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University of Alabama

Director Athletic Marketing and Fan Experience - Department Only Search - 526652

🇺🇸 Tuscaloosa, AL

🕑 Full-Time

💰 $54K - $67K

💻 Marketing

🗓️ May 30th, 2025

Edtech.com's Summary

The University of Alabama is hiring a Director of Athletic Marketing and Fan Experience. The role involves developing event inventory for sponsorship, promotional, branding, and fan experience opportunities, as well as creating and executing comprehensive marketing and promotional plans. The Director works closely with various departments to enhance the fan experience at athletic events and contributes to leading the marketing department. 

Highlights

  • Develops event inventory and maintains an enhanced event presentation structure.
  • Creates and executes comprehensive marketing and promotional plans.
  • Works closely with sports marketing, event management, and facilities for optimal fan experience.
  • Requires a Bachelor's degree with 4 years, or a Master's degree with 2 years of related experience.
  • Proficiency in Microsoft Office, Adobe Software products, and other related software is needed.
  • Compensation ranges from $53,500 to $66,900.
  • Preferred experience in intercollegiate athletics or professional sports, with game production and marketing plan experience.