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Troy University

Director of Advertising

🇺🇸 Troy, AL

🕑 Full-Time

💰 TBD

💻 Marketing

🗓️ December 5th, 2025

Edtech.com's Summary

Troy University is hiring a Director of Advertising. This role manages brand identity, plans and executes advertising strategies, oversees paid media, creative development, campaign production, and performance reporting to ensure alignment with the university's brand and effective audience targeting.

Highlights
  • Directs the University's advertising strategy and execution.
  • Oversees paid media planning, creative development, campaign production, and performance reporting.
  • Requires advanced skills in Adobe Creative Suite and strong experience in advertising strategy, media planning, and analytics.
  • Manages projects, budgets, and creative work with strong communication and leadership skills.
  • Bachelor's degree in marketing, advertising, graphic design, or related field required.
  • Preferred experience in higher education marketing, enrollment advertising, and managing multi-channel campaigns regionally or nationally.
  • Knowledge of digital advertising platforms and analytics tools highly valued.
  • Experience collaborating with creative agencies, media buyers, and production partners.
  • Portfolio demonstrating successful campaigns with measurable outcomes preferred.
  • Full-time professional position within the Marketing & Communication department, Student Affairs division.

Director of Advertising Full Description

Director of Advertising
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 Position Information 
Posting Number  | SF2430P
Position Title  | Director of Advertising
Position Type  | Professional/Salaried
Department  | Marketing & Communication - Troy
Division  | Student Affairs
Campus  | Troy
Work Status  | Full-Time (FT)
Temporary  | No
Location  | Troy - T01
Job Summary  | The Director of Advertising position is responsible for brand identity, advertising planning, design, production, and execution. The position directs the University’s advertising strategy and execution. Oversees paid media planning, creative development, campaign production, and performance reporting. Ensures all advertising aligns with the brand and reaches target audiences effectively.

Minimum Qualifications  | Bachelor’s degree in marketing, advertising, graphic design or related field.Advanced skills in Adobe Creative suite.Strong experience in advertising strategy, media planning, and analytics.Skilled at managing projects, budgets, and creative work.Strong communication and leadership skills.

Preferred Qualifications  | Working knowledge of the Troy University brand. Advanced skills in Adobe Creative suite.
Experience in higher education marketing or enrollment advertising.Experience managing multi-channel campaigns at a regional or national scale.Strong understanding of digital advertising platforms and analytics tools.Experience working with creative agencies, media buyers, and production partners.Portfolio showing successful campaigns and measurable outcomes.Ability to manage multiple projects and deadlines in a fast-paced environment.

Will this position require driving (personal vehicle, university vehicle, utility vehicle, or golf cart) in order to perform the job duties?  | Driving may be necessary but is not a primary responsibility
Work Hours  | 8 am – 5 pm, Monday through Friday, adjusted as appropriate
List any hazardous conditions or physical demands required by this position  | n/a
Does this position have supervisory responsibility?  | No
Posting Date  | 12/02/2025
Closing Date  |
Open Until Filled  | Yes
Special Instructions to Applicants  |
Quick Link  | https://www.troyuniversityjobs.com/postings/46099
Reference Letters
 Reference Letters 
Solicit References Through the System?  | No
Last Day a Reference Provider Can Submit Reference   
Applicant Special Instructions  | Qualified applications will be made available to the department/committee for review immediately upon submission. We ask that you provide email addresses for your reference providers and please be certain that the email addresses you list are accurate. If you are selected as a candidate for consideration by the department/committee, an instructional email will be sent to your reference providers to ask that they submit a reference letter on your behalf via a link to our reference portal. Separate reference letters will be requested for each position to which you apply (if applicable), so your reference providers will be contacted separately for each application on which you list them. Reference letters will not be copied from one application to another. You can assure your reference providers that our system is secure and that all letters are confidential. If your reference providers have trouble using the reference portal, please advise them to contact jobs@troy.edu.
Supplemental Questions 
Required fields are indicated with an asterisk (*).
  1. * How did you hear about this employment opportunity? 
    • Troy University employment website (www.troyuniversityjobs.com)
    • Chronicle of Higher Education
    • Higher Ed Jobs
    • Social Media website
    • Indeed
    • Other employment website (please specify below)
    • Employee Referral (please specify below)
    • Local newspaper (please specify below)
    • Professional journal (please specify below)
    • Other source (please specify below)
  2.  Please specify: 
    (Open Ended Question)
  3. * Regarding your current employment status, please select one of the following: 
    • Not a current Troy University employee
    • Current part-time Troy employee (including adjunct faculty)
    • Current full-time Troy employee - initial appraisal period complete
    • Current full-time Troy employee - still within initial appraisal period (six months for new employees and three months for promoted employees) 
  4. * Do you have a Bachelor’s degree in marketing, advertising, graphic design or related field? 
    • Yes
    • No
Applicant Documents
Required Documents
  1. Resume
  2. Cover Letter
  3. List of References
  4. Unofficial Transcript 1
Optional Documents
  1. Other Document
 - Employment is contingent upon a satisfactory background check.
 - Troy University is an Equal Employment Opportunity and Affirmative Action employer.
 - Troy University participates in eVerify.