Marketing and Public Relations Manager for Cooperative Extension

Edtech.com's Summary

North Carolina Agricultural and Technical State University is hiring a Marketing and Public Relations Manager for Cooperative Extension. The manager develops and leads a comprehensive marketing and communication plan to increase visibility and promote educational programs across North Carolina's counties and the Eastern Band of Cherokee Indian Nation. This role serves as the primary communications contact for Cooperative Extension and collaborates with university and partner organizations to strengthen the Cooperative Extension brand.

Highlights

Develop and implement strategic marketing and communications plans aligned with university and organizational goals.

Serve as the primary contact for Cooperative Extension's communication efforts.

Collaborate with University of CAES public relations teams and NC State Extension Director of Marketing and Communications.

Required proficiency in social media platforms such as Twitter, Facebook, and Instagram, plus web analytics tools.

Proficient in MS Office Suite software.

Bachelor's degree in Public Relations, Journalism, Technical Writing, English, or related field; Master’s degree preferred.

Five years of experience in public relations, marketing, and communications, with strong writing and communication skills.

Experience working with limited-resource audiences and communicating to diverse communities.

Position based in Cooperative Extension, College of Agriculture and Environmental Sciences; full-time, permanent role.

Compensation commensurate with education and experience; benefits include health plans, retirement, paid leave, and more.

Marketing and Public Relations Manager for Cooperative Extension Full Description

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Please see Special Instructions for more details.

You must complete and submit an electronic application for employment to be considered. Resumes will not be accepted in lieu of completing an electronic application. Applicants seeking Veteran's Preference must attach a DD 214 form. Certificate of Release or Discharge from Active Duty with your application during the process of applying to the job posting. Final candidates are subject to criminal and sex offender background checks. North Carolina A&T State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. North Carolina A&T State University is an Equal Opportunity and Affirmative Action Employer. No one who applies or seeks employment will be denied admission to or employment at North Carolina A&T State University on the basis of race, religion, color, national origin, sex, age, disabling condition, veteran status, political affiliation, genetic information or sexual orientation and sexual identity.

Employee Benefits available to NC A & T permanent employees include the following and more;

Accrued Vacation and Sick Leave for Eligible Employees
Community Service Leave
Aetna – State Health Benefits of North Carolina
NCFlex - Vision, Dental, Flexible Spending Account, Life Insurance and more
12 Paid Holidays
Teachers and State Employees Retirement System (TSERS)
Optional Supplemental Plans - 401k, 403b, 457b and 457
Employee Assistance Program (EAP)
Campus Recreation Center Discount
University Bookstore Discount
and more

This position may be eligible for a remote or hybrid work arrangement, consistent with university and state policies. N.C. A&T employees are generally required to reside in North Carolina, within a 2-hour commuting distance of their assigned duty station.

Posting Details

Classification Information

Classification Type	EHRA

Position Overview

Primary Purpose of Position	The Marketing and Public Relations Manager for Cooperative Extension at North Carolina Agricultural and Technical State University will develop and lead the implementation of a strategic, comprehensive marketing and communication plan that aligns with the University, College and organization’s vison and mission. The Marketing and Public Relations Manager will report directly to the Associate Dean and Extension Administrator. The primary goals of all communications strategies are to increase the visibility of Cooperative Extension at A&T while also promoting our educational programs across all 100 counties and the Eastern Band of Cherokee Indian (EBCI) Nation. The Manager will serve as the primary point of contact for Cooperative Extension’s communications efforts and collaborate with members of the University and College of Agriculture and Environmental Sciences (CAES) public relations and communications teams. The Manager will also work collaboratively with the Director of Marketing and Communications at NC State Extension on matters relating to our joint partnership—North Carolina Cooperative Extension as a way to build the partnership brand.
Primary Function of Organizational Unit	N.C. A&T is a public, land-grant, doctoral research institution and has been the largest historically Black university in the country for the past decade. With an enrollment of 14,311 students in Fall 2024, the university offers 59 undergraduate degree programs, 36 master’s programs, and 12 doctoral programs. It is America’s top producer of Black graduates in Engineering and Agricultural Science bachelor’s programs, as well as a top five producer in numerous additional disciplines, including Liberal Arts and Communications/Journalism. It also ranks no. 3 in master’s degrees awarded to Black graduates in Engineering Technologies and Related Fields, no. 4 in master’s degrees in Engineering, and no. 11 best business school for women in the nation. Nationally recognized for its leadership and excellence in STEM education and research, N.C. A&T is classified as “R2-High Research Activity” in the Carnegie Classifications and is poised to achieve “R1-Very High Research Activity” status. It also holds Carnegie’s earned credential in Community Engagement and the Association of Public and Land-Grant Universities (APLU) Innovation and Economic Prosperity designation. With an annual economic impact of $2.4 billion, N.C. A&T plays a vital role as a higher-education economic driver in North Carolina’s Piedmont Triad region and across a state that is ranked No. 1 in the nation for the second straight year as “best for business” by the CNBC financial network. Cooperative Extension at North Carolina Agricultural and Technical State University is the University’s flagship educational outreach organization housed within the College of Agriculture and Environmental Sciences (CAES). Cooperative Extension at A&T provides researched-based educational information, programming and technical assistance to limited-resource audiences that address a diverse range of issues in four programmatic areas – Agriculture and Natural Resources, Family and Consumer Sciences, Community and Rural Development, and 4-H Youth Development. Together with its partners – North Carolina State University Cooperative Extension Service, U.S. Department of Agriculture, state and county governments, a dynamic and resourceful system is formed. In addition to campus operations, Cooperative Extension has professionally staffed offices in almost half of the 100 counties in North Carolina and the Eastern Band of Cherokee Indians.
Minimum Requirements	• Bachelor’s degree in a Public Relations, Journalism, Technical Writing, English, or related communications discipline. All degrees must be received from appropriately accredited institutions. • Five years of experience in public relations, marketing and communications. Strong knowledge of the fundamentals of writing, grammar, syntax, AP Style, and punctuation. • Demonstrated experience applying the concepts and principles of social media, communications and marketing. • Demonstrated ability to effectively communicate, interact, and collaborate with colleagues orally and in writing, and work independently on a regular basis. • Exceptional organizational, analytical, critical thinking and time management skills, and strong attention to detail. Strong oral and written communication skills as well as strong interpersonal skills. • Direct work experience using social media channels, especially Twitter, Facebook and Instagram. • Demonstrated creative experience building social media audiences. • Experience using web tools and software for analyzing and improving social and new media. • Ability to multi-task, prioritize and balance varying volumes of work assignments and adapt to the changing needs of the office. • Proficient in MS Office Suite software. • Valid Driver’s license and personal transportation. • Ability to travel and work after hours/weekends as needed. • Must be able to lift equipment used on work sites.
Preferred Years Experience, Skills, Training, Education	• Master’s degree in Public Relations, Journalism, Technical Writing, English, or related communications discipline; • Working knowledge and understanding of Cooperative Extension in general, and more specifically NC Cooperative Extension. • Knowledge and understanding of working and communicating with limited resource communities to include developing communications for the general public and those that may have low literacy levels.
Required License or Certification
Is this position eligible for a remote or hybrid work arrangement, consistent with university and state policies.

