Edtech.com's Summary

Duolingo is hiring a Director of Social Media to lead content creation and management across its global social channels such as TikTok, Instagram, Twitter, and YouTube. The role involves growing organic reach and follower growth, managing a social media team, and integrating social strategies into marketing campaigns, all while shaping the tone of Duolingo's mascot Duo for social audiences.

Highlights

Own content and strategy for major social platforms: TikTok, Instagram, Twitter, YouTube.
Create engaging content that drives strong organic reach and follower growth.
Test and improve social content by balancing creative ideas with data analysis.
Manage, hire, and mentor a social media team focused on being 'social-first'.
Incorporate social trends and insights into global and local marketing campaigns.
7-10 years of social media experience, including 2-3 years in management.
Proven success in growing social communities and delivering culturally resonant content.
Experience leading video production from concept to distribution.
Strong collaboration and communication skills to build trust and influence teams.
Salary range: $189,600 to $342,000 USD, with additional equity compensation and benefits.

Director of Social Media Full Description

Our mission at Duolingo is to develop the best education in the world and make it universally available. It’s a big mission, and even though we've made a lot of headway, we still have work to do — and that’s where you come in!

Duolingo’s designers care about creating high-quality experiences that look and feel fun. From animators to writers, product designers to researchers, Design brings purpose, feeling, and delight to every interaction with our brand, inside the app and out. As a designer, you’ll join a culture of creativity and craft, where we have a high bar for excellence and an endless curiosity about how to bring more unexpected quirk and fun to the pursuit of learning.

Join us in our mission to develop education for our half a billion (and growing!) learners around the world.

About the role

We are looking for a Head of Social Media to own our iconic brand channels. Your work will be seen by millions on our highest-impact marketing channels. As a core member of our growing marketing team, you are someone who has a deep understanding of social media, content creation, and cultural trends. You live on the For You Page and love creating content that engages, entertains, and inspires.The ideal candidate is highly creative and self-motivated, has excellent communication skills, and collaborates well with others.

You will...

Own what goes out on our global social channels, including TikTok, Instagram, Twitter, and YouTube channels
Create content that consistently entertains and generates strong organic reach
Improve our content and test bold ideas, balancing creative insight with quantitative analysis
Define the tone of our mascot Duo and translate the Duolingo brand to our social audiences
Be accountable for growing our organic impressions, follower growth, and building brand love
Manage, hire, and coach a best-in-class social team that breaks ground on what it means to be "social-first"
Bring a social understanding to our global and local campaigns - mentoring other marketing team members on what works on social
Ideate and execute on social-first campaigns that break through in culture

You have...

7-10 years social media experience at major brand or organization, including at least 2-3 years of management experience
Proven track record of growing social communities over time
Creative portfolio showcasing work that resonates in culture, articulates clear concepts, and drives business growth
Ability to work in high-level content strategy and hands-on production tasks with extreme attention to detail
Experience leading video productions from concepting to distribution
Strong collaboration skills and the ability to build trust, influence partners, and inspire teams
Excellent communication skills that lead to effective and concrete output
Ability to relocate to and work in Pittsburgh, PA or New York, NY

Exceptional candidates will have...

Experience working on both in-house teams and in a studio/agency
An interest in language learning

Please include a link to your portfolio showcasing relevant work samples. A portfolio submission is mandatory for consideration of your candidacy.

We post a multi-level salary range for all of our roles.

This is not inclusive of the rest of our awesome portfolio that includes equity compensation and world-class benefits. Our salary ranges are the same for all US locations. Your recruiter can share more details about the range for a specific level during the hiring process. The actual salary within the range is determined by many factors including but not limited to, skills, experience, education, and internal equity.

Salary Range:

$189,600—$342,000 USD

Take a peek at how we care for our employees' holistic well-being with our benefits here.

We will do everything we can within reason to make sure that your interview takes place in an environment that fairly and accurately assesses your skills. If you need assistance or accommodation, please contact accommodations@duolingo.com.

Duolingo is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice.

Original Job Description

Join us in our mission to develop education for our half a billion (and growing!) learners around the world.

About the role

You will...

Own what goes out on our global social channels, including TikTok, Instagram, Twitter, and YouTube channels
Create content that consistently entertains and generates strong organic reach
Improve our content and test bold ideas, balancing creative insight with quantitative analysis
Define the tone of our mascot Duo and translate the Duolingo brand to our social audiences
Be accountable for growing our organic impressions, follower growth, and building brand love
Manage, hire, and coach a best-in-class social team that breaks ground on what it means to be "social-first"
Bring a social understanding to our global and local campaigns - mentoring other marketing team members on what works on social
Ideate and execute on social-first campaigns that break through in culture

You have...

7-10 years social media experience at major brand or organization, including at least 2-3 years of management experience
Proven track record of growing social communities over time
Creative portfolio showcasing work that resonates in culture, articulates clear concepts, and drives business growth
Ability to work in high-level content strategy and hands-on production tasks with extreme attention to detail
Experience leading video productions from concepting to distribution
Strong collaboration skills and the ability to build trust, influence partners, and inspire teams
Excellent communication skills that lead to effective and concrete output
Ability to relocate to and work in Pittsburgh, PA or New York, NY

Exceptional candidates will have...

Experience working on both in-house teams and in a studio/agency
An interest in language learning

Please include a link to your portfolio showcasing relevant work samples. A portfolio submission is mandatory for consideration of your candidacy.

We post a multi-level salary range for all of our roles.

Salary Range:

$189,600—$342,000 USD

Take a peek at how we care for our employees' holistic well-being with our benefits here.

By applying for this position your data will be processed as per the Duolingo Applicant Privacy Notice.

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Director of Social Media

Edtech.com's Summary

Director of Social Media Full Description

Associate Dean of Development, Arts & Science

Exam Administrator (Unit Administrator/Specialist Seasonal)

Degree Compliance Specialist

Lead Recruiter & Job Developer

SENIOR EOF COUNSELOR