Digital and Social Media Specialist

🇺🇸 Kent, Ohio 🕑 Full-Time 💰 $53K - $59K 💻 Marketing 🗓️ September 19th, 2026

Social Media

Edtech.com's Summary

Kent State University is hiring a Digital and Social Media Specialist to manage the university's day-to-day digital and social media presence for prospective students and families. The role designs and maintains websites, builds a content calendar across digital platforms, and runs paid social and search campaigns to drive conversions and enrollment. It also researches competitor digital strategies and collaborates with outside vendors and partners on marketing and messaging.

Highlights

Designs, implements, and maintains university websites consistent with branding standards
Runs day-to-day activities across digital and social media platforms and apps
Builds a digital media content calendar using analytics and trend data
Creates and monitors paid digital campaigns, including targeted social, search, and display ads
Writes and proofreads marketing content such as blogs, ads, and website copy
Coordinates multimedia production, including graphics and video clips
Studies peer and competitor digital media strategies in higher education
Partners with vendors and outside organizations on communication and marketing strategies
Needs a bachelor's degree in marketing, communications, web development, computer science, or a related field
Brings two years of experience managing digital marketing platforms and web content systems
Offers an annual salary between $53,015 and $58,892