Director of Alumni Engagement and Marketing Communications

Edtech.com's Summary

University of the Pacific is hiring a Director of Alumni Engagement and Marketing Communications. The role involves leading the development of integrated marketing campaigns and building a modern engagement ecosystem for the university's 85,000 alumni. The director will drive strategic outreach, oversee alumni events, and advance the use of emerging technologies to foster community loyalty and transform alumni into volunteers, donors, and ambassadors.

Highlights

Develop and implement multi-channel marketing and communications plans to engage alumni.
Serve as brand guardian to ensure brand consistency across all alumni communications.
Lead integration of AI and emerging tools for alumni engagement.
Use data and CASE standards to measure and optimize engagement impact.
Plan and execute signature alumni events, including reunions and regional gatherings.
Provide supervisory leadership to alumni engagement team members.
Collaborate with university departments and the Pacific Alumni Association Board to align alumni activities.
Minimum qualifications include a Bachelor's degree, five years of progressive leadership experience in marketing, communications, development, or alumni relations, and at least one year of supervisory experience.
Preferred skills include proficiency with databases like Blackbaud, knowledge of alumni engagement metrics, and experience advancing diversity, equity, and inclusion.
Compensation range is $80,000 to $92,000, with considerations based on qualifications and market factors.

Director of Alumni Engagement and Marketing Communications Full Description

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Posting Details

Position Information

Job Title	Director of Alumni Engagement and Marketing Communications
Union Level
Department	Pacific Alumni Relations
Campus	Stockton
Posting Number	201304226P
Full or Part Time	Full Time
Number of Months	12
Work Schedule	Work Environment/Work Week/Travel: Must be prepared to work non-business hours and weekends. Occasional travel both local and overnight.
Position End Date
Open Date	01/08/2026
Close Date
Open Until Filled	Yes
Special Instructions to Applicants	For Applicants Seeking Job Opportunities within the University Internal: Internal applicants will be considered within the first five (5) business days of the posting period. External: External applicants will be considered on the sixth (6) business day of the posting period.
Sponsorship	This position is not eligible for a visa sponsorship now or in the future.

