Social Media Specialist

🇺🇸 Bozeman, MT 🕑 Full-Time 💰 $20 - $24 per Hour 💻 Marketing 🗓️ March 5th, 2026

Edtech.com's Summary

Montana State University is hiring a Social Media Specialist to manage and implement the university's social media strategy and presence. The role involves collaborating with various teams to produce strategic communications, developing social media campaigns, handling crisis communications, and training campus social media managers to support recruitment, retention, and reputation goals.

Highlights

Manage daily operations of MSU social media platforms including Facebook, Instagram, LinkedIn, and YouTube.
Develop social media promotional campaigns and budgets aligned with university strategic goals.
Collaborate with visual media teams to create engaging social content and leverage analytics to increase audience engagement.
Execute crisis communication strategies and support senior communications leadership.
Provide training and consulting on social media best practices and MSU policies to campus departments.
Design, launch, and optimize paid social media advertising campaigns, managing budgets and billing.
Bachelor’s degree in writing, communications, marketing or equivalent experience required.
Experience publishing professional social media content and managing ad buying across platforms.
Strong written, verbal, and interpersonal communication skills needed to engage diverse audiences.
Salary range $19.83 to $23.50 per hour, commensurate with experience; benefits eligible.