Zum
Senior Business Development Representative
Edtech.com's Summary
- Build and manage accounts within school districts, charter authorities, and transit agencies, prioritizing according to budget and contract timelines.
- Conduct high-volume, targeted outreach to senior decision-makers such as Transportation Directors, Superintendents, CFOs, and COOs.
- Qualify inbound and outbound leads to ensure quality opportunities for sales executives.
- Represent Zūm at transportation conferences to foster relationships and generate warm introductions.
- Maintain accurate pipeline reporting including activity logging, lead scoring, and forecasting.
- Collaborate closely with Marketing on account-based campaigns and Sales leadership to refine outreach strategies.
- Provide market intelligence on customer needs and budgeting to Product and Marketing teams.
- Require 5+ years of business development or sales experience, preferably in K-12 EdTech, transportation, or government sectors.
- Must demonstrate success engaging senior public-sector buyers and understanding of budget/procurement processes.
- Targeted base salary range of $70,000 to $85,000, with potential bonus, equity, or commissions; benefits include medical, dental, vision, and 401(k).
Senior Business Development Representative Full Description
About ZÅ«m:
Who You Are:
What You'll Do:
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Build and manage a target account list of school districts, charter authorities, and transit agencies, prioritizing by budget cycle, contract expiration, and strategic fit
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Run high-volume, well-researched outreach to Transportation Directors, Superintendents, CFOs, and Business Officials, and Chief Operating Officers — positioning ZÅ«m CMX and securing meaningful first meetings, not just demo slots
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Qualify inbound and outbound leads against ZÅ«m's ideal customer profile before handing off, so every meeting booked for the SVP or Account Executive team is a real opportunity
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Represent ZÅ«m at state and regional transportation conferences (e.g., NAPT, STN Expo, state pupil transportation association events), building relationships and generating warm introductions
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Activity logging, lead scoring, GTM research, and next steps — so pipeline reporting is accurate and forecastable
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Partner closely with Marketing on account-based campaigns and with Sales leadership to continuously refine targeting, messaging, and outreach cadence
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Provide field intelligence back to Product and Marketing on what districts are asking for, budgeting for, and struggling with
What You Bring To ZÅ«m:
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5+ years of outbound business development or sales experience, ideally in K-12 EdTech, transportation, govtech, or another market selling into school districts or government/municipal buyers
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Demonstrated track record of booking meetings with senior decision-makers (Superintendents, Transportation Directors, C-suite)
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Comfort and credibility engaging with public-sector buyers, including familiarity with district budget cycles, procurement basics, and board approval processes
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Excellent verbal and written communication skills; able to build a compelling, tailored case for a meeting rather than working from a single script
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Willingness to travel to industry conferences and, periodically, into territory for in-person relationship building
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Self-directed and resilient — thrives on ownership of a territory with limited day-to-day oversight
Nice To Haves:
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Existing relationships or name recognition with K-12 School District Leaders, including but not limited to Superintendents, Chief Financial Officers (CFOs), Chief Operating Officers (COOs), Business Officials, and Transportation Directors in (IL and the Midwest and NY and the Northeast)
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Experience selling into or alongside long, multi-stakeholder public-sector sales cycles, and RFP processes
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Familiarity with a state pupil transportation association (e.g., TAPT, NYAPT) or attendance at NAPT/STN Expo, desired
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Experience partnering directly with VP/C-level sales leadership on strategic account planning