Position Summary Information

Primary Purpose	Reporting to the Assistant Vice President of Alumni Engagement, the University of the Pacific is seeking a visionary Director of Alumni Engagement and Marketing Communications to serve as the chief storyteller for our 85,000-strong alumni network. This is not just a marketing role. It is an invitation to architect a modern engagement ecosystem as Pacific celebrates a monumental anniversary, ensuring high-quality, brand-consistent marketing campaigns that will transform alumni into potential volunteers, donors, and ambassadors. This critical position fosters a sense of community and loyalty by prioritizing strategic outreach while pioneering the next frontier of alumni relations through emerging technologies.
Essential Functions	Transformative Communications & Strategy Architect the Narrative: Develop and implement a high-level, multi-channel, integrated marketing and communications plan to inspire lifelong loyalty among current and future alumni. Brand Stewardship: Act as the primary guardian of the Pacific Alumni brand, ensuring every campaign resonates with quality and consistency. Pioneer the Future: Lead the integration of AI and emerging tools to identify and connect with untapped alumni populations. Data-Driven Storytelling: Utilize advanced metrics and CASE standards to measure impact and optimize our engagement strategies. Creative Innovation: Design and implement compelling programs and content across all platforms—from high-impact events to social media and emails—to engage alumni and strengthen their connection to the university. Strategic Projects: Plan, develop, and implement programs and projects that strategically engage alumni in strengthening their relationship with the University. Strategic Leadership & High-Impact Collaboration Staff Mentorship: Provide direct leadership and supervisory oversight for member(s) of the Alumni Engagement team. Additionally, manage department staff and programs in the absence of the Assistant Vice President. Executive Liaison: Serve as a strategic partner to the Pacific Alumni Association (PAA) Board, driving focused volunteer leadership and service to Pacific. Institutional Synergy: Collaborate across campus to align alumni activities and communications with broader university goals and successful joint programming across all campuses. Development Synergy: Partner with Development colleagues to bridge the gap between engagement and philanthropy, cultivating the next generation of Pacific donors. The Active Experience: Events & Engagement You will represent Pacific at our most vital alumni gatherings. This role requires a high-energy professional who thrives in a dynamic environment. Flagship Events: Orchestrate and host signature experiences, including reunions, regional events and committee meetings. Hands-On Execution: Beyond the desk, this role is a physically active, event-based position that focuses on the end-to-end execution of events. It involves active event setup, hosting, and break down. Community Connection: Foster genuine relationships by being present where alumni are, whether that is on campus or at regional events. University of the Pacific recognizes that diversity, equity, and inclusion is foundational to the success of our valued students and employees. We prioritize policy and decision-making that demonstrates awareness of, and responsiveness to, the ways socio-cultural forces related to race, gender, ability, sexuality, socio-economic status, etc. impede or propel students, faculty and staff.
Minimum Qualifications	Bachelor’s Degree. A minimum of five (5) years of progressive leadership in marketing, communications, development or alumni relations. A minimum of one (1) year of supervisor experience.
Preferred Qualifications	Active service experience on University Committees or within professional organizations. Proficiency in utilizing databases (e.g., Blackbaud) and relevant software to manage and analyze alumni data and communication metrics. Deep understanding of modern communication principles. Advanced knowledge of principles and methods for successful alumni programs in alignment with CASE Alumni Engagement Metrics standards. Demonstrated supervisory experience, team-building, and management skills. Excellent interpersonal skills with the ability to connect with a diverse range of alumni, staff, faculty, and volunteers. Outstanding interpersonal skills and the ability to implement high-level, integrated marketing communications projects. Proven ability to establish, steward, and grow productive relationships with diverse volunteer populations. Ability to organize and complete multiple high-level tasks simultaneously with close attention to detail and deadline management. Exhibits high professional and ethical standards, flexibility, and adaptability. Experience and sensitivity in working with people of diverse backgrounds and cultures. Demonstrated experience in advancing social justice, equity, and inclusion in a university setting. Ability to engage and integrate culturally responsive practices and knowledge in their work.
Physical Requirements	The physical demands described here are representative but not definitive of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Work is primarily performed in a standard office environment with use of computer and phone interspersed with active, hands-on event execution. Requires extended periods of sitting and repetitive hand/wrist motion while using computer keyboard and phone. During events, requires frequent standing, walking, climbing stairs, bending, stooping and reaching. In addition: You must be comfortable standing and moving for 6–8+ hours during event days. The “set-up and break down” phase could involve moving furniture and lifting heavy materials, typically up to 30 pounds. “Hosting” implies you are the face of the organization, requiring high energy, interpersonal skills, and professional presentation. Work Environment/Work Week/Travel: Must be prepared to work non-business hours and weekends. Occasional travel both local and overnight. Valid driver’s license required. Incumbent must also be able to meet the University’s fleet rules and be eligible to drive for University business. The University and its insurance carrier reserves the right to exclude applicants based on their driving record.
Hiring Range	$80,000 - $92,000; We consider factors such as, but not limited to, scope and responsibilities of the position, candidate’s qualifications, internal equity, as well as market and organizational considerations when extending an offer.
Background Check Statement	All applicants who receive a conditional offer of employment are required to execute a release and authorization for a background screening. AB 810 Misconduct Disclosure Requirement: University of the Pacific complies with California Assembly Bill 810, requiring candidates accepting conditional job offers to disclose any final administrative or judicial findings, ongoing proceedings, allegations, resignations under investigation, or appeals related to sexual harassment or misconduct within the past seven years.
Anti-Discrimination/EEO Policy Statement	University of the Pacific is an equal opportunity employer dedicated to workforce diversity across backgrounds, experiences, and viewpoints. Pacific does not unlawfully discriminate in its hiring of faculty and staff, or in the provision of its employment benefits to its faculty and staff on the basis of race, color, religion, national origin, ancestry, age, genetic information, sex/gender, marital status, military and veteran status, sexual orientation, medical condition, pregnancy, gender identity, gender expression, or mental or physical disability, or other legally protected characteristics or combination of such characteristics. While we strive to attract a broad and representative pool of candidates, all hiring decisions are made based on merit, selecting the most qualified individual for each position.

Posting Specific Questions

Required fields are indicated with an asterisk (*).

* Do you have a Bachelor's degree?
- Yes
- No
* Do you have a minimum of five (5) years of progressive leadership in marketing, communications, development or alumni relations?
- Yes
- No
* Do you have a minimum of one (1) year of supervisor experience?
- Yes
- No
* Pacific participates in federal healthcare programs. As such, a required part of the hiring process is to verify that potential employees have not been excluded from participating in federal programs for mandatory exclusions (including for fraud, controlled substances crimes, patient abuse or neglect, or other program-related crimes) or for other permissive exclusions by the Office of Inspector General. A "Yes" response would be considered disqualifying. Please answer the following question accordingly:

Are you currently excluded from participation in federal programs (including Medicare, Medicaid, or any other federal healthcare program)?
- Yes
- No
* Pacific participates in federal healthcare programs. As such, a required part of the hiring process is to verify that potential employees have not been excluded from participating in federal programs for mandatory exclusions (including for fraud, controlled substances crimes, patient abuse or neglect, or other program-related crimes) or for other permissive exclusions by the Office of Inspector General. A "Yes" response would be considered disqualifying. Please answer the following question accordingly:

