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Purdue University

Salesforce Marketing Cloud Administrator

🇺🇸 Remote - Indiana 🕑 Full-Time 💰 $83K - $88K 💻 Information Technology 🗓️ October 31st, 2026

Edtech.com's Summary

Purdue University is hiring a Salesforce Marketing Cloud Administrator. The role sits on the Purdue IT team and supports the university’s enterprise Salesforce Marketing Cloud environment, building, deploying, maintaining, and supporting the platform for departments across campus. The administrator turns business and user needs into technical solutions, troubleshoots issues, and trains campus partners so they get more value from the tool.

Highlights
  • Build, deploy, maintain, and support Salesforce Marketing Cloud, translating business requirements and communication plans into effective solutions and workflows.
  • Partner with end users, business process owners, and technical teams to troubleshoot issues and improve complex processes across Purdue’s CRM and Marketing Cloud environment.
  • Provide consultation, technical support, and training to technical and non-technical users, explaining complex technology clearly.
  • Contribute to evolving CRM solutions, platform enhancements, and adoption of new Marketing Cloud technologies.
  • Bachelor’s degree or higher in marketing, communications, computer science, information technology, business, or a related field, or an equivalent combination of education and experience.
  • At least four years of experience with Salesforce Marketing Cloud Engagement, including Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, and Data Extensions.
  • Understanding of data security, data management, and secure data transmission practices in line with university guidelines.
  • Strong analytical, troubleshooting, and project management skills, with the ability to work independently and provide occasional after-hours or weekend support.
  • Preferred qualifications include Salesforce Marketing Cloud certifications, AMPscript and content personalization experience, Agile or Scrum experience, and administering the platform in higher education.
  • Remote position with a salary range of $82,560 to $87,720 per year, depending on education and experience.

Salesforce Marketing Cloud Administrator Full Description

Job Summary
Salesforce Marketing Cloud Administrator | Purdue IT | Remote position for the right person

Purdue IT is seeking an experienced Salesforce Marketing Cloud Administrator to help support and enhance enterprise Marketing Cloud solutions across Purdue University.

This role offers the opportunity to support and expand Purdue’s enterprise Salesforce Marketing Cloud environment, working with departments across the university to improve digital communications and marketing capabilities. The successful candidate will contribute to evolving CRM solutions, platform enhancements, and the adoption of new Marketing Cloud technologies while helping campus partners use these tools effectively. In this role, you’ll translate business and user needs into effective technical solutions while building, deploying, maintaining, and supporting Salesforce Marketing Cloud. You’ll partner with end users, business process owners, and technical teams to troubleshoot issues, improve complex processes, and help users get more value from the platform. Using your technical expertise and professional judgment, you’ll apply established best practices across Purdue’s CRM and Marketing Cloud environment, provide consultation and training, and build strong partnerships that support sustainable solutions.

If you enjoy combining technical problem-solving with collaboration and meaningful enterprise impact, this could be a great opportunity to bring your Salesforce Marketing Cloud expertise to Purdue IT.

What We’re Looking For
Education and Experience Required:
  • Bachelor’s degree or higher in marketing, communications, computer science, information technology, business, or related field
  • At least four (4) years of experience using Salesforce Marketing Cloud Engagement
  • Extensive experience with Salesforce Marketing Cloud’s technical platform including Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, and Data Extensions
  • Understanding of Marketing Cloud best practices, data management, and user support
  • Strong analytical and problem-solving skills, with the ability to troubleshoot issues and develop effective solutions
  • Excellent project management skills with attention to detail and ability to effectively prioritize work
  • An equivalent combination of education and experience will be accepted

Preferred:
  • One or more Salesforce certifications, such as Marketing Cloud Engagement Administrator or Marketing Cloud Engagement Specialist.
Experience:
  • administering Salesforce Marketing Cloud in an enterprise or higher education environment.
  • with content personalization and basic programming concepts, including AMPscript. Experience with Marketing Cloud Next or other Marketing Cloud products and technologies.
  • working in Agile methodologies or a Scrum team.

Skills Required:
Strong:
  • analytical, problem-solving, and troubleshooting skills, including the ability to assess requirements, determine appropriate solutions, estimate effort, and resolve issues
  • attention to detail, commitment to data accuracy and quality, and ability to manage multiple priorities and projects in a deadline-driven environment
  • Working knowledge of Salesforce Marketing Cloud Engagement features and technologies, including Journey Builder, Automation Studio, Data Extensions, subscriber management, and segmentation
  • Understanding of data security, data management, secure data transmission practices, and Salesforce best practices in accordance with university guidelines
Ability to:
  • translate communication plans and business requirements into effective Marketing Cloud solutions and workflows
  • provide technical support and training to technical and non-technical users, communicating complex technology concepts clearly
  • work independently with limited supervision while collaborating effectively with technical teams, business partners, and end users
  • adapt to changing technologies, maintain knowledge of Marketing Cloud capabilities and best practices, and provide occasional after-hours or weekend support as needed

Additional Information:
  • Purdue University will not sponsor employment authorization for this position
  • A background check will be required for employment in this position
  • FLSA: Exempt (Not Eligible for Overtime)
  • Retirement Eligibility: Defined Contribution Waiting Period
  • Benefit Statement: Purdue University offers a substantial Benefit Package including medical, dental, and vision insurance as well as a generous paid time off package for sick and vacation days

Career Stream
Professional 3
Pay Band S075
Job Code #20003459

The anticipated annual salary range for this position is $82,560 to $87,720 annually commensurate with the candidate’s education and experience. The final salary offer will be determined based on a variety of factors, including equity, available budget, educational background, and relevant experience.

Equal Opportunity Employer
Purdue University is an EOE employer.