Edtech.com's Summary

ParentSquare is hiring a PR & Content Marketing Manager to lead public relations efforts, manage content creation, and drive engagement through media coverage and high-quality marketing assets. The role involves managing PR agency relationships, producing diverse content, coordinating media activities, and collaborating with the marketing team to amplify the company's messaging and thought leadership.

Highlights

Lead day-to-day public relations efforts and manage the external PR agency relationship.
Produce and edit blogs, case studies, press releases, bylines, and other long-form content.
Coordinate media interviews, award submissions, speaking opportunities, and monitor media coverage.
Plan and maintain the editorial calendar aligned with go-to-market campaigns.
Ensure all content supports brand messaging and SEO best practices.
Collaborate closely with the Social Media Manager and Marketing Director to amplify PR and content initiatives.
Requires 5+ years of experience in PR, content marketing, or communications, preferably in SaaS or edtech.
Strong writing, editing, project management skills and familiarity with tools like Asana, AI, Muck Rack, CMS, and SEO.
Includes benefits such as employer-paid health insurance, 401K matching, paid parental leave, stock options, wellness reimbursements, PTO with increasing accrual, and 16 paid holidays.
Salary range is $70,000 to $95,000 depending on experience.

PR & Content Marketing Manager Full Description

PR & Content Marketing Manager
Marketing

Remote (United States)

ParentSquare is a rapidly growing Santa Barbara-based company that’s changing the way schools and parents communicate every day. Sound simple? We strive to keep it that way! Our mission is to give schools the power to incredibly enhance family engagement for all students. ParentSquare and RemindHub, our flagship products, serve over 22 million students and drive our mission by providing unified communications tools -forms, sign ups, payments, RSVPs, direct messaging, language translations, chat and more. Remind Chat, our free product, reaches over 80% of K-12 students, providing a safe and easy-to-use platform for direct communication between teachers and families. And our latest innovation, SmartSites, offers state-of-the-art websites for school districts, enhancing their online presence and accessibility.

We are not just creating a product; we are creating empowered educators and engaged parents to improve the lives of all students. We are passionate advocates for our customers and for our employees and we invite you to join us on this exciting journey.

Who we’re looking for:

Our Marketing team is growing and we are seeking a PR & Content Marketing Manager to help drive awareness and engagement through high-quality content and media coverage. You'll lead day-to-day public relations efforts, content planning, and execution, ensuring our stories reach the right audiences at the right time. You will manage the relationship with the PR agency, produce and edit blogs, case studies, and long-form content, and support thought leadership for the founder. You will also closely collaborate with the Social Media Manager to amplify content and PR wins.

Most importantly, you’re someone who shares in our passion for improving the lives of students through communication.

Reports to: Director of Marketing

This role will include:

Manage the external PR agency relationship and oversee daily deliverables
Review and edit press releases, pitches, and media lists
Coordinate media interviews, award submissions, and speaking opportunities
Monitor coverage and report on media performance
Plan and maintain the editorial calendar in alignment with GTM themes and campaigns
Draft and edit blogs, case studies, and lead-generation assets (eBooks, guides, etc.)
Repurpose content for social and campaign use
Ensure content aligns with brand messaging and SEO best practices
Ghostwrite and edit bylines and contributed articles for the founder and other company SMEs
Track and pursue strategic awards and speaking opportunities
Partner closely with our Social Media Manager and Marketing Director to drive efforts and provide PR insights

Our ideal candidate will have the following:

5+ years of experience in PR, content marketing, or communications. Experience within SaaS, or edtech sector strongly preferred
Excellent writing, editing, and storytelling abilities
Strong project management and organizational skills (experience with Asana is a plus)
Experience collaborating cross-functionally and managing external vendors
Skills with AI, PR tools (like Muck Rack), content management systems, and SEO- a huge plus!

The perks of working for us are great!

You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide:

Employer-paid health insurance (including dependent coverage)
An employer-matched 401K retirement savings program from day 1
Paid Parental Leave
Stock options
Health + wellness reimbursements
PTO that increases each year
16 paid holidays, including your birthday!

As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive.

We're an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

The salary range for this role will be 70k-95k, DOE.

Original Job Description

PR & Content Marketing Manager
Marketing

Remote (United States)

Who we’re looking for:

Most importantly, you’re someone who shares in our passion for improving the lives of students through communication.

Reports to: Director of Marketing

This role will include:

Manage the external PR agency relationship and oversee daily deliverables
Review and edit press releases, pitches, and media lists
Coordinate media interviews, award submissions, and speaking opportunities
Monitor coverage and report on media performance
Plan and maintain the editorial calendar in alignment with GTM themes and campaigns
Draft and edit blogs, case studies, and lead-generation assets (eBooks, guides, etc.)
Repurpose content for social and campaign use
Ensure content aligns with brand messaging and SEO best practices
Ghostwrite and edit bylines and contributed articles for the founder and other company SMEs
Track and pursue strategic awards and speaking opportunities
Partner closely with our Social Media Manager and Marketing Director to drive efforts and provide PR insights

Our ideal candidate will have the following:

5+ years of experience in PR, content marketing, or communications. Experience within SaaS, or edtech sector strongly preferred
Excellent writing, editing, and storytelling abilities
Strong project management and organizational skills (experience with Asana is a plus)
Experience collaborating cross-functionally and managing external vendors
Skills with AI, PR tools (like Muck Rack), content management systems, and SEO- a huge plus!

The perks of working for us are great!

You’ll get your foot in the door as our company continues to grow. We’re big believers in work-life balance and provide:

Employer-paid health insurance (including dependent coverage)
An employer-matched 401K retirement savings program from day 1
Paid Parental Leave
Stock options
Health + wellness reimbursements
PTO that increases each year
16 paid holidays, including your birthday!

As a fully remote team, we’ll make sure you have all the tools and equipment you need to make your home office a place where you can thrive.

The salary range for this role will be 70k-95k, DOE.

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PR & Content Marketing Manager

Edtech.com's Summary

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