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edtech.com
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UWorld

Marketing Content Writer

🇺🇸 Coppell, TX

🕑 Full-Time

💰 TBD

💻 Marketing

🗓️ November 29th, 2025

Trello

Edtech.com's Summary

UWorld, LLC is hiring a Marketing Content Writer. The role involves creating compelling B2B and B2C marketing content, including web pages, email campaigns, and whitepapers, to engage learners and communicate the value of UWorld's educational products. The writer collaborates with cross-functional teams to develop content that supports marketing campaigns and maintains a consistent brand voice.

Highlights
  • Develop engaging marketing content for various formats such as web pages, emails, blogs, brochures, video scripts, and press releases.
  • Create thought leadership materials including whitepapers, eBooks, and bylined articles.
  • Collaborate with designers, marketing strategists, and subject matter experts on creative campaign concepts.
  • Optimize content for SEO to improve visibility and engagement.
  • Manage multiple projects and meet deadlines effectively.
  • Bachelor’s degree in marketing, communications, journalism, or related field required.
  • Minimum 5 years of B2B and B2C content writing experience with strong portfolio.
  • Proficient in AP style and SEO best practices.
  • Preferred experience with content management tools like Monday.com, Trello, or Asana and industries such as legal, healthcare, education, or finance.
  • Strong writing, proofreading, organizational, and interpersonal skills are essential.

Marketing Content Writer Full Description

UWorld is a global leader in academic and professional education. We have helped millions of undergraduates, graduates, and professionals successfully prepare for and pass high-stakes accounting, finance, graduate school, high school, legal, medical, nursing, and pharmacy exams. Our marketing team shapes how we connect with diverse audiences through impactful, high-quality content that drives engagement and empowers success.

We are seeking a marketing content writer for a 3-month contract-to-hire role. As a marketing content writer, you will craft compelling B2B and B2C content that communicates the value of our products and inspires learners worldwide. From web pages, email campaigns, and press releases to whitepapers, video scripts, and blogs, you’ll create content that educates, engages, and drives results. Collaborating with designers, marketing strategists, and subject matter experts, you’ll help bring our mission to life while maintaining a consistent brand voice.

Responsibilities include:

  • Writing clear, engaging, and impactful copy for web pages, email campaigns, blogs, brochures, infographics, video scripts, press releases, and more.
  • Crafting thought leadership pieces such as whitepapers, eBooks, and bylined articles that establish UWorld as a trusted authority.
  • Collaborating with internal teams to ideate and execute creative concepts for marketing campaigns and seasonal promotions.
  • Partnering with designers and marketing strategists to develop materials that inspire and guide customers across their journey.
  • Optimizing content for SEO to increase visibility and engagement.
  • Managing multiple projects simultaneously, meeting deadlines, and delivering polished content at scale.
  • Adapting to feedback with flexibility and professionalism while maintaining UWorld’s brand voice.

Requirements

  • Minimum Qualifications:
    • Bachelor’s degree in marketing, communications, journalism, or related field.
    • 5+ years of experience in B2B and B2C content writing with a portfolio showcasing diverse content.
    • Strong knowledge of AP style and SEO best practices.
    • Exceptional writing, proofreading, and organizational skills.
  • Preferred Qualifications:
    • Experience with industries such as legal, healthcare, education, and/or finance is a plus.
    • Proficiency with content management tools like Monday.com, Trello, or Asana.
    • Exceptional grammar, attention to detail, and ability to self-proofread.
    • Strong interpersonal skills and the ability to collaborate across teams.
    • Ability to thrive in a fast-paced, dynamic environment with tight deadlines.

Benefits

Why Join UWorld?

At UWorld, you’ll find a collaborative and supportive environment where your ideas matter and your work makes a difference. Join us to create marketing experiences that help learners achieve their goals and succeed in their fields. This is your chance to do work that not only challenges you but also inspires you.

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