Position Information

Working Title	Marketing and Public Relations Manager for Cooperative Extension
Position Number	009539
Recruitment Salary Range	commensurate with education and experience
FLSA	Exempt
Appointment Type	Permanent - Full-time
Tenure Track	No
FTE	40 hours/week, 12 months
If Time Limited, Appointment Length
Organizational Division	Cooperative Extension
Organizational Location	College of Ag & Environ Sciences
Organizational Unit	Cooperative Extension

Posting Detail Information

Posting Number	EPA3008
Open Date	03/17/2026
Close Date - for postings that do not use Open Until Filled
Open Until Filled	Yes
Open Until Filled Minimum Application Period Postings: Positions remaining posted after this date are continuing to accept applications, but may close at any time. Applications received by this date will receive full consideration, applications received after this date may receive consideration depending upon the status of the search
Date Position Available	March 2026
Special Instructions to Applicant	You must complete and submit an electronic application for employment to be considered. Resumes will not be accepted in lieu of completing an electronic application. Applicants seeking Veteran’s Preference must attach a DD 214 form. Certificate of Release or Discharge from Active Duty with your application during the process of applying to the job posting. Final candidates are subject to criminal and sex offender background checks. North Carolina A&T State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States. North Carolina A&T State University is an Equal Opportunity and Affirmative Action Employer. No one who applies or seeks employment will be denied admission to or employment at North Carolina A&T State University on the basis of race, religion, color, national origin, sex, age, disabling condition, veteran status, political affiliation, genetic information or sexual orientation and sexual identity. Employee Benefits available to NC A & T permanent employees include the following and more; Accrued Vacation and Sick Leave for Eligible Employees Community Service Leave Aetna – State Health Benefits of North Carolina NCFlex – Vision, Dental, Flexible Spending Account, Life Insurance and more 12 Paid Holidays Teachers and State Employees Retirement System (TSERS) Optional Supplemental Plans – 401k, 403b, 457b and 457 Employee Assistance Program (EAP) Campus Recreation Center Discount University Bookstore Discount and more This position may be eligible for a remote or hybrid work arrangement, consistent with university and state policies. N.C. A&T employees are generally required to reside in North Carolina, within a 2-hour commuting distance of their assigned duty station.
Quick Link	https://jobs.ncat.edu/postings/39856

Supplemental Questions

Required fields are indicated with an asterisk (*).

* Please indicate how you learned of the vacant position for which you are applying.
- NC A&T Website
- UNC System Job Board
- Indeed.com
- NCA&T Employee
- Chronicle of Higher Education
- Inside Higher Ed
- Higher Education Recruitment Consortium
- Other
If you indicated you learned of this employment opportunity from an “Other” source please advise where you learned of the position:
(Open Ended Question)

Applicant Documents

Required Documents

Resume

Optional Documents

Cover Letter
Letter of Reference 1
Letter of Reference 2
Letter of Reference 3
Certificate of Release or Discharge from Active Duty (DD-214)
Bachelor's Degree - Copy of transcripts
Master's Degree - Copy of transcripts
Terminal Degree - Copy of transcripts
Other Document

Contact Division of Human Resources
Phone: (336) 334-7862
Fax: (336) 285-2799
Email: hr@ncat.edu

1020 E. Wendover Ave. Suite 109 Greensboro, NC 27405

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Original Job Description