Edtech.com's Summary

Arizona State University is hiring a Senior Data Analyst. The role involves transforming complex behavioral and marketing data into actionable insights by analyzing user behavior across digital platforms, building data models, and developing dashboards and data pipelines to support informed decision-making within the EdPlus unit.

Highlights

Build and maintain data models using Data Build Tool (dbt).
Analyze digital behavioral and marketing data to identify trends and support data-driven decisions.
Create customized reports, dashboards, and visualizations for stakeholders.
Define key performance indicators (KPIs) and measurement strategies for marketing and business goals.
Collaborate with marketing teams to prepare datasets for activation via the Custom Data Platform (CDP).
Maintain documentation of data models, lineage, and contribute to data governance standards.
Advanced SQL skills and strong data modeling knowledge required.
Experience with dbt, Airflow or Prefect orchestration tools, cloud data warehouses (BigQuery or Redshift), and Python.
Bachelor's degree and at least five years of relevant experience or equivalent combination of training and experience.
Salary range $71,500 - $90,000 per year, dependent on experience, with a comprehensive benefits package including healthcare, retirement, tuition reduction, and discounts.

Senior Data Analyst Full Description

Job Profile:Business and Data Analyst 3

Job Family:Business and Data Analytics

Time Type:Full time

Max Pay - Depends on experience:$90,000.00 USD Annual

Apply before 11:59 PM Arizona time the day before the posted End Date.

Minimum Qualifications:Bachelor's degree and five (5) years of experience appropriate to the area of assignment/field; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Job Description:

Do you have a passion for data analytics? Are you a master at transforming complex data into actionable insights that empower decision making? Then apply today for this Senior Data Analyst opportunity!

EdPlus at ASU is a dynamic unit of Arizona State University focused on the design and scalable delivery of digital teaching and learning models to increase student success and reduce barriers to achievement in higher education. We advance the economic, social, cultural and overall health of the local, national and international communities served by ASU.

Want to know more about working at EdPlus? Click here!

We are seeking a Senior Data Analyst to join our Marketing Technology & Analytics team. Every day you will make a difference in the lives of others by being responsible for transforming complex behavioral and marketing data into actionable insights. You will focus on analyzing user behavior across digital properties, building durable data models, and developing dashboards and data pipelines that empower teams across EdPlus to make data-informed decisions.

Essential Duties:

Build and maintain data models using Data Build Tool (dbt) to transform raw event-level data into business-ready datasets.
Work closely with cross-functional teams to extract valuable data from our analytics platforms, identify trends, and drive data-driven decision-making within the organization.
Design customized reports, dashboards, and data visualization solutions to effectively communicate insights and findings to stakeholders.
Partner with internal teams to define key performance indicators (KPIs) and develop measurement strategies to track marketing and business goals.
Collaborate with marketing teams to model and prepare datasets for downstream activation via our Custom Data Platform (CDP), ensuring high-quality audience and attribute data pipelines.
Maintain documentation of data models, lineage, and logic. Contribute to team-wide standards for measurement and data governance.
Assume additional duties or projects as assigned.

NOTE: This is not a fully remote position. You must be able to reliably commute to Scottsdale, AZ.

Desired Qualifications:

Bachelor's degree or higher in a related field.
Experience analyzing digital analytics and behavioral datasets.
Demonstrated advanced SQL knowledge and strong understanding of data modeling, transformation, and orchestration best practices.
Hands-on experience with dbt (building models, macros, tests, and documentation).
Demonstrated familiarity with Airflow, Prefect, or similar orchestration tools for managing data pipelines.
Experience working in a cloud data warehouse environment (BigQuery or Redshift preferred).
Demonstrated competence with Python for data validation, API integrations, or ETL tasks.
Demonstrated understanding of event-based tracking structures, user identity resolution, and behavioral datasets.
Demonstrated comfort analyzing behavioral patterns, conversion funnels, and user journeys to generate actionable insights.
Evidence of strong collaboration and documentation skills; able to translate data requirements between technical and non-technical teams.

NOTE: Please answer the following questions in your cover letter:

Tell us about a dbt project you worked on: what kind of data were you modeling, and how did your work make that data more useful to others?
Describe how you've used behavioral or event-level data (for example, from GA4 or a CRM) to answer a business question or improve a data model.

Salary & Benefits:

$71,500 - $90,000 per year; DOE

ASU offers a total compensation package that includes valuable employee benefits. Click here to explore options.

Healthcare
Financial Security
Retirement
Family Resources
Tuition Reduction (Eligible ASU Employee, their dependents and spouse.)
Discounts

Working Environment:

Your desk will be in the beautiful, cutting-edge, and collaborative workspace at SkySong, the ASU Scottsdale Innovation Center. The Center houses a diverse business community that links technology, research, education, and entrepreneurship to position ASU and Greater Phoenix as global leaders in the knowledge economy.

EdPlus at ASU supports flexible work options, ranging from alternate work schedules to hybrid remote work schedules, subject to approvals per ASU policy. (This is NOT a fully remote position.)

Applicant must be eligible to work in the United States. EdPlus at ASU will not be a sponsor for this position.

Department Statement:

EdPlus defines itself through a culture of curiosity, risk-taking and refusing to accept the status quo. As a central enterprise unit for ASU focused on the design and scalable delivery of digital teaching and learning models to increase student success and reduce barriers to achievement in higher education, our commitments support the University charter. ASU is a national service university and aspires to accelerate positive social outcomes through the seamless integration of cutting-edge technological innovation and scalability.

EdPlus employees are valued, respected, and encouraged to be their unique selves. We know that our ability to deliver high-quality services and educational experiences is strengthened by our culture of inclusion. Our innovative approach drives outcomes through serving learners, achieving milestones, striving for excellence, solving problems, embracing urgency, and being bold.

EdPlus at ASU

Driving Requirement:Driving is not required for this position.

Location:Off-Campus: Scottsdale

Funding:No Federal Funding

Instructions to Apply:

Current Employees and Students should apply directly within Workdayusing the Jobs Hub. Use this link and log in using SSO:

https://www.myworkday.com/asu/d/inst/1$9925/9925$15726.htmld

To be considered, your application must include all of the following attachments:

Cover letter
Resume/CV

Note: Multiple documents can be submitted into the attachment box. Alternatively, merge all documents into one PDF for submission.

Please include all employment information in month/year format (e.g., 6/88 to 8/94), job title, job duties and name of employer for each position. Resume should clearly illustrate how prior knowledge and experience meets the Minimum and Desired qualifications of this position. NOTE: GA and Intern positions are counted as .5 for job experience (ie. 1 year equals 6 months experience equivalency). Only electronic applications are accepted for this position.

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ASU Statement:

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation's fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report:

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU's Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

Relocation Assistance - For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.

Employment Verification Statement:

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement:

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Fingerprint Check Statement:This position is considered safety/security sensitive and will include a fingerprint check. Employment is contingent upon successful passing of the fingerprint check.

Original Job Description