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Branching Minds

Sales Development Representative - Ed Tech

🇺🇸 Remote - US

🕑 Full-Time

💰 $76K - $81K

💻 Sales

🗓️ August 18th, 2025

CRM

Edtech.com's Summary

Branching Minds is hiring a Sales Development Representative - Ed Tech to build partnerships with school districts and improve their RTI/MTSS practices. The role involves generating a high-quality sales pipeline through outbound tactics, qualifying leads, and collaborating with the sales team to drive revenue growth.

Highlights
  • Build and manage a sales pipeline through outbound outreach including cold calling, emailing, and social selling
  • Schedule meetings with key decision-makers in K12 school districts and respond efficiently to inbound leads
  • Develop account-based prospecting strategies and collaborate on sales and marketing campaigns
  • Utilize business tools such as HubSpot CRM, G-Suite, Microsoft Office, Slack, and Zoom
  • Must have experience or understanding of sales and pipeline building processes, preferably in EdTech or education sectors
  • Strong written communication skills including drafting, editing, and proofreading
  • Salary range is $76,000-$81,000 On-Target Earnings (OTE)
  • Position reports to Sales Development Manager and involves some travel (about 10%)
  • Fully remote work within the US with a mission-driven, collaborative startup culture
  • Committed to diversity, equity, inclusion, and disability accommodations

Sales Development Representative - Ed Tech Full Description

Who We Are & What We Do: 
Branching Minds’ mission is to empower all educators to effectively, efficiently, and equitably support the holistic needs of their students; and to create a path to academic and personal success for every learner. Already supporting over 2,000,000 students across 250+ districts from close to 40 states, our vision is to be the most effective national K12 school district solution for achieving high-fidelity MTSS/RTI; consistently demonstrating our ability to save teachers' planning/documenting time, improve outcomes of our students, and eliminate achievement gaps.

As a startup, we don’t have to play by the rules of traditional organizations. We get to be innovative in the solutions we develop for our partners and the way we conduct our business for ourselves. Branching Minds is also a Benefit corporation. We get to prioritize our mission > profit, and the means of getting there is just as important as the ends. We err towards self-management, transparency, collaboration, initiative, and giving a damn.
If using innovation to reimagine education in service of equity energizes you -- join our team!

The Calling:
As a Sales Development Representative, you will be integral in forming partnerships with school districts to help all students succeed by improving their RTI / MTSS practice. You will be able to leverage your creativity and passion to provide solutions to educators, and build a high-quality sales pipeline for the team. This role reports to the Sales Development Manager. 

What You Will Achieve:
  • Achieve and exceed monthly KPIs, including qualified meetings and pipeline generation
  • Schedule meetings with school districts in your territory for the sales team using various outbound tactics (cold calling, emailing, social selling, etc.)
  • Efficiently follow-up with inbound leads and provide an outstanding first experience to Branching Minds and our product offerings
  • Take ownership of developing your account-based prospecting strategy: research target accounts; identify key players; and craft targeted lists, call strategies, and messaging to schedule high-quality meetings with key decision makers
  • Collaborate with your territory team and cross-functional teams to develop sales and marketing strategies to build quality pipeline
  • Partner with the Sales Development Manager on crafting creative, personalized campaigns and cadences aligned with overall territory strategy 
  • Attend territory conferences, meetings, etc (10% travel) 

Requirements
Why We Want You:
  • You’re energized by the opportunity to contribute significantly to pipeline growth and revenue generation
  • General understanding of sales and pipeline building processes
  • Experience working in roles in EdTech, education, or related industries
  • Excited by our mission and ready to seize on the momentum we have built as a leader in RTI/MTSS
  • Humility and empathy for the challenges our prospects face on a daily basis
  • Strong drafting, writing, editing, and proofreading skills
  • Comfortable with the dynamic, intrinsically-motivated, collaborative, fast-paced culture of a startup, and able to work well both independently and as part of a team
  • Your voice, your commitment, and your passion can guide our collective efforts to drive enthusiasm and increase the adoption of our platform and, ultimately, to pursue our end goal of helping all K12 students achieve success

Lucky Us If You:
(No biggie if you don’t)
  • Demonstrated success in meeting and exceeding outbound KPI goals
  • Worked with K12 schools and knowledgeable of best practices within RTI / MTSS
  • Achieved proficiency with business process technology, including Hubspot CRM, G-Suite (Gmail, Docs, Drive Calendar), and Microsoft Office
  • Operated effectively within a distributed team, utilizing tools such as Slack and Zoom

Interview Process:
If we are a match you can expect a total of 3 steps in the interview process after the initial application
  • 15-minute screener with People Operations
  • 45-60 minute interview with Sales Development Manager
  • 45-60 minute interview with the Manager of Sales, the Director of Sales, and the RevOps Manager

Benefits
What We Offer You:
  • Check out our Benefits & Perks 
  • Fully remote in the US 
  • An awesome, cross-disciplinary, mission-driven team solving meaningful problems that improve the lives of educators and students
  • Salary Range: $76,000-$81,000 OTE

In Our Own Words, We Are...
Independent, Relaxed, Ownership, Flexibility, Always Learning, Casual, Adaptable, “Best Idea Wins,” Passionate, Dedicated, Very Capable/Competent, Efficient, Communicative, Welcoming, Caring, Scrappy, Friendly, Co-operative, Agile, Supportive, Principle-Driven, Respectful, Practical, Attentive, Funny, Self-Motivated, Silly Parrots.

Our Commitment to Diversity, Equity & Inclusion
At Branching Minds, a diverse, inclusive, and equitable workplace is one where everyone, regardless of their gender, race, ethnicity, national origin, age, sexual orientation or identity, education, professional and life experiences, disabilities, and abilities; feels valued and respected. We are proud to be an equal-opportunity employer that is committed to continuing to create a diverse, inclusive, and equitable environment.

Our Commitment to People with Disabilities
Branching Minds is committed to disability inclusion, and to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at info@branchingminds.com