Overview:
The Admissions, Recruitment, and Outreach Specialist, acting under the direction of Dean of TCLA and in collaboration with Program Leadership, is a representative of the university, serving as the point person for admissions, recruitment of students and the management of communications to external stakeholders.
The work requires flexibility, adaptability, creativity, and attention to detail. The incumbent must support the university's mission and be motivated to promote the growth and development of its programs.
The Admissions, Recruitment, and Outreach Specialist will formulate and implement a comprehensive recruitment and admissions plan that includes targeted advertising, travel, campus visits and managing the total admissions funnel for the specific assigned program(s), including prospective, in-progress applicants and, when assigned, accepted students. The position also includes funnel management building inquiry pools to reach established enrollment goals.
Responsibilities:
Admissions · Directs and coordinates the admissions program.· Directs the admissions process from point of inquiry through enrollment.· Counsel applicants with regards to their academic, professional, and personal experiences insofar as those experiences relate to their applications to the university.· Coordinate and/or administer all admissions testing.· Coordinate all re-enrollment activity. Recruitment & Outreach· Develop and schedule recruitment-focused communications in collaboration with the Administration and national marketing office.· Generate recruitment materials based on programmatic information.· Represent program(s) at recruitment events and opportunities.· Coordinate events and programs to support recruitment activities.· Coordinate the dissemination of information to prospective students and other stakeholders using multiple communication platforms.· Coordinate the generation of branded marketing materials.· Ensure the implementation of programs and processes targeting the recruitment and retention of prospective students.· Create statistical reports and provide analytical data to assist with recruitment, enrollment, and yield strategies.· Assess recruitment activities and document their outcomes. Report progress and issues to Dean of TCLA.· Maintain communication with prospective applicants to encourage and support completing the application process.Promote good relationships with alumni, outside institutions or groups, which can be helpful in attracting quality students.· Serve as a member of the Academic Council Committee, the Committee on Academic Standing, and the Admissions Committee. · Other duties as assigned. Qualifications: A bachelor's degree from a regionally accredited college or university and two years of related work experience is preferred. Candidates without a bachelor’s degree may also be considered provided they have at least six years of related work experience.Knowledge of Hebrew (written and spoken) a plus.Familiarity with feeder schools and Israel partner schools.Significant experience in recruitment, admissions, or student services.Strong interpersonal skills, enthusiasm, and motivation to contribute to the growth and development of TCLA.Knowledge and successful application of marketing and sales techniques.Knowledge of admissions requirements, curriculum, and programs.Proficiency in Microsoft Office programs, database management, and social media platforms.Ability to learn new technologies, be self-motivated, and prioritize workload.Ability to work as part of a team with the College(s), University, and other stakeholders.Strong oral and written communication skills.Strong time management and organizational skills.Ability to implement best practices and exercise sound judgment.Ability to work with diverse populations.High level of experience utilizing social media.Strong collaboration and organizational skills.Able to collect and analyze data, using the results to implement future programs, plans, and strategies.Must be flexible to work evenings, weekends, and travel for recruitment and professional development.
CORE COMPETENCIES: identify the behavior an employee is expected to demonstrate.
· Execute strategic recruitment and admissions initiatives designed to achieve institutional enrollment objectives. · Strong verbal, written, and digital communication skills with the ability to engage diverse audiences.· Skilled at building and maintaining relationships with prospective students, internal teams, and external partners.· Knowledge of marketing principles with the ability to execute outreach efforts aligned with institutional branding.· Detail-oriented with the ability to follow established timelines, procedures, and strategic priorities.· Proficiency with CRM systems, email marketing tools, and social media platforms; adaptable to new technologies.· Commitment to providing excellent customer service and guiding students through the admissions process.· Collaborative team player who works effectively across departments to support recruitment goals.· Highly organized with strong time and project management skills in a fast-paced environment.· Cultural awareness and inclusive approach to recruitment and outreach.· Problem-solving skills with initiative and accountability for assigned tasks. Maximum Salary: USD $70,304.00/Yr. Minimum Salary: USD $56,243.20/Yr.