Program Coordinator I - Marketing

🇺🇸 Hybrid - New Brunswick, NJ

🕑 Full-Time

💰 $60K - $63K

💻 Marketing

🗓️ January 12th, 2026

Canva CRM Salesforce

Edtech.com's Summary

Rutgers University is hiring a Program Coordinator I - Marketing. The role involves managing and creatively developing the Office of Continuing Professional Education's marketing campaigns to enhance program attendance and revenue, cultivating customers and prospects, and maintaining knowledge of educational programs under general supervision.

Highlights

Coordinates, plans, writes, designs, and edits marketing campaigns and advertisements.
Cultivates current and new customer prospects across multiple platforms.
Provides timely responses to customer inquiries about courses and programs.
Requires proficiency in CRM software, email marketing, digital design tools (Adobe Photoshop, InDesign, Canva), SEO, social media marketing, paid advertising platforms (Google Ads, Facebook Ads), and Microsoft Office Suite.
Salary range from $59,893 to $87,925 with a mid-range of $73,909.
Bachelor’s degree in marketing, public relations, communication, journalism, English, or related field with at least two years of relevant experience.
Valid driver’s license and completion of defensive driving course required.
Experience preferred in project management, customer service, basic HTML coding, and familiarity with OCPE program areas.
Utilizes software and tools including Salesforce CRM, Constant Contact, Adobe Creative Suite, Canva, AI marketing tools, video creation tools, and YouTube Studio.
Position reports to the Assistant Director at the Office of Continuing Professional Education and serves diverse audiences nationally and internationally.