Edtech.com's Summary

Univ of Mass Lowell is hiring an Assistant or Associate Director of Graduate Recruitment. This role drives strategic recruitment and yield initiatives to attract and enroll graduate students, represents the university at recruitment events, and collaborates with various departments to enhance marketing and student opportunities. The position also involves leveraging data to assess recruitment effectiveness and expanding access for diverse student populations.

Highlights

Develop and implement strategic recruitment and yield initiatives for graduate programs.
Represent the university at recruitment events, college fairs, and information sessions.
Organize webinars and targeted outreach campaigns for prospective students.
Use data and enrollment trends to evaluate and improve recruitment strategies.
Collaborate with admissions, marketing, academic departments, faculty, and corporate partners.
Supervise recruitment staff or graduate assistants (Associate Director level).
Required software knowledge: Customer Relationship Management systems, Student Information System, Microsoft Office Suite.
Qualifications: Master’s degree with relevant experience (3-7 years) or Bachelor’s degree with extensive experience (7-10 years).
Experience with international recruitment, diverse populations, and recruiting working professionals is highly desired.
Valid U.S. driver’s license and flexibility to work evenings and weekends.

Assistant or Associate Director, Graduate Recruitment Full Description

General Summary of Position:

The Assistant Director or Associate Director of Graduate Recruitment is responsible for developing, implementing, and assessing strategic recruitment and yield initiatives to attract and enroll students in assigned graduate programs. This role involves representing the university at recruitment events, college fairs, and information sessions (in-person and virtual), as well as organizing webinars and targeted outreach campaigns to engage prospective students throughout the recruitment, admissions, and matriculation process.

The Assistant/Associate Director leverages data and enrollment trends to evaluate the effectiveness of recruitment strategies, improve yield outcomes, and ensure enrollment goals are met. The role emphasizes creating a positive and personalized candidate experience while expanding access for diverse student populations, including international, domestic, and non-traditional learners.

Collaboration is central to this position: the incumbent partners with admissions staff in application evaluation, works with the marketing team and academic departments to design and refine program-specific marketing materials, and engages with faculty, the Corporate Partnership, international regional recruitment, student success teams to build strong pipelines with employers and enhance graduate opportunities. At the Associate Director level, this role may also include supervising recruitment staff or graduate assistants to ensure high-quality and consistent outreach efforts.

Minimum Qualifications Required:

Associate Director Role: Master’s degree with 5-7 years of relevant experience in higher education or Bachelor’s degree with 10 years of experience. 1-2 years of experience in managing partnerships and/or building new revenue pipelines.
Assistant Director Role: Master’s degree with 3-5 years of relevant experience in higher education or Bachelor’s degree with 7 years of experience.

Experience in international recruitment is highly desired.
Experience working with diverse populations required.
Experience in recruiting working professionals is highly desired.
Strong verbal communication, presentation, adaptability, collaboration, process management, detail orientation, organizational skills, analysis, data interpretation, interpersonal skills, and the ability to understand the big picture required.
Experience in working with Customer Relationship Management systems, Student Information System, Microsoft Office Suite.
Knowledge of higher education issues related to the recruitment, admission and enrollment of students required.
Demonstrated leadership skills.
Proven ability to work independently and collaboratively across units and sensitivity and responsiveness to the needs of diverse constituencies is required.
Ability to collect, organize and interpret analytical data.
Valid U.S. driver’s license and clean driving record.
Flexibility in working evening and weekend hours.

Additional Considerations:

Master’s degree in higher education administration preferred
Experience in a graduate admissions office strongly preferred.
A successful candidate will be a team player with a strong work ethic, who actively contributes in a high volume, fast-paced environment.
Demonstrated skills in assisting with the development of marketing materials and using social media desirable.

Special Instructions to Applicants:

Only Internal Professional (SEIU 888 Professional Union) Bargaining candidates will be considered during the first 10 business days of the posting. All other candidates will be considered after that period.

This is an SEIU 888 Professional Union position, Grade; Assistant Director level: P16, Associate Director level: P18

Initial review of applications will begin immediately and continue until the position is filled. However, the position may close when an adequate number of qualified applications is received.

Please include a resume and cover letter with your application. Names and contact information of three references will be required at the time of application.

Original Job Description

General Summary of Position:

Minimum Qualifications Required:

Experience in international recruitment is highly desired.
Experience working with diverse populations required.
Experience in recruiting working professionals is highly desired.
Strong verbal communication, presentation, adaptability, collaboration, process management, detail orientation, organizational skills, analysis, data interpretation, interpersonal skills, and the ability to understand the big picture required.
Experience in working with Customer Relationship Management systems, Student Information System, Microsoft Office Suite.
Knowledge of higher education issues related to the recruitment, admission and enrollment of students required.
Demonstrated leadership skills.
Proven ability to work independently and collaboratively across units and sensitivity and responsiveness to the needs of diverse constituencies is required.
Ability to collect, organize and interpret analytical data.
Valid U.S. driver’s license and clean driving record.
Flexibility in working evening and weekend hours.

Additional Considerations:

Master’s degree in higher education administration preferred
Experience in a graduate admissions office strongly preferred.
A successful candidate will be a team player with a strong work ethic, who actively contributes in a high volume, fast-paced environment.
Demonstrated skills in assisting with the development of marketing materials and using social media desirable.

Special Instructions to Applicants:

This is an SEIU 888 Professional Union position, Grade; Assistant Director level: P16, Associate Director level: P18

Initial review of applications will begin immediately and continue until the position is filled. However, the position may close when an adequate number of qualified applications is received.

Please include a resume and cover letter with your application. Names and contact information of three references will be required at the time of application.

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Assistant or Associate Director, Graduate Recruitment

Edtech.com's Summary

Assistant or Associate Director, Graduate Recruitment Full Description

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