Edtech.com's Summary

KnowBe4 is hiring a Channel Marketing Specialist. This role involves implementing marketing strategies through channel partners, planning joint marketing activities, and executing campaigns to recruit and enable partners. The position requires working closely with channel sales to support the regional channel marketing strategy and enhancing partner growth plans.

Highlights

Implement marketing plays with channel partners.
Work with channel sales and partners to plan joint marketing activities.
Support regional channel marketing strategy and partner recruitment.
Coordinate logistics for webinars, workshops, and regional events.
Proficiency in Salesforce and other project management software.
Experience in channel marketing and working with partners preferred.
Base pay ranges from $85,000-$90,000 depending on experience.

Channel Marketing Specialist Full Description

About KnowBe4

KnowBe4, the provider of the world's largest security awareness training and simulated phishing platform, is used by tens of thousands of organizations around the globe. KnowBe4 enables organizations to manage the ongoing problem of social engineering by helping them train employees to make smarter security decisions, every day.

Fortune has ranked us as a best place to work for women, for millennials, and in technology for four years in a row! We have been certified as a "Great Place To Work" in 8 countries, plus we've earned numerous other prestigious awards, including Glassdoor's Best Places To Work.

Our team values radical transparency, extreme ownership, and continuous professional development in a welcoming workplace that encourages all employees to be themselves. Whether working remotely or in-person, we strive to make every day fun and engaging; from team lunches to trivia competitions to local outings, there is always something exciting happening at KnowBe4.

Remote positions open to the US only.

The Channel Marketing Specialist is responsible for implementing marketing plays to/through/with channel partners in their region. You will work with channel sales and eligible partners to proactively plan joint marketing and development activities. In addition, you will support the regional channel marketing strategy by executing and measuring campaigns to recruit, enable and accelerate partners as part of the KnowBe4 Partner Program.

Responsibilities:

Plan and manage partner marketing activities within budgetary guidelines and deadlines
Execute strategic partner marketing programs with extreme ownership, attention to detail and commitment to tracking success
Partner with regional partner strategy team, channel sales, and field marketing to support partner growth plans
Coordinate logistics for partner-focused webinars, workshops and regional events including traveling for on-site support as needed
Nurture and build strong relationships with internal stakeholders including channel sales, partner program office, field marketing and other marketing team members
Stay in the know about channel and marketing best practices

Minimum Qualifications:

A minimum of 2 years experience in channel marketing, specifically with a focus on supporting a network of partners
Experience in the IT Security or SaaS technology industry a plus
Previous experience with partner marketing funding/MDF programs preferred
Proficient in Salesforce customer database
Prior experience with partner relationship management (PRM) software such as Impartner, Salesforce PRM, or equivalent a plus
Prior experience or usage of project management software such as Monday.com, Asana, ClickUp, or other similar products.
Strong verbal and written communications
Familiarity with channel partner business and operations, including revenue and pipeline principles
High attention to detail and discipline to follow established policies and procedures whilst proposing incremental improvements
Experience working in a cross-functional team environment with the ability to collaborate respectfully, navigate shared responsibilities and influence successful outcomes
Excellent time management and organizational skills
Excellent interpersonal skills: You will be working with other business professionals and are expected to convey the value of our product and programs and the culture and beliefs of our company outward to our partners
“Can do” attitude and a willingness to learn, conquer challenges, take and learn from feedback whilst executing consistently at a high level

The base pay for this position ranges from $85,000-$90,000, which will vary depending on how well an applicant's skills and experience align with the job description listed above.

We will accept applications until 7/29/2025.

Our Fantastic Benefits

We offer company-wide bonuses based on monthly sales targets, employee referral bonuses, adoption assistance, tuition reimbursement, certification reimbursement, certification completion bonuses, and a relaxed dress code - all in a modern, high-tech, and fun work environment. For more details about our benefits in each office location, please visit www.knowbe4.com/careers/benefits.

Note: An applicant assessment and background check may be part of your hiring procedure.

Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit www.knowbe4.com/careers/request-accommodation.

No recruitment agencies, please.

Original Job Description

About KnowBe4

Remote positions open to the US only.

Responsibilities:

Plan and manage partner marketing activities within budgetary guidelines and deadlines
Execute strategic partner marketing programs with extreme ownership, attention to detail and commitment to tracking success
Partner with regional partner strategy team, channel sales, and field marketing to support partner growth plans
Coordinate logistics for partner-focused webinars, workshops and regional events including traveling for on-site support as needed
Nurture and build strong relationships with internal stakeholders including channel sales, partner program office, field marketing and other marketing team members
Stay in the know about channel and marketing best practices

Minimum Qualifications:

A minimum of 2 years experience in channel marketing, specifically with a focus on supporting a network of partners
Experience in the IT Security or SaaS technology industry a plus
Previous experience with partner marketing funding/MDF programs preferred
Proficient in Salesforce customer database
Prior experience with partner relationship management (PRM) software such as Impartner, Salesforce PRM, or equivalent a plus
Prior experience or usage of project management software such as Monday.com, Asana, ClickUp, or other similar products.
Strong verbal and written communications
Familiarity with channel partner business and operations, including revenue and pipeline principles
High attention to detail and discipline to follow established policies and procedures whilst proposing incremental improvements
Experience working in a cross-functional team environment with the ability to collaborate respectfully, navigate shared responsibilities and influence successful outcomes
Excellent time management and organizational skills
Excellent interpersonal skills: You will be working with other business professionals and are expected to convey the value of our product and programs and the culture and beliefs of our company outward to our partners
“Can do” attitude and a willingness to learn, conquer challenges, take and learn from feedback whilst executing consistently at a high level

The base pay for this position ranges from $85,000-$90,000, which will vary depending on how well an applicant's skills and experience align with the job description listed above.

We will accept applications until 7/29/2025.

Our Fantastic Benefits

Note: An applicant assessment and background check may be part of your hiring procedure.

No recruitment agencies, please.

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Channel Marketing Specialist

Edtech.com's Summary

Channel Marketing Specialist Full Description

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