Have you received notice that you are under review for possible exclusion from any federal programs (including Medicare, Medicaid, or any other federal healthcare program)?
- Yes
- No

Applicant Documents

Required Documents

Resume
Cover Letter/Letter of Application

Optional Documents

Other Document
Other Document 2

University of the Pacific / 3601 Pacific Ave, Stockton, CA 95211
human_resources@pacific.edu human_resources@pacific.edu / 209.946.2124

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Original Job Description

Toggle navigation

Director of Alumni Engagement and Marketing Communications Bookmark this Posting Print Preview | Apply for this Job

Posting Details

Position Information

Job Title	Director of Alumni Engagement and Marketing Communications
Union Level
Department	Pacific Alumni Relations
Campus	Stockton
Posting Number	201304226P
Full or Part Time	Full Time
Number of Months	12
Work Schedule	Work Environment/Work Week/Travel: Must be prepared to work non-business hours and weekends. Occasional travel both local and overnight.
Position End Date
Open Date	01/08/2026
Close Date
Open Until Filled	Yes
Special Instructions to Applicants	For Applicants Seeking Job Opportunities within the University Internal: Internal applicants will be considered within the first five (5) business days of the posting period. External: External applicants will be considered on the sixth (6) business day of the posting period.
Sponsorship	This position is not eligible for a visa sponsorship now or in the future.

Position Summary Information

Primary Purpose	Reporting to the Assistant Vice President of Alumni Engagement, the University of the Pacific is seeking a visionary Director of Alumni Engagement and Marketing Communications to serve as the chief storyteller for our 85,000-strong alumni network. This is not just a marketing role. It is an invitation to architect a modern engagement ecosystem as Pacific celebrates a monumental anniversary, ensuring high-quality, brand-consistent marketing campaigns that will transform alumni into potential volunteers, donors, and ambassadors. This critical position fosters a sense of community and loyalty by prioritizing strategic outreach while pioneering the next frontier of alumni relations through emerging technologies.
Essential Functions	Transformative Communications & Strategy Architect the Narrative: Develop and implement a high-level, multi-channel, integrated marketing and communications plan to inspire lifelong loyalty among current and future alumni. Brand Stewardship: Act as the primary guardian of the Pacific Alumni brand, ensuring every campaign resonates with quality and consistency. Pioneer the Future: Lead the integration of AI and emerging tools to identify and connect with untapped alumni populations. Data-Driven Storytelling: Utilize advanced metrics and CASE standards to measure impact and optimize our engagement strategies. Creative Innovation: Design and implement compelling programs and content across all platforms—from high-impact events to social media and emails—to engage alumni and strengthen their connection to the university. Strategic Projects: Plan, develop, and implement programs and projects that strategically engage alumni in strengthening their relationship with the University. Strategic Leadership & High-Impact Collaboration Staff Mentorship: Provide direct leadership and supervisory oversight for member(s) of the Alumni Engagement team. Additionally, manage department staff and programs in the absence of the Assistant Vice President. Executive Liaison: Serve as a strategic partner to the Pacific Alumni Association (PAA) Board, driving focused volunteer leadership and service to Pacific. Institutional Synergy: Collaborate across campus to align alumni activities and communications with broader university goals and successful joint programming across all campuses. Development Synergy: Partner with Development colleagues to bridge the gap between engagement and philanthropy, cultivating the next generation of Pacific donors. The Active Experience: Events & Engagement You will represent Pacific at our most vital alumni gatherings. This role requires a high-energy professional who thrives in a dynamic environment. Flagship Events: Orchestrate and host signature experiences, including reunions, regional events and committee meetings. Hands-On Execution: Beyond the desk, this role is a physically active, event-based position that focuses on the end-to-end execution of events. It involves active event setup, hosting, and break down. Community Connection: Foster genuine relationships by being present where alumni are, whether that is on campus or at regional events. University of the Pacific recognizes that diversity, equity, and inclusion is foundational to the success of our valued students and employees. We prioritize policy and decision-making that demonstrates awareness of, and responsiveness to, the ways socio-cultural forces related to race, gender, ability, sexuality, socio-economic status, etc. impede or propel students, faculty and staff.
Minimum Qualifications	Bachelor’s Degree. A minimum of five (5) years of progressive leadership in marketing, communications, development or alumni relations. A minimum of one (1) year of supervisor experience.
Preferred Qualifications	Active service experience on University Committees or within professional organizations. Proficiency in utilizing databases (e.g., Blackbaud) and relevant software to manage and analyze alumni data and communication metrics. Deep understanding of modern communication principles. Advanced knowledge of principles and methods for successful alumni programs in alignment with CASE Alumni Engagement Metrics standards. Demonstrated supervisory experience, team-building, and management skills. Excellent interpersonal skills with the ability to connect with a diverse range of alumni, staff, faculty, and volunteers. Outstanding interpersonal skills and the ability to implement high-level, integrated marketing communications projects. Proven ability to establish, steward, and grow productive relationships with diverse volunteer populations. Ability to organize and complete multiple high-level tasks simultaneously with close attention to detail and deadline management. Exhibits high professional and ethical standards, flexibility, and adaptability. Experience and sensitivity in working with people of diverse backgrounds and cultures. Demonstrated experience in advancing social justice, equity, and inclusion in a university setting. Ability to engage and integrate culturally responsive practices and knowledge in their work.
Physical Requirements	The physical demands described here are representative but not definitive of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Work is primarily performed in a standard office environment with use of computer and phone interspersed with active, hands-on event execution. Requires extended periods of sitting and repetitive hand/wrist motion while using computer keyboard and phone. During events, requires frequent standing, walking, climbing stairs, bending, stooping and reaching. In addition: You must be comfortable standing and moving for 6–8+ hours during event days. The “set-up and break down” phase could involve moving furniture and lifting heavy materials, typically up to 30 pounds. “Hosting” implies you are the face of the organization, requiring high energy, interpersonal skills, and professional presentation. Work Environment/Work Week/Travel: Must be prepared to work non-business hours and weekends. Occasional travel both local and overnight. Valid driver’s license required. Incumbent must also be able to meet the University’s fleet rules and be eligible to drive for University business. The University and its insurance carrier reserves the right to exclude applicants based on their driving record.
Hiring Range	$80,000 - $92,000; We consider factors such as, but not limited to, scope and responsibilities of the position, candidate’s qualifications, internal equity, as well as market and organizational considerations when extending an offer.
Background Check Statement	All applicants who receive a conditional offer of employment are required to execute a release and authorization for a background screening. AB 810 Misconduct Disclosure Requirement: University of the Pacific complies with California Assembly Bill 810, requiring candidates accepting conditional job offers to disclose any final administrative or judicial findings, ongoing proceedings, allegations, resignations under investigation, or appeals related to sexual harassment or misconduct within the past seven years.
Anti-Discrimination/EEO Policy Statement	University of the Pacific is an equal opportunity employer dedicated to workforce diversity across backgrounds, experiences, and viewpoints. Pacific does not unlawfully discriminate in its hiring of faculty and staff, or in the provision of its employment benefits to its faculty and staff on the basis of race, color, religion, national origin, ancestry, age, genetic information, sex/gender, marital status, military and veteran status, sexual orientation, medical condition, pregnancy, gender identity, gender expression, or mental or physical disability, or other legally protected characteristics or combination of such characteristics. While we strive to attract a broad and representative pool of candidates, all hiring decisions are made based on merit, selecting the most qualified individual for each position.

