Crimson Education
Mandarin Speaking Marketing Coordinator
Edtech.com's Summary
Crimson Education is hiring a Mandarin Speaking Marketing Coordinator. The role involves planning and executing marketing events and campaigns to generate leads, managing cross-platform marketing assets, monitoring customer behavior, and supporting outreach activities to strengthen the company's market presence in the US.
Highlights
- Plan and execute online and in-person marketing events and campaigns to generate high-quality leads.
- Manage and implement cross-platform marketing assets and campaigns.
- Monitor leads and enrollments across channels such as WeChat, Facebook, SEO, and email with regular reporting and analysis.
- Support logistics for expos, seminars, webinars, and school talks.
- Native or proficient Mandarin and proficient English language skills required.
- Experience in Chinese marketing platforms and channels.
- Required skills in graphic design, copywriting, and video editing.
- Experience with Xiaohongshu (RED) marketing campaigns is a plus.
- Preferred experience in education sector marketing or college consulting.
- Position is within Sales & Marketing department; role is fully remote.
Mandarin Speaking Marketing Coordinator Full Description
Mandarin Speaking Marketing Coordinator
Apply for this job
What are the main responsibilities for this role?
Working closely with the US Chinese and English marketing team, this role will be focused on building, developing and furthering Crimson Education's market presence in the US by:
Plan and execute both online and in-person marketing events and campaigns to generate high-quality leads and maintain a healthy sales pipeline.
Manage and implement cross-platform assets and campaigns.
Monitor leads and enrollments across all marketing channels (including events, PR, WeChat, Facebook, content, emails, SEO, and more), with weekly/monthly progress reporting and analysis of customer behavior and user experience.
Support the coordination of specific outreach tactics, including expos, seminars, webinars, school talks, and related event logistics.
What skills and experience are required?
Native or Proficient in Mandarin
Proficient in English - Spoken/Written
Excellent communication and organizational skills
Professionalism, Time and Stress Management, Confidence, Positive attitude (patience, empathy), Willingness to learn and go the extra mile
Experience in Chinese Marketing platforms and channels.
Experience in graphic design, copywriting, and video editing (Required).
Experience in Xiaohongshu (RED) marketing campaigns is a plus.
Experience in the education sector — for example, the high school or higher education space(s) (preferred but not mandatory)
Background in college consulting or similarly parent focused roles (preferred but not mandatory)
Why work for Crimson?
Rapidly growing, hyper-global, EdTech startup (Crimson named GVT Top 150 EdTech companies)
Join a high performing, diverse, and ambitious team
Utilizing innovative tech to re-imagine the education landscape
Limitless growth and development opportunities
If you're passionate about education and people and looking for a fast-paced, collaborative environment, and want to work with cutting edge technology then we'd love to hear from you!
Department
Sales & Marketing
Role
Marketing Coordinator
Locations
California, Remote - USA, New York
Remote status
Fully Remote
Sales & Marketing
Role
Marketing Coordinator
Locations
California, Remote - USA, New York
Remote status
Fully Remote
Similar Jobs
VP of Marketing
Ignite Reading
🇺🇸 Remote - US
Sr. Manager, Enterprise Growth Marketing
Discovery Education
🇺🇸 Hybrid - Charlotte, NC
Product Marketing Lead
Duolingo
🇺🇸 New York, NY
Bilingual Marketing Coordinator (English & Mandarin)
Crimson Education
🇺🇸 Remote - US
Social Media and Outreach Specialist
Weber State University
🇺🇸 Ogden, UT
