J Sargeant Reynolds Community College
Director, Marketing and Communications
🇺🇸 Hybrid - Henrico, VA
🕑 Full-Time
💰 $125K
💻 Marketing
🗓️ December 2nd, 2025
Edtech.com's Summary
J. Sargeant Reynolds Community College is hiring a Director, Marketing and Communications. The role involves leading the development and implementation of comprehensive marketing, communication, and public relations strategies, managing advertising, brand management, digital presence, and media relations to enhance public awareness of the college's mission and programs.
Highlights
- Lead the creation, execution, and evaluation of college-wide marketing and communication strategies.
- Manage advertising, brand identity, digital platforms, publications, and media relations.
- Oversee large-scale marketing initiatives from concept through completion and direct staff and resources.
- Handle budgeting, procurement, and vendor negotiations.
- Maintain consistent communication with internal and external stakeholders.
- Requires a Master’s degree in marketing, communications, public relations, business, or related field.
- Must have experience in marketing principles, creative strategy development, project management, supervisory roles, fiscal management, and professional writing.
- Preferred experience in higher education or public-sector communications.
- Regular travel within the greater Richmond region and occasional statewide travel required.
- Compensation: Salary commensurate with education and experience, up to $125,000 annually.
Director, Marketing and Communications Full Description
Director, Marketing and Communications
Please see Special Instructions for more details.
This position is open until filled. Application review will begin on 12/8/2025.
Posting Summary
Working Title | Director, Marketing and Communications
Role Title | 12 month Administrative Faculty
Role Code | 01126-SW
FLSA | Exempt
Pay Band | 00
Position Number | 283FA426
Agency | J. Sargeant Reynolds Community College
Agency/Division | J. Sargeant Reynolds Community College (Div)
Work Location | Henrico - 087
Hiring Range | Salary commensurate with the education and experience of the applicant. Maximum salary $125,000.
Emergency/Essential Personnel | Yes
EEO Category | B-Professional
Full Time or Part Time | Full Time
Does this position have telework options? -Telework options are subject to change based on business needs- | Yes
Does this position have a bilingual or multilingual skill requirement or preference? | No
Work Schedule | As needed
Sensitive Position | Yes
Job Description
Reynolds Community College, one of the largest community colleges in Virginia, serves the Greater Richmond region through accessible, high-quality academic and workforce programs. With four campus sites, Reynolds supports approximately 13,000 credit students annually and provides workforce training to more than 7,400 individuals through the Community College Workforce Alliance. Reynolds is committed to hiring and retaining a diverse, culturally competent staff at all levels of the organization who reflect the demographics of our students. We also believe in providing an ongoing investment in our faculty and staff to deepen their skills and competencies to serve the full range of our student population.
Reynolds Community College is seeking a Director of Marketing and Communications to lead the development and implementation of the College’s marketing, communications, and public relations strategies. This position oversees advertising, brand management, publications, internal communications, digital presence, and media relations to build broad public awareness of the College’s mission, programs, and community impact across the greater Richmond metropolitan region.
Key Responsibilities
Lead the creation, execution, and evaluation of college-wide marketing and communication strategies. Oversee advertising, brand identity, digital platforms, publications, and media relations. Manage large-scale marketing initiatives and campaigns from concept through completion. Direct staff and resources to support project execution and strategic goals. Oversee budgeting, procurement activities, and vendor negotiations. Ensure consistent, effective communication with internal and external stakeholders.
The selected candidate will be required to complete the Commonwealth’s Statement of Economic Interest and must successfully pass the college’s pre-employment security screening.
This position is open until filled. Application review will begin on 12/8/2025.
Special Assignments | May be required to perform other duties as assigned. May be required to assist the agency or state government generally in the event of an emergency declaration by the Governor.
KSA's/Required Qualifications | Minimum Requirements Master’s degree in marketing, communications, public relations, business, or a related field. Knowledge of marketing, communications, advertising, and market research principles demonstrated through professional experience. Experience developing creative marketing strategies and implementing large-scale marketing or communication programs. Experience managing complex projects with multiple deliverables and deadlines. Supervisory or team-lead experience reflected in prior roles. Experience with fiscal management, including budgeting, procurement, and vendor coordination. Experience producing professional written communications (technical, journalistic, or business). Experience gathering and analyzing market or audience data to inform communication or marketing decisions. Experience collaborating with diverse teams or stakeholder groups.
