Elsevier
Content Development Specialist
Edtech.com's Summary
Elsevier Inc. Company is hiring a Content Development Specialist. The role involves understanding market and customer content needs across formats, planning and developing content for electronic and print delivery, collaborating with strategists and authors to optimize content usability and discoverability, and managing content quality and guidelines to meet project vision and budget.
Highlights
- Build understanding of market and customer needs for content in all formats.
- Develop knowledge of devices and platforms; anticipate content rendering issues and guide authors accordingly.
- Consult with content strategists, sales/marketing teams, and customers; conduct market research on projects.
- Plan and develop content for electronic and print that increases product market share and outperforms competitors.
- Analyze competing products; draft strategy plans; advise on content writing for best online discovery.
- Verify manuscripts adhere to vision, plan, budget, and format requirements; develop and enforce writing guidelines.
- Review and prepare content using authoring/content management tools for transmission to operations or vendors.
- Collaborate with operations, vendors, and subject matter experts (SMEs) to ensure high-quality content.
- Experience required with Word, Excel, internet research, EPUB, HTML5, XML, e-books, tablets, and online tools.
- BA/BS in English, Project Management, e-Learning, or related field with 2+ years' experience in technology projects or content development for print and e-book formats.
- U.S. National Base Pay Range: $44,500 - $74,100.
Content Development Specialist Full Description
Content Development Specialist
Are you looking for an exciting content role?
About our Team
Elsevier is a global information analytics company that helps institutions and professionals progress science, advance healthcare and improve performance for the benefit of humanity. We serve the research, academic and clinical communities through the application of technology and analytics to content. In this way, we empower those communities to contribute to social progress, to enhance human well-being and to share and expand the breadth of human knowledge.
Main Activities and Responsibilities
- Builds understanding of market and customer needs for content in all formats.
- Develops knowledge of devices and platforms; able to anticipate content rendering issues and guide authors in preparing content for maximum benefit to customers
- Consults with content strategists, sales/marketing, and customers; attends national society meetings and author meetings; conducts market research on selected projects.
- Plans/develops content for electronic and print delivery that meets market needs, is superior to competing content, and increases product market share
- Analyzes competing products with content strategists; drafts strategy plans for revised and new content; works with content strategists and authors to plan content formats & delivery, organization and content templates; advises on content writing and development to yield best online discovery; participates in planning and implementation of content delivery and updates for ClinicalKey, Expert Consult, and other platforms; guides and generates ideas for e-functionality and features that aid usability and optimize customer experience.
- Verifies submitted manuscript adheres to vision, plan and budget, and meets needs of electronic and print formats
- Develops and communicates guidelines for writers regarding content and e-content enhancements, formats and extent, number of illustrations, and reference style; reviews all stages of writing to ensure that guidelines have been followed; monitors budget; works with writers to correct deviations from plan/vision.
- Reviews and prepares content using authoring/content management tools for transmittal to operations or vendors.
- Consults with operations and vendors as well as SMEs to create highest quality content for all end products; creates content maps to link text to assets and envisions and creates enhancements for use in various electronic formats.
Functional and Technical Competencies
- Thorough familiarity with requirements for content to move smoothly through publishing process internally or with vendors.
- Demonstrated ability to independently manage e-development and assignments for online or e-book development projects.
- Must have proven ability to work collaboratively with vendors and internal stakeholders. High comfort level and experience with technology, including e-books, tablets, and online tools. Experience managing writers/SMEs. Experience in managing multiple, high-priority projects.
- Familiarity with acceptable formats for digital text and art. Facility with Word, Excel, and internet research.
- Knowledge of e-devices and e-content workflows. Basic level of understanding of EPUB, HTML5, and XML as they relate to e-book publishing process.
Education, Knowledge, Skills and Experiences
BA/BS in English, Project Management, e-Learning, or related areas; 2+ years' experience working on or supporting technology projects and/or developing content for print and e-book formats.
U.S. National Base Pay Range: $44,500 - $74,100. Geographic differentials may apply in some locations to better reflect local market rates.
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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
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