Digital Marketing & Communications Manager

Edtech.com's Summary

University of Nebraska-Lincoln is hiring a Digital Marketing & Communications Manager. This role develops and implements digital marketing and communication strategies to support recruitment and enrollment goals, manages digital asset development, and coordinates with various university departments to align and optimize digital campaigns.

Highlights

Develop and implement comprehensive digital marketing and communication strategies.
Manage digital asset development and optimize digital campaign outcomes.
Coordinate communication and collaboration with agency partners, college partners, and university departments such as UCOMM and Student Life.
Project manage digital and social campaign deliverables to ensure effectiveness.
Require experience translating key messaging into strategic execution and building organizational relationships.
Must have strong oral and written communication skills and a portfolio.
Analyze digital media data to support strategic initiatives.
Bachelor’s degree with 3 years of digital media and campaign management experience required; 5 years preferred.
Experience managing digital agencies and cross-departmental projects preferred.
Minimum salary provided: $53,000/year; Full-time position.

Digital Marketing & Communications Manager Full Description

University of Nebraska-Lincoln Employment Website

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Click on “Apply for this Job”. You will then either create an application or edit your current application that is on file. You will be required to attach your resume, cover letter, and list of references as three (3) separate documents in MS Word or PDF format.

Position Information

Working Title	Digital Marketing & Communications Manager
Department	Academic Services & Enrollment Mgmt-7776
Requisition Number	S_260150
Posting Open Date	03/02/2026
Application Review Date: (To ensure consideration, please submit all application materials before review date)	03/17/2026
Posting Close Date
Open Until Filled	Yes
Description of Work	The Digital Marketing and Communications Manager will be responsible for developing and implementing comprehensive digital marketing and communication strategies in support of ASEM’s recruitment and enrollment goals. Reporting to the Director of Enrollment Marketing, Communications and Visitor Experience, the manager will support digital asset development, implement digital marketing and communication strategies across established digital platforms, monitor and optimize the campaigns to improve digital campaign outcomes, and embed communication messaging established by ASEM communication team within digital components. The role will include a high-level of communication between agency partners, college partners and ASEM leaders, project managing timely deliverables to ensure digital and social campaign effectiveness, and working collaboratively internally with ASEM Assistant Director of Marketing roles on alignment of communications messaging. In addition to managing digital campaigns and content, this role would coordinate with university departments—including but not limited to UCOMM and Student Life—that manage and maintain social media platforms used by prospective students, helping align content development and ensure that relevant, time-sensitive enrollment information is communicated effectively. As an EO employer, the University of Nebraska considers qualified applicants for employment without regard to race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation. See https://equity.unl.edu/notice-nondiscrimination/
Minimum Required Qualifications	Bachelor’s degree plus 3 years of experience with managing digital media and campaigns Experience translating key messaging and communication into strategic execution in support of business goals. Excellent oral communication skills and a strong writing portfolio. Experience analyzing digital media data to create strong arguments that advance strategic initiatives. Experience building relationships across an organization in service of communication goals, especially with non-communication professionals. Experience being accountable for digital media performance. Experience with digital media and social media Experience with translating key messaging and communication fundamentals into strategic execution in support of business goals.
Preferred Qualifications	5 years of digital media management and content development Experience supporting digital media campaigns and conversions Experience with communications to senior leadership. Experience managing cross-departmental projects within a mid- to large-sized organization. Experience with managing digital agency.
Pre-Placement Driving Record Review Required	No
Physical Required	No
Commercial Driver’s License (CDL) required. Subject to DOT approved pre-employment & random testing for alcohol and controlled substances.	No
Criminal History Background Check Required	Yes
Posted Salary	$53,000/yr. minimum
How to Apply	Click on “Apply for this Job”. You will then either create an application or edit your current application that is on file. You will be required to attach your resume, cover letter, and list of references as three (3) separate documents in MS Word or PDF format.
For questions or accommodations related to this position contact	Sandy Airan, sairan2@unl.edu
Job Category (old)	Managerial/Professional
Job Type	Full-Time
Alternate Work Schedule (if other than 8-5)
Work Location (City, State)	Lincoln, NE
Position funded by grant or other form of temporary funding?	No
If Temporary, indicate end date
Planned Hire Date:
Appointment End Date

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Required Documents

Resume
Cover Letter
List of References

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Original Job Description