Edtech.com's Summary

Northwestern University is hiring a Director, Graduate Recruitment, Admissions & Outreach to lead graduate enrollment strategy for the School of Education and Social Policy's master's and professional programs. The director builds recruitment and enrollment plans that attract students, raise the school's visibility, and meet enrollment goals across every graduate program. Working with faculty, program directors, Marketing & Communications, and Graduate Student Services, the role expands recruitment pipelines and improves the prospective student experience.

Highlights

Develop graduate recruitment and enrollment strategies with the Director of Marketing & Communications, and set enrollment targets with the Dean, Associate Deans, and program leadership.
Lead domestic and international recruitment initiatives that broaden the graduate applicant pipeline, building relationships with faculty, alumni, feeder institutions, employers, and community partners.
Oversee admissions from prospective student outreach through matriculation, including application review and the policies that govern record-keeping and delivery of decisions.
Manage the operating budget allocations for admissions and outreach, and represent the school at recruitment events and conferences.
Monitor enrollment performance, recruitment outcomes, and yield metrics, then present analyses and recommendations to school leadership.
Use CRM and Salesforce to streamline operations and improve the applicant experience.
Supervise and mentor the graduate admissions team, giving direction to the Associate Director, Assistant Director, and Enrollment Coordinator.
Need a bachelor's degree (master's preferred) plus seven or more years in marketing, higher education, enrollment management, registrar operations, or student records, with a record of meeting enrollment or revenue goals.
Bring working knowledge of FERPA and higher education records management, plus experience with student information systems (CAESAR preferred) and Salesforce.
The target hiring range is $100,000 to $110,000 per year.

Director, Graduate Recruitment, Admissions & Outreach Full Description

Department: Education & Social Policy

Salary/Grade: EXS/10

Target hiring range for this position will be between $100,000 -$110,000 per year. Offered salary will be determined by the applicant’s education, experience, knowledge, skills and abilities, as well as internal equity and alignment with market data

Job Summary:

The School of Education & Social Policy (SESP) is seeking a new Director of Graduate Recruitment, Admissions & Outreach who works primarily with our master’s and professional programs, providing strategic leadership for graduate enrollment. The Director develops and implements recruitment and enrollment strategies that attract talented students, strengthen the school's visibility, and support enrollment goals across all SESP graduate programs.

Working collaboratively with faculty, program directors, SESP Marketing & Communications, Graduate Student Services, and university partners, the Director identifies opportunities to expand recruitment pipelines, enhance the prospective student experience, and advance SESP's enrollment objectives.

Specific Responsibilities:

Strategic Enrollment Leadership

Develop and implement graduate recruitment and enrollment strategies that support school-wide enrollment goals, in coordination with the Director of Marketing & Communications.
Establish recruitment priorities and enrollment targets in partnership with the Dean, Associate Deans and program leadership.
Analyze enrollment trends, market data, and competitive insights to identify opportunities for growth and continuous improvement.

Recruitment & Partnerships

Lead domestic and international recruitment initiatives to expand and diversify the graduate applicant pipeline.
Cultivate relationships with faculty, alumni, feeder institutions, employers, and community partners to strengthen recruitment efforts.
Represent SESP at recruitment events, conferences, and other strategic outreach opportunities.
Manages assigned operating budget allocations related to admissions and outreach. Suggests and implements assigned allocations for outreach, recruitment and admissions functions.

Admissions Leadership

Partner with SESP Marketing & Communications to develop recruitment campaigns, prospective student communications, and enrollment marketing strategies.
Collaborate with academic leadership on scholarship and enrollment initiatives.
Oversees all admissions initiatives from prospective student outreach to admitted student matriculation.
Oversee the application review process and ensure timely and holistic review of candidates.
Implements and maintains admissions policies, procedures, and processes to ensure efficient record-keeping and timely delivery of application decisions

Enrollment Planning & Assessment

Monitor enrollment performance, recruitment outcomes, and yield metrics to inform strategic decision-making.
Present enrollment analyses and recommendations to school leadership and guide initiatives that improve recruitment effectiveness and student enrollment.
Utilize CRM and Salesforce to streamline operations and enhance the applicant experience.

Leadership & Collaboration

Supervise and mentor the graduate admissions team, fostering a collaborative, high-performing, and service-oriented culture.
Provide strategic direction to the Associate Director, Assistant Director and Enrollment Coordinator while partnering with Graduate Student Services to support students from admission through matriculation.
Represent SESP graduate admissions on school and university committees.

Miscellaneous

Performs other duties as assigned.

Minimum Qualifications:

Bachelor's degree required; Master's preferred.
7+ years of progressively responsible experience in marketing, business, higher education, registrar operations, enrollment management, or student records.
Experience with student information systems (CAESAR preferred), Salesforce, or similar CRM platforms.
Documented success in meeting strategic enrollment, marketing, or target revenue goals for academic cycles.
Strong analytical and problem-solving skills.
Knowledge of FERPA and higher education records management.
Excellent organizational and project management skills.
Ability to manage multiple complex operational priorities.
Exceptional public speaking, networking, and cross-departmental collaboration skills to partner with faculty directors

Benefits:

At Northwestern, we are proud to provide meaningful and competitive benefits. The available benefits package for this position will include health, dental, vision, disability, and life insurance; paid vacation and holidays; paid medical/sick and parental leave; tuition benefits for the employee and dependents; pre-tax and flex spending accounts for commuting and dependent care; generous retirement savings options; and wellness programs.

Northwestern University is an Equal Opportunity Employer and does not discriminate on the basis of protected characteristics, including disability and veteran status. Job applicants who wish to request an accommodation in the application or hiring process should contact the Office of Civil Rights and Title IX Compliance.

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