Southern New Hampshire University
Public Relations Manager
Edtech.com's Summary
- Draft press releases, media advisories, and statements aligned with university priorities.
- Pitch story ideas to local, regional, and trade media outlets.
- Manage media lists, track reporters and keywords, and maintain press relationships.
- Respond to routine media inquiries and coordinate interview requests.
- Develop content including features, profiles, and news stories to enhance reputation.
- Support crisis communications with holding statements, FAQs, and coverage monitoring.
- Track daily media coverage and prepare leadership reports.
- Conduct research for messaging, outreach, and reputation analysis.
- Collaborate with internal teams to align messaging and timing of communications.
- Requires 3+ years of experience in media relations, public relations, journalism, or communications; Bachelor's degree or equivalent experience acceptable.
- Pay range: $64,283 to $102,872 annually, with a target hiring range of $71,033 to $96,103.
- Experience preferred in higher education, nonprofit, agency, or news environments.
- Offers comprehensive benefits including medical, dental, vision, paid time off, retirement, free tuition, parental leave, and mental health resources.
Public Relations Manager Full Description
Southern New Hampshire University is a team of innovators. World changers. Individuals who believe in progress with purpose. Since 1932, our people-centered strategy has defined us â and helped us grow a team that now serves over 180,000 learners worldwide.
Our mission to transform lives is made possible by talented people who bring diverse industry experience, backgrounds and skills to the university. And today, we're ready to expand our reach. All we need is you.
Make an impact â from near or far
At SNHU, you'll have the option to work remotely in the following states: Alabama, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Mississippi, Missouri, Nebraska, New Hampshire, New Mexico, North Carolina, North Dakota, Ohio, Oklahoma, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, West Virginia, Wisconsin and Wyoming.
We ask that our remote employees have access to a reliable internet connection and a dedicated, properly equipped workspace that is free of distractions. Employees must reside in, and work from, one of the above approved states.
The opportunity
You will help advance the university's reputation through proactive media engagement, strategic storytelling, and responsive public relations support. You will be responsible for research, drafting press releases and university news, managing day-to-day media inquiries, pitching stories, and media monitoring and reporting.
What you'll do:
Draft press releases, media advisories, and statements that reflect the university's strategic priorities and mission.
Pitch story ideas to local, regional, and trade media.
Manage media lists, track beat reporters and keywords, and cultivate press relationships.
Respond to routine media inquiries and coordinate interviews and media requests.
Identify storytelling opportunities and develop written content including features, profiles, and news stories that elevate the university's reputation.
Support crisis communications by drafting holding statements, FAQs, and updates; monitor coverage and sentiment.
Track and compile daily media coverage; prepare reports and briefings for leadership.
Conduct research to support messaging, media outreach, and reputation insights.
Partner with internal teams to ensure alignment on messaging and timing of external communications.
Attendance, punctuality, and reliability are essential functions of this role.
Other duties and responsibilities as assigned.
What we're looking for:
3+ years of experience in media relations, public relations, journalism, or communications.
Bachelor's degree
Equivalent of experience in lieu of degree is acceptable.
Strong news judgement, writing, editing, and storytelling skills.
Experience pitching media and securing earned coverage.
Ability to work under tight deadlines and manage multiple projects.
Experience in higher education, nonprofit, agency, news, or similar fast-paced environment preferred.
We believe real innovation comes from inclusion - where different experiences, perspectives and talents are celebrated. So if you're wondering whether SNHU is right for you, take the leap and apply. You might be just the person we're looking for.
Compensation
The annual pay range for this position is $64,283.00 - $102,872.00. Actual offer will be based on skills, qualifications, experience and internal equity, in addition to relevant business considerations. We expect this position to be hired in the following target hiring range $71,033.00 - $96,103.00.
Exceptional benefits (because you're exceptional)
You're the whole package. Your benefits should be, too. As a full-time employee at SNHU, you'll get:
High-quality, low-deductible medical insurance
Low to no-cost dental and vision plans
5 weeks of paid time off (plus almost a dozen paid holidays)
Employer-funded retirement
Free tuition program
Parental leave
Mental health and wellbeing resources
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