Posting Specific Questions

Required fields are indicated with an asterisk (*).

* Do you have a Bachelor's degree?
- Yes
- No
* Do you have a minimum of five (5) years of progressive leadership in marketing, communications, development or alumni relations?
- Yes
- No
* Do you have a minimum of one (1) year of supervisor experience?
- Yes
- No
* Pacific participates in federal healthcare programs. As such, a required part of the hiring process is to verify that potential employees have not been excluded from participating in federal programs for mandatory exclusions (including for fraud, controlled substances crimes, patient abuse or neglect, or other program-related crimes) or for other permissive exclusions by the Office of Inspector General. A "Yes" response would be considered disqualifying. Please answer the following question accordingly:

Are you currently excluded from participation in federal programs (including Medicare, Medicaid, or any other federal healthcare program)?
- Yes
- No
* Pacific participates in federal healthcare programs. As such, a required part of the hiring process is to verify that potential employees have not been excluded from participating in federal programs for mandatory exclusions (including for fraud, controlled substances crimes, patient abuse or neglect, or other program-related crimes) or for other permissive exclusions by the Office of Inspector General. A "Yes" response would be considered disqualifying. Please answer the following question accordingly:

Have you received notice that you are under review for possible exclusion from any federal programs (including Medicare, Medicaid, or any other federal healthcare program)?
- Yes
- No

Applicant Documents

Required Documents

Resume
Cover Letter/Letter of Application

Optional Documents

Other Document
Other Document 2

University of the Pacific / 3601 Pacific Ave, Stockton, CA 95211
human_resources@pacific.edu human_resources@pacific.edu / 209.946.2124

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Director of Alumni Engagement and Marketing Communications

Edtech.com's Summary

Director of Alumni Engagement and Marketing Communications Full Description

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