Frontline Education
Director, GTM Strategy & Planning
🇺🇸 Hybrid - Wayne, PA
🕑 Full-Time
💰 $140K - $150K
💻 Operations
🗓️ November 10th, 2025
CRM
SaaS
Edtech.com's Summary
Frontline Education is hiring a Director, GTM Strategy & Planning. This role leads the development and execution of go-to-market strategies across multiple departments, utilizing data analytics and AI tools to drive revenue growth and operational excellence while supporting educators and school systems.
Highlights
- Lead cross-functional GTM planning and set priorities integrating data and insights.
- Partner with Sales, Marketing, Product, and Finance to align execution and grow revenue.
- Use analytics and AI-enhanced tools for business performance evaluation and forecasting.
- Develop scalable GTM plans to improve predictability and team performance.
- Proven experience in GTM strategy, business operations, or strategic planning in SaaS or technology environments.
- Strong skills in revenue analytics, financial modeling, and market insights.
- Familiarity with CRM, BI, and AI-based planning software tools.
- Salary range $140,000 to $150,000 with bonus eligibility, 401(k) match, ESPP, health benefits, and personalized PTO.
- Committed to building and applying AI skillsets to enhance organizational impact.
- Supports a collaborative, inclusive culture focused on responsible technology use and continuous learning.
Director, GTM Strategy & Planning Full Description
Director, GTM Strategy & Planning
Location: United States
Description
Director, GTM Strategy & Planning
Location: Hybrid to Wayne, PA or Naperville, IL (remote considered)
How You’ll Contribute to Our Mission
As Director of GTM Strategy & Planning, you’ll help shape how Frontline Education brings value to the educators and school systems we serve. This role connects strategy, operations, and data-driven insight to drive growth and align our go-to-market (GTM) motion across Sales, Marketing, Finance, and Customer Experience.
You’ll lead the development of scalable GTM plans that help teams work smarter, using technology and AI-enabled tools to inform decisions, improve predictability, and elevate performance. Most importantly, you’ll help ensure that every strategic initiative supports the people who empower education every day.
How You’ll Drive Success
- Lead cross-functional GTM planning cycles, integrating data and insights to set clear priorities, goals, and resource strategies.
- Partner with Sales, Marketing, Product, and Finance leaders to align execution and drive revenue growth through efficient, well-coordinated programs.
- Use analytics and AI-enhanced tools to evaluate business performance, identify trends, and inform decisions that improve forecasting and scalability.
- Simplify complex processes and champion operational excellence through clarity, collaboration, and continuous improvement.
- Build frameworks that help teams test, learn, and evolve with agility in a fast-changing market.
- Model human-centered leadership by fostering curiosity, inclusion, and responsible technology use in all planning and decision-making.
What You Bring to Help Us Grow
- Proven experience leading GTM strategy, business operations, or strategic planning within a SaaS or technology-driven environment.
- Strong background in revenue analytics, financial modeling, or market insights.
- Exceptional communication skills and the ability to translate data into meaningful business narratives.
- Familiarity with CRM, BI, and AI-based planning tools to improve efficiency and forecast accuracy.
- A collaborative, systems-thinking mindset that balances strategic vision with executional excellence.
- A passion for using technology responsibly to enhance human potential and organizational impact.
What You’ll Need to Thrive
- Strategic curiosity — a drive to understand how every initiative contributes to the whole.
- Agility in change — adaptability to shifting market conditions, tools, and business needs.
- Courage to simplify — the ability to remove complexity and focus on what truly matters.
- Partnership mindset — fostering trust, clarity, and transparency across teams.
- Commitment to responsible innovation — embracing AI and data insights in ways that empower people and deliver meaningful outcomes.
Our Mission, Our People, Our Purpose
At Frontline Education, we’re reimagining what’s possible by becoming an AI-first organization, transforming how we think, work, and serve the educators who shape our schools every day. By using AI in thoughtful, practical ways, we’re creating tools that help educators save time, gain insights, and focus more on what matters most — their students.
As part of our team, you’ll be expected and empowered to build and apply AI skillsets that grow with you, because at Frontline Education, technology amplifies what matters most: the human drive to learn, improve, and make a difference.
Compensation & Benefits
Salary Range $140-$150K: Competitive and commensurate with experience, skills, and internal equity. Bonus eligibility, 401(k) match, ESPP, comprehensive health benefits, and personalized PTO.
How We Support Growth, Balance, and Well-Being
- Personalized Time Off: Take time when it’s needed most — whether that’s a family vacation, a reset day, or simply time to rest and refocus.
- Paid Sick Time: Separate, dedicated sick leave to care for yourself or loved ones.
- Volunteer Time Off: Paid time to give back and support causes that matter to you.
- Ten Paid Holidays: Enjoy meaningful moments and traditions throughout the year.
- Our Philosophy: We believe time away from work helps you bring your best self to it.
Continuous Learning and Growth
- World-Class Learning Access: Explore thousands of on-demand courses through platforms like LinkedIn Learning.
- Leadership & Technical Skill Building: Develop new capabilities and chart your own professional path.
- AI Empowerment: Use OpenAI tools to build fluency with emerging technology and harness AI as a creative partner for innovation and problem-solving.
- Tuition Reimbursement: Invest in formal education to advance your skills and career.
- Ongoing Learning Culture: Participate in company-led webinars on AI, inclusion, and industry trends — designed to inspire curiosity and continuous improvement.
Health, Happiness, and Purpose
- Wellness Initiatives: Company-sponsored programs that support physical, mental, and emotional well-being.
- Employee Assistance Program (EAP): Confidential support for you and your family’s needs.
- Comprehensive Benefits: Health and financial benefits that support your happiness and future.
- A Culture That Cares: At Frontline Education, we want every team member to learn, grow, and thrive — personally, professionally, and purposefully.
Inclusion, Belonging & Equal Opportunity
Frontline Education is an equal opportunity/affirmative action employer. We aspire to have an inclusive workplace and strongly encourage suitably qualified applicants from a wide range of backgrounds to apply and join our team.
Interview Process & Data Privacy
As part of our interview process, Frontline uses video conferencing tools that include photo capture and may include automated transcription features. A screenshot or photo will be taken at the start of the interview for internal identification and record-keeping purposes only, and transcription may be used to support notetaking and evaluation consistency. These materials are used solely by our recruiting and hiring teams, stored securely, and not shared outside the hiring process. Candidates may opt out of the transcription at any time by notifying their recruiter in advance. Frontline processes this information in accordance with applicable data privacy laws and only for legitimate business purposes related to recruitment and hiring.
As part of our interview process, Frontline uses video conferencing tools that include photo capture and may include automated transcription features. A screenshot or photo will be taken at the start of the interview for internal identification and record-keeping purposes only, and transcription may be used to support notetaking and evaluation consistency. These materials are used solely by our recruiting and hiring teams, stored securely, and not shared outside the hiring process. Candidates may opt out of the transcription at any time by notifying their recruiter in advance. Frontline processes this information in accordance with applicable data privacy laws and only for legitimate business purposes related to recruitment and hiring.
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