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Frontline Education

Sales Development Representative

🇺🇸 Hybrid - Wayne, PA

🕑 Full-Time

💰 $50K - $55K

💻 Sales

🗓️ September 9th, 2025

CRM K-12

Edtech.com's Summary

Frontline Education is hiring a Sales Development Representative to serve as the initial contact for K-12 school districts, driving pipeline growth by identifying district challenges and demonstrating Frontline's solutions. This role involves collaborating with marketing and sales teams to qualify leads, schedule meetings, and maintain CRM data while meeting activity and pipeline targets.

Highlights
  • Engage with K-12 district leaders via phone and email to initiate sales conversations and influence decision-making.
  • Develop thorough knowledge of Frontline Education's products and challenges faced by school administrators.
  • Qualify inbound leads and proactively generate new sales opportunities.
  • Schedule follow-up meetings for sales executives and provide detailed prospect insights.
  • Maintain accurate CRM records to support team visibility and data integrity.
  • Bachelor’s degree or equivalent work experience required.
  • 1-2 years of sales development, lead generation, or outbound prospecting experience preferred.
  • Familiarity with CRM systems and web-based sales tools essential.
  • Competitive base salary of $50,000 - $55,000 with commission opportunities and total OTE aligned with performance.
  • Comprehensive benefits include personalized PTO, health insurance, 401k with company match, and tuition reimbursement options.

Sales Development Representative Full Description

Sales Development Representativie

Location: Wayne, PA, United States

Description

Sales Development Representative
 
This position is hybrid to our Wayne, PA office.
 
Your Role on the Team: 
As a Sales Development Representative (SDR) at Frontline Education, you’ll be the first point of connection between prospective K–12 school districts and our solutions. Reporting to the Sales Development Manager, you’ll play a key role in driving pipeline growth by identifying challenges faced by district administrators and sharing how Frontline helps solve them. SDRs sit within our Marketing team and collaborate closely with Sales, creating a unique opportunity to learn and influence the full revenue journey.
 
You can expect to:
  • Partner with K-12 district leaders and decision makers over the phone and email to spark conversations and influence the start of their journey.
  • Develop a deep understanding of Frontline Education’s solutions and the challenges school administrators face in today’s education landscape.
  • Qualify inbound leads while proactively researching and generating new opportunities.
  • Schedule follow-up meetings for Education Solution Executives (ESEs) and Inside Sales Representatives (ISRs), providing them with detailed prospect insights.
  • Nurture leads through thoughtful, value-driven follow-up.
  • Maintain accurate records of outreach and progress in our CRM, ensuring data integrity and visibility for the broader team.
  • Consistently hit activity and pipeline creation targets while contributing ideas for improving outreach and engagement strategies.

What you bring to the role: 
  • Bachelor’s degree or equivalent work experience.
  • 1 – 2 years of experience in sales development, lead generation, or customer-facing roles involving outbound prospecting or cold calling.
  • Tech industry experience a plus.
  • Strong communication skills—confident on the phone, clear in writing, and comfortable tailoring messages to different audiences.
  • High level of organization and attention to detail; able to manage multiple priorities in a fast-paced, growing environment.
  • Collaborative mindset with the initiative to work independently.
  • Familiarity with CRM systems and web-based sales tools.
  • A results-driven, energetic attitude—you’re motivated by goals and thrive on building momentum.

Who we are:
Frontline Education is a pioneer of school administration software purpose-built for K-12 districts. We provide innovative, connected solutions for student and special programs, business operations, and human capital management with powerful data and analytics to empower educators and administrators. We earn the trust of K-12 leaders across the U.S. by serving as a consistently high-performing, forthright partner of school districts through every dimension of the company.
 
We're a group of unique and talented individuals that love what we do. We've been lucky enough to land jobs with a rapidly growing tech company that supports an appreciative and friendly customer base. We work hard to make our customers happy, but we like to have a good time in the process. We are a company that strives to think in terms of “we” instead of “me.” We believe in the philosophy of servant leadership and that it’s all about putting others first. We also value the balance between family and work. 
 
We are intentionally building a workplace that respects, supports, and values the identities of all our employees. We believe this to be foundational in developing a strong community in our company. Frontline Education is an equal opportunity employer and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
 
The perks of being a Frontliner:
Frontline offers a competitive compensation package including 401k match and personalized PTO! Our company’s growth has created a promising environment for career advancement and rewarding challenges. We offer a tuition reimbursement program for eligible college credit coursework available to employees depending on their status and length of employment. 
 
The base salary for this sales position is $50,000 - $55,000 per year. In addition to base pay, this role is eligible for commission, with total On-Target Earnings (OTE) aligned to performance expectations. This role also includes personalized PTO, and comprehensive benefits, including health insurance, 401k, and much more!
 
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