Preferred Experience
Experience in higher education or public-sector communications (helpful but not required).
Professional marketing and communications experience in a dynamic, fast-paced environment.
Additional Considerations
Operation of a State Vehicle | No
Supervises Employees | Yes
Required Travel | This position requires regular travel within the greater Richmond region and occasional travel within the Commonwealth of Virginia to support marketing initiatives, outreach events, and institutional partnerships.
Role Title | 12 month Administrative Faculty
Role Code | 01126-SW
FLSA | Exempt
Pay Band | 00
Position Number | 283FA426
Agency | J. Sargeant Reynolds Community College
Agency/Division | J. Sargeant Reynolds Community College (Div)
Work Location | Henrico - 087
Hiring Range | Salary commensurate with the education and experience of the applicant. Maximum salary $125,000.
Emergency/Essential Personnel | Yes
EEO Category | B-Professional
Full Time or Part Time | Full Time
Does this position have telework options? -Telework options are subject to change based on business needs- | Yes
Does this position have a bilingual or multilingual skill requirement or preference? | No
Work Schedule | As needed
Sensitive Position | Yes
Job Description
Reynolds Community College, one of the largest community colleges in Virginia, serves the Greater Richmond region through accessible, high-quality academic and workforce programs. With four campus sites, Reynolds supports approximately 13,000 credit students annually and provides workforce training to more than 7,400 individuals through the Community College Workforce Alliance. Reynolds is committed to hiring and retaining a diverse, culturally competent staff at all levels of the organization who reflect the demographics of our students. We also believe in providing an ongoing investment in our faculty and staff to deepen their skills and competencies to serve the full range of our student population.
Reynolds Community College is seeking a Director of Marketing and Communications to lead the development and implementation of the College’s marketing, communications, and public relations strategies. This position oversees advertising, brand management, publications, internal communications, digital presence, and media relations to build broad public awareness of the College’s mission, programs, and community impact across the greater Richmond metropolitan region.
Key Responsibilities
Lead the creation, execution, and evaluation of college-wide marketing and communication strategies. Oversee advertising, brand identity, digital platforms, publications, and media relations. Manage large-scale marketing initiatives and campaigns from concept through completion. Direct staff and resources to support project execution and strategic goals. Oversee budgeting, procurement activities, and vendor negotiations. Ensure consistent, effective communication with internal and external stakeholders.
The selected candidate will be required to complete the Commonwealth’s Statement of Economic Interest and must successfully pass the college’s pre-employment security screening.
This position is open until filled. Application review will begin on 12/8/2025.
Special Assignments | May be required to perform other duties as assigned. May be required to assist the agency or state government generally in the event of an emergency declaration by the Governor.
KSA's/Required Qualifications | Minimum Requirements Master’s degree in marketing, communications, public relations, business, or a related field. Knowledge of marketing, communications, advertising, and market research principles demonstrated through professional experience. Experience developing creative marketing strategies and implementing large-scale marketing or communication programs. Experience managing complex projects with multiple deliverables and deadlines. Supervisory or team-lead experience reflected in prior roles. Experience with fiscal management, including budgeting, procurement, and vendor coordination. Experience producing professional written communications (technical, journalistic, or business). Experience gathering and analyzing market or audience data to inform communication or marketing decisions. Experience collaborating with diverse teams or stakeholder groups.
Preferred Experience
Experience in higher education or public-sector communications (helpful but not required).
Professional marketing and communications experience in a dynamic, fast-paced environment.
Additional Considerations
Operation of a State Vehicle | No
Supervises Employees | Yes
Required Travel | This position requires regular travel within the greater Richmond region and occasional travel within the Commonwealth of Virginia to support marketing initiatives, outreach events, and institutional partnerships.
