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Cornerstone OnDemand

Director, Customer Advocacy

🇺🇸 Hybrid - Santa Monica, California 🕑 Full-Time 💰 $168K - $268K 💻 Marketing 🗓️ September 25th, 2026
Marketing HR Tech Enterprise

Edtech.com's Summary

Cornerstone is hiring a Director, Customer Advocacy to lead its global customer advocacy and engagement strategy. The role amplifies customer voices to build brand affinity, reputation, and loyalty across the customer base. The director manages a team of direct reports spread across the Americas, EMEA, and APJ inside the Marketing department, and the ideal candidate has already built and scaled an advocacy program at a global B2B software company, ideally in HCM or adjacent enterprise technology.

  • Build and manage an advocacy program that includes a customer advisory board, case studies, references, testimonials, and speaking opportunities.
  • Create and scale user groups, customer events, and community-building programs that deepen customer relationships.
  • Develop relationships with executives, customers, partners, and industry influencers.
  • Drive customer storytelling that communicates Cornerstone's vision, strategy, and customer impact.
  • Lead direct reports across the Americas, EMEA, and APJ as part of the larger Marketing department.
  • 8-12 years of progressive experience in customer advocacy, marketing, or communications, with an emphasis on B2B technology.
  • Bachelor's degree required, with preference for Marketing, Communications, Journalism, Public Relations, or a related field.
  • Domain expertise in HCM, ERP, or CRM technology suites is strongly preferred.
  • Base salary range of $167,700 - $268,300 USD, within a compensation package that may include annual bonuses, short- and program-specific awards, and a comprehensive benefit offering.
  • Hybrid role with a preference for the Santa Monica or Dublin, CA area, though other locations may be considered.

Director, Customer Advocacy Full Description

Director, Customer Advocacy
This role is Hybrid, Santa Monica Office

The Director, Customer Advocacy will oversee Cornerstone's global customer advocacy and engagement strategy. This leader will elevate Cornerstone's brand affinity and reputation by amplifying customer voices, creating meaningful connections, and driving loyalty among Cornerstone's customer base. The role requires a collaborative, strategic leader with a roll-up-your-sleeves attitude who can partner across teams and time zones, engage with executives, and communicate effectively at all levels of the organization and externally.
This role leads a team of direct reports across the Americas, EMEA, and APJ, and is part of the larger Marketing department at Cornerstone.
**Preference for Santa Monica, CA or Dublin, CA area but may consider other locations
In this role you will…
  • Lead Cornerstone's global customer advocacy function and strategy.
  • Identify, nurture, and amplify customer champions by building and managing a robust advocacy program, including customer advisory board, case studies, references, testimonials, and speaking opportunities.
  • Create and scale initiatives that deepen customer relationships, such as user groups, customer events, and community-building programs.
  • Develop and maintain strong relationships with key stakeholders, including executives, customers, partners, and industry influencers.
  • Drive innovative customer storytelling that communicates Cornerstone's vision, strategy, and customer impact in compelling ways.
You've got what it takes if you have…
  • 8-12 years of progressive experience in customer advocacy, marketing, or communications, with an emphasis on B2B technology.
  • A proven track record of building and scaling a successful customer advocacy program for complex enterprise software, engaging customers across multiple market segments from Fortune 100 enterprises to mid-sized companies.
  • Excellent leadership skills, with experience managing and developing high-performing, globally distributed teams. Domain expertise in HCM, ERP, or CRM technology suites is strongly preferred.
  • BA/BS degree is required with preference for degrees in Marketing, Communications, Journalism, Public Relations, or related field.
  • Exceptional communication skills, including writing, editing, and presentation expertise.
  • Demonstrated ability to create comprehensive programs spanning advocacy, engagement, and events.
  • Excellent people and project management skills, with a track record of managing multiple time-sensitive initiatives under tight deadlines.
  • Innovative and creative thinking, with the ability to craft compelling narratives and execute them with precision.
  • Strong collaboration skills, with the ability to gain trust, secure buy-in, and influence stakeholders at all levels.
  • Customer obsession, with a deep understanding of customer needs and how to deliver meaningful experiences.
  • A good sense of humor and a passion for delivering outstanding results.
Our Culture
Spark Greatness. Shatter Boundaries. Share Success. Are you ready? Because here, right now – is where the future of work is happening.
Who We Are
At Cornerstone, we believe in AI that works in the service of people, amplifying their judgment to drive high-performing, future-ready organizations forward. Cornerstone Workforce AI™, the intelligence platform for workforce readiness, brings together workforce and labor market data into a proprietary Cornerstone People Graph™, translating signals into intelligence, targeting learning where it matters, developing critical skills, and surfacing hidden talent. As an industry leader, Cornerstone is helping approximately 7,000 organizations, 140M+ users, across 186 countries build continuous workforce readiness.
Total Rewards
Our compensation strategy is based on three fundamental principles: equitable pay, market-driven research, and skill-based appraisals. This compensation package may also include annual bonuses, short- and program-specific awards depending on the role, and a comprehensive benefit offering. The BASE salary range for this position is: 167700 - 268300 USD.
Equal Employment Opportunity
Equal Employment Opportunity has been, and will continue to be, a fundamental commitment at Cornerstone OnDemand. We are proud to be an EOE Protected Veterans/Disability workplace and an affirmative action employer. If you have a disability or special need that requires accommodation, please contact us at [email protected].