Sales Development Representative

Company Overview:

About Us:
Atlanta-based Incident IQ is the leading workflow management platform built exclusively for K-12 districts. Trusted by over 2,000 districts, Incident IQ powers mission-critical services for more than 12 million students and educators nationwide. By connecting technology and operational workflows, Incident IQ enables schools to streamline processes, reduce administrative burdens, and focus on what matters most: supporting students.

Purpose:
Incident IQ is committed to creating a future where every K-12 district operates with seamless efficiency. When operations are unified on a single platform, districts gain the clarity and control needed to build a stronger foundation for student success. We’re focused on delivering the tools, support, and partnerships that help make that vision a reality.

Mission:
Incident IQ is on a mission to eliminate the friction of disconnected systems and clunky workflows that slow schools down. We’re reimagining the critical work that happens behind the scenes, bringing visibility, efficiency, and impact to the processes that keep classrooms running. By streamlining the complex, automating the routine, and surfacing the insights that matter most, we can create the conditions for educators to teach, students to thrive, and districts to shape the future of education.

Sales Development Representative Overview:

Reporting directly to the Revenue Operations Leader, the Sales Development Representative SDR) will be responsible for generating interest and qualifying leads with target school districts within assigned territories.

The SDR will work actively with our field sales team to identify target school districts and implement outreach cadences to generate and qualify leads for our products. The GDR will also work extensively within our marketing automation and AI-powered tools to identify, develop, and qualify leads for our field sales team. This role also manages and maintains our lead process protocols to ensure all qualified sales leads are properly distributed and tracked in our sales support systems.

Our Sales Development Team thrives on culture and collaboration, so working together 2-3 days a week in one of our two offices - Alpharetta and Atlanta - is required.

Sales Development Representative Responsibilities: 

• Generate new business pipeline primarily through outbound prospecting
• Operate within RevOps at the intersection of Sales and Marketing, working inside a centrally coordinated outreach cadence that sequences prospect touches across Demand Gen, SDR, and Sales to prevent duplicate or conflicting outreach
• Design effective outbound prospecting sequences to effectively contact target school districts
• Engage and qualify prospects using agentic-powered workflows, insights, and automated intelligence
• Utilize AI agents to research accounts, tailor messaging, and execute high-quality outreach at scale, alongside core sales tech stack
• Activate demand by delivering personalized engagement across email, phone, social, and in-product channels
• Partner with Demand Generation to act on campaign and account signals in real time, prioritizing outreach based on the most current marketing and sales intelligence available
• Carry and consistently deliver against a quota and activity metrics, tracked through Salesforce/Gong, and reported in a weekly goal-setting and readout cadence
• Represent Incident IQ at industry conferences, trade shows, and marketing-hosted events, including independently engaging prospects and conducting account drop-ins as needed
• Work strategically with your field sales partner on a Go-to-Market strategy

Sales Development Representative Requirements:

• Four (4) year college degree, or equivalent
• Experience or interest in working with AI-powered sales engagement tools to improve prospecting efficiency and outreach quality
• Sales tech experience - Primarily Salesforce, Gong, and Qualified to maximize performance and efficiency
• High energy, high activity personality and personal drive