintaining a consistent brand across the system. It is also the caretaker and primary designer for the Pathfinder mascot.
Positions with the KCTCS System Office located in Versailles, KY are term-contract positions, with the expectancy of continuance based on performance.
KCTCS offers a hybrid work schedule with a requirement to be onsite a minimum of 3 days per work week. Hybrid work schedules are subject to periodic review and may be modified or terminated at any time
Job Duties:
Public Advocacy /Student Recruitment - Promote the value and recognition of KCTCS through the design of myriad printed and electronic material including but not limited to: ads, apparel, banners, billboards, brochures, digital ads (htmlS, social media), fliers, folders, mini viewbooks, pamphlets, posters, signage, vehicle signage, vehicle wraps, viewbooks, etc. Generally, this material is customized for each of the 16 colleges.
Mascot - Design and production of all Pathfinder mascot communication materials including but not limited to: mascot illustrations, custom college or program specific illustrations, posters, fliers, folders, stand-up cut-outs, animations.
Project Management - Development of procedures, processes, schedules and deadlines, so that projects are produced in a timely, efficient and cost-effective manner with high quality results. Development and fosterage of relationships with colleagues throughout the system, Ricoh Printing Center as well as printers and various vendors outside KCTCS.
Branding - Develop, design and oversee implementation of brand standards, which provide guidance to colleagues throughout the system in their design and production of high-quality materials that are professional and instantly recognizable as part of the KCTCS system.
Templates - Development of branded templates by which colleagues with little or no experience are able to produce high-quality printed materials that are instantly recognizable as part of KCTCS. Templates have been created for electronic announcements and invitations, fliers, press releases, program brochures, pamphlets, posters, PowerPoint, recruitment materials, stationery, Workforce Solutions materials, etc.
Graphic Support - Provide graphic design support and leadership to all college marketing personnel. Assist colleagues with finding design elements including but not limited to: logos, photos, templates, etc.) Create new graphic elements as necessary.
Minimum Qualifications:
Bachelor's Degree and four (4) years of relevant experience or equivalent.
Graphic design or a related field.
Preferred Qualifications:Bachelor's Degree and four (4) years of relevant experience or equivalent.
Additional Skills Requested:Mastery of design software, knowledge of printing processes, knowledge of digital design, knowledge of animation, experience working with printers.
Employee Rights - Employee Polygraph Protection Act
Equal Opportunity Employer - The Kentucky Community and Technical College System is an equal educational and employment opportunity institution.
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