Weber State University
Executive Director, Marketing & Communications
🇺🇸 Ogden, UT
🕑 Full-Time
💰 $95K
💻 Marketing
🗓️ October 10th, 2025
Edtech.com's Summary
Weber State University is hiring an Executive Director of Marketing & Communications. This role leads integrated marketing and communications efforts, including advertising, branding, crisis communication, media relations, social media, and web strategy. The director advises university administration, collaborates with academic units and admissions, manages a creative team, oversees budgets, supports university advancement efforts, and upholds brand standards.
Highlights
- Lead integrated marketing and communication efforts across multiple channels including advertising, branding, crisis, internal communication, media relations, social media, and web strategy.
- Advise administration on key messaging, marketing campaigns, and collaborate with academic and enrollment teams.
- Manage a team of over 25 creative professionals and oversee the marketing and communications budget.
- Work with University Advancement on alumni engagement, government relations, philanthropic campaigns, and event planning.
- Ensure compliance with state and university procurement, copyright, trademark policies, and legal best practices.
- Act as the university's brand champion by educating stakeholders on brand standards and usage of official logos.
- Required qualifications include a Master’s degree or equivalent, 7 years of progressive marketing or communications experience, strong writing and interpersonal skills, leadership ability, and web communication expertise.
- Preferred experience includes higher education marketing, enrollment marketing, external communications to alumni and donors, legal compliance, and data-driven decision-making.
- Annual salary starts at $95,000 with benefits including medical, dental, retirement, tuition benefits, and paid leave.
- Position reports to the Vice President for University Advancement and requires a criminal background check.
Executive Director, Marketing & Communications Full Description
Executive Director, Marketing & Communications
Position Details
WSU's Commitment to Equal Opportunity
Weber State University is an Equal Opportunity Employer committed to creating an environment welcoming to all individuals. We strive to create a culture where everyone feels valued and appreciated. All qualified applicants will receive consideration for employment without regard to protected categories, such as disability, sex, sexual orientation, gender identity, race, religion, national origin, veterans status, or others, as required by law and university policy (see Weber State University's Policy and Procedure Manual 3-32).
Weber State University is an Equal Opportunity Employer committed to creating an environment welcoming to all individuals. We strive to create a culture where everyone feels valued and appreciated. All qualified applicants will receive consideration for employment without regard to protected categories, such as disability, sex, sexual orientation, gender identity, race, religion, national origin, veterans status, or others, as required by law and university policy (see Weber State University's Policy and Procedure Manual 3-32).
Position Information
Position Title | Executive Director, Marketing & Communications
Requisition Number | S02191P
Position Category | Staff
Campus Location | Weber State University - Ogden, UT
Hours per week | 40
Months per year | 12
Alternate work schedule | Flexible hours are centered around an average work week of 40-50 hours.
Pay Grade | E35
Salary |
FLSA | Exempt
Job Summary/Basic Function | The Executive Director of Marketing & Communications leads Weber State University’s integrated marketing and communications efforts, overseeing advertising, branding, crisis and internal communications, marketing, media relations, social media, and web communication strategy.
The executive director advises the administration on key messaging and marketing campaigns and works collaboratively with deans and college marketing directors on goals and objectives of individual academic units on campus. The director, along with other members of the Marketing & Communications team, maintains strong working relationships with Admissions and Enrollment Services to help the university recruit and retain students.
The director leads a team of 25+ creative professionals and ensures their work aligns with the university’s priorities and strategic initiatives. The director also has financial oversight of the marketing and communications budget.
The director works with other University Advancement areas to support the university’s work in alumni engagement, government relations, philanthropic campaigns, and university event planning.
The director is expected to know and uphold all policies and procedures consistent with state and university procurement practices, copyright and trademark rules, and adhere to best practices for using the likeness and image of students, faculty and staff in university marketing and promotional material, working closely with University Legal Counsel.
The director is the brand champion for the university and works with a variety of internal and external stakeholders to educate them about the importance of brand standards and consistently using the official logos and marks of the university.
This position reports to the Vice President for University Advancement.
Required Qualifications | Required: Master’s degree or equivalent combination of education and work experience in a related field Seven years experience in marketing, media relations, public relations, publications or related field with progressive levels of responsibility Strong writing, editing and interpersonal communication skill required Ability to lead teams, implement communications and marketing efforts, build consensus and work with a variety of groups Strong knowledge of web communications best practices
Preferred Qualifications | Preferred: Current or previous marketing and/or communications experience in higher education Experience with enrollment-targeted marketing Experience with externally focused marketing and communication to engage alumni, government officials and donors. Experience complying with legal and university policies for marketing and communications. Experience promoting and upholding university brand standards Evidence of data-driven decision making
A successful candidate will be willing to |
Background Check? | Yes
Benefits Summary | WSU offers a generous benefits package that includes medical, dental, long-term disability, life insurance, retirement, a wellness program with release time and paid incentives, tuition benefits, free tickets to athletic and performing arts events, and paid holidays, vacation, and sick leave.
Requisition Number | S02191P
Position Category | Staff
Campus Location | Weber State University - Ogden, UT
Hours per week | 40
Months per year | 12
Alternate work schedule | Flexible hours are centered around an average work week of 40-50 hours.
Pay Grade | E35
Salary |
FLSA | Exempt
Job Summary/Basic Function | The Executive Director of Marketing & Communications leads Weber State University’s integrated marketing and communications efforts, overseeing advertising, branding, crisis and internal communications, marketing, media relations, social media, and web communication strategy.
