Marketing and Communications Specialist II

🇺🇸 Gainesville, Florida 🕑 Full-Time 💰 TBD 💻 Communications 🗓️ August 25th, 2026

Marketing Social Media

Edtech.com's Summary

The University of Florida College of Veterinary Medicine is hiring a Communications Specialist responsible for producing diverse content including news stories, social media campaigns, and web materials that highlight the college's initiatives and events. The role entails managing social media channels, developing digital strategies based on analytics, collaborating with internal stakeholders, and ensuring consistent messaging in alignment with UF Health and university branding standards.

Highlights

Produce news and feature stories for print and electronic publications, covering college events and initiatives.
Manage flagship social media channels and oversee editorial calendars to meet strategic goals.
Co-manage college webpages ensuring high quality, optimized content and user experience.
Develop and execute comprehensive digital communication strategies using data analysis and trend monitoring.
Collaborate with leadership and stakeholders to tailor marketing and communication materials based on research and analytics.
Capture multimedia content including photography and video to support communications needs.
Required qualifications: Bachelor’s degree with four years relevant experience or equivalent, plus valid driver's license.
Preferred skills include journalism training, multimedia content production, SEO knowledge, and expertise with social media tools.
Proficiency with Microsoft Office suite, WordPress, and other content management systems.
Strong ability to analyze performance data and translate insights into actionable strategies.