Edtech.com's Summary

Adtalem Global Education is hiring a Marketing Specialist responsible for maintaining and enhancing the Walden University websites to improve engagement. The role includes website content updates, optimization, usability testing, and collaboration with marketing and institutional teams to support digital marketing initiatives.

Highlights

Maintain and update website content for Walden University websites
Improve website usability, ADA compliance, and search visibility
Perform web development and usability testing
Collaborate with vendors, agency partners, and IT on project execution and QA/UAT testing
Support digital marketing and communications efforts with marketing team
Required skills include HTML, CSS, and experience with CMS platforms such as Drupal or Sitecore
Preferred qualifications include a B.A. in Marketing, Communications, or related field and 2-3 years of digital marketing experience
Strong written and verbal communication skills with the ability to manage multiple projects
Salary range between $49,199.33 and $88,841.36, adjusted based on experience and other factors
Benefits include health, dental, vision, life and disability insurance; 401k with 6% employer match; flexible time off policy; and 12 paid holidays

Marketing Specialist Full Description

Company Description

Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world.

Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University.

We operate on a hybrid schedule with four in-office days per week (Monday–Thursday). This approach enhances creativity, innovation, communication, and relationship-building, fostering a dynamic and collaborative work environment.

Visit Adtalem.com for more information, and follow on Twitter and LinkedIn.

Job Description

Opportunity at a Glance: Adtalem Global Education (NYSE: ATGE) is a global provider of educational services rich with opportunities for growth and offering competitive wages and benefits. The Web/UX Specialist is responsible for the ongoing maintenance, updates and development enhancements to improve website engagement on the Walden University websites. In this role, you will be responsible for website content updates, optimizations, page builds, writing development tickets and QA. You will work closely with business owners in marketing, as well as cross-functionally with other institutional teams.

Supports the development and maintenance of all internet marketing activities including:

Web development and usability testing.
Accountable for content updates and maintenance of Walden websites.
Identifies and implements website optimization opportunities to improve usability, ADA compliance and visibility.
Works with vendors and agency partners to execute projects in a timely manner.
Works with IT partner on QA and UAT testing to ensure an optimal user experience.
Collaborates with the marketing team to support digital marketing and communications initiatives.
Maintain, review and update all digital assets and materials.
Stays current with digital marketing, technology, web trends and best practices.
Completes other duties as assigned.

Qualifications

B.A. in Marketing, Communications or related field preferred.
Two (2) to three (3) years of experience in digital marketing.
Sense of urgency, motivated, with a proactive and curious mind.
Attention to detail, predict and solve project risks and ability to manage multiple projects.
Demonstrated knowledge of HTML, CSS and content management systems required.
Demonstrated experience with CMS platforms (Drupal, Sitecore, Episerver, Sitefinity, etc.).
Highly effective written and verbal communication skills required.
Ability to work individually on a project or in a team environment.
Ability and experience adapting to changing priorities based on organizational needs.
Highly organized and collaborative.
Using communication skills to liaise across departments and teams.

Additional Information

In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $49,199.33 and $88,841.36. Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits.

Adtalem offers a robust suite of benefits including:

Health, dental, vision, life and disability insurance
401k Retirement Program + 6% employer match
Participation in Adtalem’s Flexible Time Off (FTO) Policy
12 Paid Holidays

For more information related to our benefits please visit: https://careers.adtalem.com/benefits.

Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation

Original Job Description

Company Description

Job Description

Supports the development and maintenance of all internet marketing activities including:

Web development and usability testing.
Accountable for content updates and maintenance of Walden websites.
Identifies and implements website optimization opportunities to improve usability, ADA compliance and visibility.
Works with vendors and agency partners to execute projects in a timely manner.
Works with IT partner on QA and UAT testing to ensure an optimal user experience.
Collaborates with the marketing team to support digital marketing and communications initiatives.
Maintain, review and update all digital assets and materials.
Stays current with digital marketing, technology, web trends and best practices.
Completes other duties as assigned.

Qualifications

B.A. in Marketing, Communications or related field preferred.
Two (2) to three (3) years of experience in digital marketing.
Sense of urgency, motivated, with a proactive and curious mind.
Attention to detail, predict and solve project risks and ability to manage multiple projects.
Demonstrated knowledge of HTML, CSS and content management systems required.
Demonstrated experience with CMS platforms (Drupal, Sitecore, Episerver, Sitefinity, etc.).
Highly effective written and verbal communication skills required.
Ability to work individually on a project or in a team environment.
Ability and experience adapting to changing priorities based on organizational needs.
Highly organized and collaborative.
Using communication skills to liaise across departments and teams.

Additional Information

Health, dental, vision, life and disability insurance
401k Retirement Program + 6% employer match
Participation in Adtalem’s Flexible Time Off (FTO) Policy
12 Paid Holidays

For more information related to our benefits please visit: https://careers.adtalem.com/benefits.

Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation

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