The executive director advises the administration on key messaging and marketing campaigns and works collaboratively with deans and college marketing directors on goals and objectives of individual academic units on campus. The director, along with other members of the Marketing & Communications team, maintains strong working relationships with Admissions and Enrollment Services to help the university recruit and retain students.
The director leads a team of 25+ creative professionals and ensures their work aligns with the university’s priorities and strategic initiatives. The director also has financial oversight of the marketing and communications budget.
The director works with other University Advancement areas to support the university’s work in alumni engagement, government relations, philanthropic campaigns, and university event planning.
The director is expected to know and uphold all policies and procedures consistent with state and university procurement practices, copyright and trademark rules, and adhere to best practices for using the likeness and image of students, faculty and staff in university marketing and promotional material, working closely with University Legal Counsel.
The director is the brand champion for the university and works with a variety of internal and external stakeholders to educate them about the importance of brand standards and consistently using the official logos and marks of the university.
This position reports to the Vice President for University Advancement.
Required Qualifications | Required: Master’s degree or equivalent combination of education and work experience in a related field Seven years experience in marketing, media relations, public relations, publications or related field with progressive levels of responsibility Strong writing, editing and interpersonal communication skill required Ability to lead teams, implement communications and marketing efforts, build consensus and work with a variety of groups Strong knowledge of web communications best practices
Preferred Qualifications | Preferred: Current or previous marketing and/or communications experience in higher education Experience with enrollment-targeted marketing Experience with externally focused marketing and communication to engage alumni, government officials and donors. Experience complying with legal and university policies for marketing and communications. Experience promoting and upholding university brand standards Evidence of data-driven decision making
A successful candidate will be willing to |
Background Check? | Yes
Benefits Summary | WSU offers a generous benefits package that includes medical, dental, long-term disability, life insurance, retirement, a wellness program with release time and paid incentives, tuition benefits, free tickets to athletic and performing arts events, and paid holidays, vacation, and sick leave.
Posting Detail Information
Job Open Date | 10/09/2025
Review Date | 10/23/2025
Job Close Date |
Open Until Filled | Yes
Notes to Applicant | If you are passionate about what you could offer and accomplish here at WSU, we would love to hear from you. The annual salary for this position starts at $95,000 and may go up from there depending on candidate qualifications. The position comes with a generous benefits package.
To apply, please complete the online application and attach a cover letter, current resume, and the names and contact information for three professional references.
For qualification determination, your application and/or resume must address the required and preferred qualifications and must contain average number of hours worked per week and the dates of employment (i.e., month/year to month/year or month/year to present). If your resume does not contain this information, your application may be considered incomplete.
Screening of applications will begin October 23, 2025. Position will remain open until filled.
Criminal background check required as a condition of employment.
Quick Link for Direct Access to Posting | https://jobs.weber.edu/postings/26647
Review Date | 10/23/2025
Job Close Date |
Open Until Filled | Yes
Notes to Applicant | If you are passionate about what you could offer and accomplish here at WSU, we would love to hear from you. The annual salary for this position starts at $95,000 and may go up from there depending on candidate qualifications. The position comes with a generous benefits package.
To apply, please complete the online application and attach a cover letter, current resume, and the names and contact information for three professional references.
For qualification determination, your application and/or resume must address the required and preferred qualifications and must contain average number of hours worked per week and the dates of employment (i.e., month/year to month/year or month/year to present). If your resume does not contain this information, your application may be considered incomplete.
Screening of applications will begin October 23, 2025. Position will remain open until filled.
Criminal background check required as a condition of employment.
Quick Link for Direct Access to Posting | https://jobs.weber.edu/postings/26647
ADA Essential Job Function
Physical Activity of this position | Expressing or exchanging ideas. Those activities in which they must convey detailed or important instructions to other workers accurately or quickly. , Ability to receive detailed information with or without assistance.
Physical Requirements of this position | Light work. Exerting up to 20 lbs of force occasionally and/or up to 10 lbs of force frequently and/or a negligible amount of force constantly to move objects. Use of arm and/or leg controls exerting forces greater than that for sedentary work.
Visual Acuity Requirements including color, depth perception and field of vision. | Required to perform activities such as preparing and analyzing data and figures; transcribing; using a computer terminal; extensive reading.
The conditions the worker will be subject to in this position. | None. The worker is not substantially exposed to adverse environmental conditions (such as in typical office or administrative work).
Physical Requirements of this position | Light work. Exerting up to 20 lbs of force occasionally and/or up to 10 lbs of force frequently and/or a negligible amount of force constantly to move objects. Use of arm and/or leg controls exerting forces greater than that for sedentary work.
Visual Acuity Requirements including color, depth perception and field of vision. | Required to perform activities such as preparing and analyzing data and figures; transcribing; using a computer terminal; extensive reading.
The conditions the worker will be subject to in this position. | None. The worker is not substantially exposed to adverse environmental conditions (such as in typical office or administrative work).
Supplemental Questions
Required fields are indicated with an asterisk (*).
- * How did you hear about this employment opportunity?
- jobs.weber.edu
- KSL
- Chronicle of Higher Education
- Higher Ed Jobs
- Agency Referral
- Personal Referral
- Internal Job Posting
- Advertisement/Publication
- Other web advertisement
- Other
- * Do you have or have you ever been issued a W# By Weber State University? Yes or No. If yes, please enter your W# (W followed by eight numbers).
(Open Ended Question)
Documents Needed to Apply
Required Documents
- Resume
- Cover Letter
- List of References with Contact Info
Optional Documents
3848 Harrison Blvd. Ogden, Utah 84408
(801) 626-6000
© Copyright All Rights Reserved
3848 Harrison Blvd. Ogden, Utah 84408
(801) 626-6000
© Copyright All Rights Reserved
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