University of North Carolina at Chapel Hill logo

University of North Carolina at Chapel Hill

Digital Analytics Manager

🇺🇸 Hybrid - Chapel Hill, NC

🕑 Full-Time

💰 $70K - $75K

💻 Marketing

🗓️ May 30th, 2025

CRM Power BI SQL

Edtech.com's Summary

University of North Carolina at Chapel Hill is hiring a Digital Analytics Manager. The role involves developing data-driven solutions and maximizing ROI for marketing strategies, managing data collection, analysis, and reporting, and establishing KPIs for campaigns. The Digital Analytics Manager will support the development and refinement of marketing processes to enhance efficiency and effectiveness.

Highlights 
  • Manage data collection, analysis, and reporting.
  • Develop and assess information for strategic decision-making.
  • Establish KPIs and success metrics for campaigns.
  • Experience with Google Analytics, Google Tag Manager, and Social Media analytics.
  • Proficiency in SQL, Power BI, Excel, and PowerPoint.
  • Salary range: $70,000-$75,000.
  • Relevant post-Baccalaureate degree or Bachelor’s degree with extensive experience.