Digital Content Strategist

🇺🇸 Kent, OH 🕑 Full-Time 💰 $60K - $73K 💻 Marketing 🗓️ June 11th, 2026

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Edtech.com's Summary

Kent State University is hiring a Digital Content Strategist to guide strategic content and brand presentation across the university's digital platforms. The role involves overseeing content strategy for the web ecosystem, collaborating with campus partners to align messaging and brand expression, and leveraging data analytics and emerging AI technologies to enhance digital engagement.

Highlights

Lead content strategy ensuring alignment with institutional brand and audience engagement goals.
Develop and implement content strategies supporting digital transformation, including AI-assisted search and personalized experiences.
Collaborate with campus partners across multiple digital platforms to unify messaging and brand presentation.
Write, edit, and present digital content that is clear, engaging, and visually cohesive.
Utilize web analytics and search platform data to inform content performance and optimization.
Implement digital content governance and brand standards using content management systems.
Bachelor’s degree in marketing, communications, digital media, business or related field plus two years relevant experience, or six years of progressively responsible experience in digital content strategy or communications.
Proficient in SEO, web analytics tools such as Google Analytics and Looker Studio, digital storytelling, and content performance analysis.
Salary range of $59,961 to $73,182 annually.
Reports to Executive Director, Digital Communications and collaborates across departments to enhance the university’s digital ecosystem.