Posting Detail Information
Posting Number | FAC_1783P
Recruitment Type | General Public - G
Number of Vacancies | 1
Position End Date (if temporary) |
Job Open Date | 12/01/2025
Job Close Date | 12/05/2025
Open Until Filled | No
Agency Website | www.reynolds.edu
Contact Name |
Email |
Phone Number |
Special Instructions to Applicants | This position is open until filled. Application review will begin on 12/8/2025.
Additional Information
Background Check Statement Disclaimer | The selected candidate’s offer is contingent upon the successful completion of a criminal background investigation, which may include: fingerprint checks, local agency checks, employment verification, verification of education, credit checks (relevant to employment). Additionally, selected candidates may be required to complete the Commonwealth’s Statement of Economic Interest. For more information, please follow this link: http://ethics.dls.virginia.gov/
EEO Statement | The Virginia Community College System (VCCS) provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, political affiliation, veteran status, sexual orientation, gender identity or other non-merit factors.
ADA Statement | The Virginia Community College System (VCCS) is an Equal Employment Opportunity employer and complies with the Americans with Disabilities Acts (ADA and ADAAA), to provide, reasonable accommodation to applicants in need of access to the application, interviewing, and selection processes when requested.
E-Verify Statement | VCCS uses E-Verify to check employee eligibility to work in the United States. You will be required to complete an I-9 form and provide documentation of your identity for employment purposes.
Quicklink for Posting | https://jobs.vccs.edu/postings/90836
Recruitment Type | General Public - G
Number of Vacancies | 1
Position End Date (if temporary) |
Job Open Date | 12/01/2025
Job Close Date | 12/05/2025
Open Until Filled | No
Agency Website | www.reynolds.edu
Contact Name |
Email |
Phone Number |
Special Instructions to Applicants | This position is open until filled. Application review will begin on 12/8/2025.
Additional Information
Background Check Statement Disclaimer | The selected candidate’s offer is contingent upon the successful completion of a criminal background investigation, which may include: fingerprint checks, local agency checks, employment verification, verification of education, credit checks (relevant to employment). Additionally, selected candidates may be required to complete the Commonwealth’s Statement of Economic Interest. For more information, please follow this link: http://ethics.dls.virginia.gov/
EEO Statement | The Virginia Community College System (VCCS) provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, political affiliation, veteran status, sexual orientation, gender identity or other non-merit factors.
ADA Statement | The Virginia Community College System (VCCS) is an Equal Employment Opportunity employer and complies with the Americans with Disabilities Acts (ADA and ADAAA), to provide, reasonable accommodation to applicants in need of access to the application, interviewing, and selection processes when requested.
E-Verify Statement | VCCS uses E-Verify to check employee eligibility to work in the United States. You will be required to complete an I-9 form and provide documentation of your identity for employment purposes.
Quicklink for Posting | https://jobs.vccs.edu/postings/90836
Supplemental Questions
Required fields are indicated with an asterisk (*).
- * Do you have a Master’s degree in a discipline or field appropriately related to the position or master’s degree with at least 18 graduate semester hours in a discipline or field related to the position from a regionally accredited institution?
- Yes
- No
- * Do you have experience successfully managing and delivering projects, preferably in communications, marketing, advertising, or public relations environment ?
- Yes
- No
- * How many years of experience do you have writing for a variety of styles (full-length feature articles, press releases, speeches, talking points, social media, website, technical, etc.) that is intended for a variety of audiences (students, employees, internal and external stakeholders, media, board, college administration, etc.) ?
- 0-4 years
- 5-9 years
- 10-14 years
- More than 15 years
- * Do you have experience in supervisory roles with responsibility for both personnel and budgets?
- Yes
- No
- * Have you ever been employed full-time or part-time by Reynolds Community College or any institution within the Virginia Community College System (VCCS)? If yes, please specify the institution, your position title, and dates of employment:
(Open Ended Question)
Applicant Documents
Required Documents
- Resume
- Unofficial Transcripts
Optional Documents
- Cover Letter/Letter of Application
- Writing Sample
- Unofficial Transcript 2
- (877) 340-5577
- ats@ssc.vccs.edu
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