Brand Marketing Strategist

🇺🇸 Chapel Hill, North Carolina 🕑 Full-Time 💰 $70K - $75K 💻 Marketing 🗓️ September 25th, 2026

Edtech.com's Summary

University of North Carolina at Chapel Hill is hiring a Brand Marketing Strategist to develop and manage integrated marketing campaigns that advance the university's institutional priorities. Reporting to the Director of Marketing Strategy, the role moves campaigns from insight and strategy through creative development, activation, and measurement. It also provides marketing counsel to campus partners across the university.

Highlights

Manages integrated marketing campaigns from insight and strategy through creative development, activation, and measurement.
Strengthens the university's brand and engages priority audiences across Carolina's institutional communications.
Develops campaign strategies, creative briefs, channel plans, and project timelines for cross-campus initiatives.
Provides experienced marketing counsel to campus partners on brand strategy and audience engagement.
Collaborates with teams across Web Planning, Creative Services, Social Media, and Strategic Communications.
Reports to the Director of Marketing Strategy within University Communications and Marketing.
Offers a hiring salary range of $70,000 to $75,000 for this permanent EHRA non-faculty role.
Works from the Chapel Hill, North Carolina campus with a target start date of November 2026.
Supports Carolina's reputation as the nation's first and best public research university through unified messaging.