Digital Analytics Manager

🇺🇸 Hybrid - Chapel Hill, NC

🕑 Full-Time

💰 $70K - $75K

💻 Marketing

🗓️ June 10th, 2025

CRM Power BI SQL

Edtech.com's Summary

University of North Carolina at Chapel Hill is hiring a Digital Analytics Manager. This role involves developing data-driven solutions, maximizing ROI for marketing strategies, managing data collection and analysis, and establishing KPIs. The position requires supporting strategic decision-making and optimizing marketing processes.

Highlights

Manage data collection, analysis, and reporting for marketing strategies.
Establish and track KPIs and success metrics for campaigns.
Proficiency in Google Analytics, G4, and CRM analytics.
Salary range: $70,000-$75,000.
Requires a relevant post-Baccalaureate degree with three years of professional experience or a Bachelor's with five years of experience.
Experience in both qualitative and quantitative research methodology is required.
Prior experience with Power BI and SQL is preferred.