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The University of Texas at Dallas

Marketing Communications Manager

🇺🇸 Hybrid - Richardson, TX 🕑 Full-Time 💰 $70,000 per Month 💻 Marketing 🗓️ August 13th, 2026
Canva Salesforce CRM

Edtech.com's Summary

University of Texas at Dallas is hiring a Marketing Communications Manager for the Jindal School of Management Executive Education department. The role requires developing and executing digital marketing strategies and campaigns, managing CRM integration, and collaborating with university personnel to support executive and professional student recruitment goals across multiple platforms.

Highlights
  • Develop and manage program-specific online and email marketing campaigns using Salesforce Marketing Cloud.
  • Execute paid digital campaigns on Google Ads, LinkedIn, Meta, and YouTube.
  • Oversee SEO, website content updates, conversion rate optimization, and CRM integration.
  • Monitor digital performance and produce monthly reports and dashboards for admissions and enrollment data.
  • Create web and landing page mockups optimized for conversions.
  • Collaborate with JSOM and UT Dallas teams in CRM, marketing, external relations, and web services.
  • Research higher education marketing trends and emerging technologies to inform strategies.
  • Supervise and mentor student workers engaged in marketing tasks.
  • Require Bachelor’s degree and five years of marketing communications experience or equivalent education and experience.
  • Preferred qualifications include Salesforce Administration Certification, Marketing Cloud, Google AdWords, Adobe Creative Suite, Canva, AP Style editing, WordPress, SEO/AIP experience, and advanced degree in related fields.
  • Salary is $70,000 monthly for a regular full-time position.

Marketing Communications Manager Full Description

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Posting Details
Posting Details
Posting Number S07188P
Position Title Marketing Communications Manager
Functional Title
Department Executive Education
Salary Range $70,000
Pay Basis Monthly
Position Status Regular full-time
Location Richardson
Position End Date (if temporary)
Posting Open Date 08/12/2026
Posting Close Date
Open Until Filled No
Desired Start Date 09/14/2026
Job Summary
Are you seeking a rewarding opportunity in higher education that offers a supportive, collaborative work environment, a comprehensive benefits package, including employee tuition assistance and a flexible work schedule?

The Jindal School of Management (JSOM) Executive Education at UT Dallas is seeking a detail-oriented professional with experience in CRM, recruitment, and marketing to join our team as a Marketing Communications Manager. Apply today and become a valued part of our dynamic team!

The Marketing Communications Manager is a versatile generalist marketer capable of moving seamlessly between strategy and hands-on execution toward executive and professional student recruitment goals. The position will collaborate with the programs, school, and university in social media and digital marketing efforts across multiple platforms.
Minimum Education and Experience

Bachelor’s degree; five years experience in marketing communications and advertising; or equivalent combination of education and experience.

Preferred Education and Experience
Preferred Qualifications: Salesforce Administration Certification; Marketing Cloud, Google AdWords, Adobe Creative Suite, Canva, AP Style editing, WordPress, and SEO/AIP experience

Preferred Education: MS in Communications, Arts, Business Administration, MIS or Marketing

Internal applicants may be given priority
Other Qualifications
To the extent this position requires the holder to research, work on, or have access to critical infrastructure as defined in Section 117.001(2) of the Texas Business and Commerce Code, the ability to maintain the security or integrity of the critical infrastructure is a minimum qualification to be hired and to continue to be employed in the position.
Essential Duties and Responsibilities
Digital Marketing
  • Develop program specific online campaigns and design customized email drip campaigns in Salesforce Marketing Cloud.
  • Define, consult, and/or execute paid digital campaigns across Google Ads, LinkedIn, Meta, and YouTube channels.
  • Manage SEO, website content updates, conversion-rate optimization, and CRM integration.
  • Set up and maintain dashboards and deliver monthly digital performance insights.
  • Build and maintain custom admission and enrollment reports and/or dashboards to monitor data quality and integrity.
  • Create mockup designs of web and landing pages and optimize for conversions.
  • Collaborate with JSOM and UTD personnel in CRM, marketing, external relations, and web services.
Project & Administrative Management
  • Research and identify opportunities, trends and best practices in higher education marketing and recruitment to share with Executive Education team.
  • Stay current on emerging technologies, applications, and integrations.
  • Supervise and mentor student worker in marketing tasks.
  • Perform other duties as assigned.

Physical Demands and Working Conditions
Physical Activities
Working Conditions
Additional Information
Remote Work Notice:
After the probationary period, this role may be eligible for a hybrid (partly remote/partly in office) work schedule, subject to business need and manager approval. Must be located within the DFW Area and have the ability to be on campus with 24 hours of notice. A UT Dallas Remote Work Agreement will be required within 14 days after approval

What We Can Offer
UT Dallas is an Equal Opportunity Employer. We offer an employee-friendly work environment with a comprehensive benefit package including:
Competitive Salary
Tuition Benefits
Internal Training
Medical insurance – including 100% paid employee medical coverage for full-time employees
Dental Insurance
Vision Insurance
Long and short-term disability
Retirement Plan Options
Paid time off
Paid Holidays All UT Dallas employees have access to various professional development opportunities, including a membership to Academic Impressions, LinkedIn Learning, and UT Dallas Bright Leaders Program.

Visit https://hr.utdallas.edu/employees/benefits/ for more information.

If you are looking for a rewarding career opportunity with great benefits? Look no further! Join our team!
Special Instructions Summary
Important Message
1) All employees serve as a representative of the University and are expected to display respect, civility, professional courtesy, consideration of others and discretion in all interactions with members of the UT Dallas community and the general public.

2) The University of Texas at Dallas is committed to providing an educational, living, and working environment that is welcoming, respectful, and inclusive of all members of the university community. UT Dallas does not discriminate on the basis of race, color, religion, sex (including pregnancy), sexual orientation, gender identity, gender expression, age, national origin, disability, genetic information, or veteran status in its services, programs, activities, employment, and education, including in admission and enrollment. The University is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities. To request reasonable accommodation in the employment application and interview process, contact the ADA Coordinator. For inquiries regarding nondiscrimination policies, contact the Title IX Coordinator.
Supplemental Questions

Required fields are indicated with an asterisk (*).

Applicant Documents
Required Documents
  1. Resume
  2. Cover Letter/Letter of Application

Optional Documents

  1. Other Document
  2. Veteran Employment Preference - Form DD-214
Human Resources,
800 West Campbell Road, AD3.418
Richardson,
TX 75080-3021
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