Podium Education
Campaign Manager
CRM
Salesforce
Tableau
Edtech.com's Summary
Podium Education is hiring a Campaign Manager to design and execute lifecycle email and SMS marketing campaigns aimed at driving engagement among university students with leading brands such as L'Oréal and OpenAI. The role involves leveraging data insights, managing multiple growth initiatives, and collaborating across teams to optimize campaign performance and student conversion.
Highlights
- Design and manage full-funnel email campaigns using tools like Iterable.
- Utilize Salesforce and Tableau to analyze campaign data and optimize outcomes through A/B testing.
- Target university students aged 18-26, focusing on mobile-first strategies.
- Collaborate cross-functionally to align marketing content and messaging with university strategies.
- Drive continuous improvements in ROI through performance measurement and reporting.
- Required experience: 2+ years in marketing with at least 1 year in email lifecycle marketing (Iterable, Klaviyo, or similar).
- Preferred backgrounds include agency experience or cross-functional team involvement in paid acquisition/PPC.
- Must demonstrate strong project management skills under tight deadlines.
- Benefits include 401k, health, vision, dental insurance, unlimited PTO, mental health resources, and professional development opportunities.
- Podium Education serves over 2 million students across 100 major universities, partnering with top global companies for real-world student projects.
Campaign Manager Full Description
Campaign Manager
Full time
Remote
Campaign Manager
Calling all growth + lifecycle marketers!
We’re looking for a Campaign Manager, ready to run lifecycle email/sms campaigns and drive engagement between university students and household brands (including L'Oréal, The Grammy's, and OpenAI)!
Who we are
At Podium Education, we believe that a college degree should be a springboard to achieving the American Dream. Yet, American Higher Education is at a crossroads: half of college graduates end up underemployed, and unemployment rates for new college grads are the highest in generations. As a result, confidence in the investment in a college education has hit an all-time low.
Our mission is to help solve this problem and change the lives of millions of students
We do this by partnering with colleges and companies to supercharge the undergraduate degree by providing students with the experience, career exposure, and skills to launch a great career. Podium serves a population of over 2,000,000 students across 100 of the largest and most well-known universities in the country, including Georgetown, UNC, Harvard, ASU, and Texas A&M.
Podium Education programs are offered as online courses within standard university semesters. Through Podium, students gain real-world experience while tackling projects from the world's most recognized brands, such as L’Oreal, Netflix, Shopify, Uber, Google, and Airbnb. Our flagship program is the Global Career Accelerator (here’s an example: https://www.globaltech.asu.edu/about).
Everything we do and how we measure our success is about impacting students’ lives:
- Student Experience - Customer NPS is better than Netflix, Apple, and Amazon.
- Student Access - Programs are for credit, count towards graduation, and are financial aid eligible. One-third of our students are first-generation to attend college.
- Student Outcomes - Two-thirds of students say Podium helped them achieve tangible career outcomes within six months (eg, “I got my first internship”). Over 90% report feeling more confidence and clarity in their career journey.
Podium Education is a privately held growth stage company based in Austin, TX with prominent investors, including Sequoia Capital, Owl Ventures, Lumos Capital Group, Learn Capital, Lachy Groom, Goldcrest Capital, and Album VC.
This is a great opportunity to directly contribute to the growth and success of a dynamic company.
Responsibilities
- Architect and execute full-funnel email campaigns using tools like Iterable, driving student engagement and conversion to The Global Career Accelerator program
- Leverage data insights and A/B testing to optimize campaign performance and track data through Salesforce and Tableau
- Manage multiple growth initiatives with creativity and urgency, we work on college term cycles so we have small windows to make BIG impact
- Target 18–26 year-old highly dynamic university populations (think, mobile first)
- Collaborate across teams to align content, messaging, and university strategy
- Measure, report, and drive continuous ROI improvements
Qualifications
- 2+ years in marketing (agency or experience with multiple product lines) ideally with exposure to full lifecycle digital marketing
- 1+ years of hands-on email lifecycle marketing (Iterable, Klaviyo, or similar)
- Bonus: Paid acquisition/PPC or cross-functional team experience
- Knows how to blend analytics and creative to optimize campaigns
- Proven project management under tight timelines is a must
Mindset & Traits
- Performance-first attitude, ownership of results and KPIs
- Growth-driven (always testing, iterating, and improving)
- Strategic mindset paired with tactical execution
- Creative problem-solver and agile in the face of complexity
- Autonomous and action-oriented, with not a detail overlooked
Ideal Background
- Agency or strong cross-functional experience
- Ready to shift from agency pace to in-house strategic influence
- Titles that mix well: Growth Marketer, Account Manager, CRM/Email Marketer, Performance Marketer, Account Executive
This role is remote-flexible. We are located on South Congress Ave (next door to Allen’s Boots!) and would love to have you in the office occasionally, but no relocation necessary.
Benefits
- 401k, Health, Vision and Dental insurance packages
- Short term disability insurance
- Unlimited Paid Time Off
- Discounted Wellhub Membership
- Access to 3 Mental Health Applications
- One Medical Membership
- 8 Company-Paid for Therapy Sessions
- Free access to upskill through our Global Experiential Programs
- Excellent Birthing and Bonding Leave policies
- Sleep coach for post-partum and infant coaching
- Student and Partner focused half days every First Friday of the month
- Summer Fridays - half day on Friday during the summer months
- Extremely talented and intelligent co-workers
- A massive impact on universities and the lives of others, every single day
Similar Jobs
Marketing Specialist
BARBRI Global
🇺🇸 Remote - US
Partner Marketing Manager
Everspring
🇺🇸 Hybrid - Chicago, IL
Curriculum Program Manager
ATEC Spine
🇺🇸 Carlsbad, CA
Manager, Events Marketing
Curriculum Associates
🇺🇸 Hybrid - Boston, MA
Strategic Engagement Manager – AI Solutions
Elsevier
🇺🇸 Hybrid - NJ
