ETS
Email Marketing Specialist - Contract
🇺🇸 Hybrid - Princeton, NJ
🕑 Full-Time
💰 TBD
💻 Marketing
🗓️ July 13th, 2025
CRM
Salesforce
Edtech.com's Summary
ETS is hiring an Email Marketing Specialist - Contract to support the execution and optimization of email marketing programs across multiple ETS brands using HubSpot Marketing Hub. The role involves managing email operations, data integrity, integrations, and compliance practices while partnering with internal teams to improve campaign performance and platform scalability.
Highlights
- Build, test, and deploy emails, forms, landing pages, and workflows in HubSpot Marketing Hub
- Manage segmentation, dynamic lists, and contact lifecycle workflows within HubSpot
- Support technical implementation and maintenance of lead generation forms and integrations (e.g., CRM, webinar tools)
- Lead contact clean-up, including deduplication and list segmentation audits
- Optimize HubSpot preference center and subscription management
- Ensure data consistency through field mapping, sync logic, and platform governance
- Monitor campaign performance including deliverability, bounces, unsubscribes, and click-through rates
- Document platform configurations, workflows, and operational best practices
- Comply with email privacy and compliance frameworks such as GDPR and CAN-SPAM
- Require Bachelor's degree and 3+ years experience with HubSpot Marketing Hub; Salesforce integration experience preferred
Email Marketing Specialist - Contract Full Description
Email Marketing Specialist - Contract
- Job Tracking ID : 83080-365377
- Job Level : Any
- Level of Education : BA/BS
- Job Type : Full-Time/Hybrid
- Date Updated : 07/12/2025
- Years of Experience : Not Applicable
- Will this position have direct reports? : false
Job Description
About ETS:
ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we've been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned assessments including TOEFL®, TOEIC®, GRE® and Praxis® tests, serving millions of learners in more than 200 countries and territories. Through strategic acquisitions, we've expanded our global capabilities: PSI strengthens our workforce assessment solutions, while Edusoft, Kira Talent, Pipplet, Vericant, and Wheebox enhance our educational technology and assessment platforms across critical markets worldwide.
Through ETS Research Institute and ETS Solutions, we're partnering with educational institutions, governments, and organizations globally to promote skill proficiency, empower upward mobility, and unlock opportunities for everyone, everywhere. With offices and partners across Asia, Europe, the Middle East, Africa, and the Americas, we deliver nearly 50 million tests annually. Join us in our journey of measuring progress to power human progress worldwide.
This is a Contract position, expected duration is 4-6 months
The HubSpot Email Marketing Specialist will support the execution and optimization of email marketing programs across multiple ETS brands. This role reports directly to the Director of Email Marketing and works closely with the broader Global Marketing Innovation team and business unit teams to implement campaign strategy, manage platform operations and enhance HubSpot Marketing Hub performance.
This role is ideal for a hands-on HubSpot expert with a deep understanding of email operations, data integrity, integrations, and compliance best practices. While this role is not responsible for managing others, it plays a critical part in delivering high-quality, scalable, and compliant email marketing solutions. You’ll be a key partner to the Director, bringing technical execution expertise to help drive the roadmap forward.
Build, test and deploy emails, forms, landing pages and workflows within HubSpot Marketing Hub
* Manage HubSpot segmentation, dynamic lists and contact lifecycle workflows across brands
* Support the technical implementation and maintenance of lead gen forms and integrations (e.g. CRM, webinar tools, event platforms)
* Lead contact clean-up efforts, including deduplication, list segmentation audits and sunset policy execution
* Partner with internal stakeholders to support and setup and ongoing optimization of the HubSpot preference center and subscription types
* Assist with field mapping, sync logic and platform governance to ensure data consistency across HubSpot and connected systems
* Monitor campaign performance (deliverability, bounces, unsubscribes, CTR) and support email health audits
* Document platform configurations, process workflows and operational best practices to support platform scalability
* Collaborate with cross-functional partners to ensure alignment with compliance requirements
(GDPR, CAN-SPAM, Google & Yahoo email sender requirements)
ETS is a global education and talent solutions organization enabling lifelong learners worldwide to be future-ready. For more than 75 years, we've been advancing the science of measurement to build benchmarks for fair and valid skill assessment across cultures and borders. Our worldwide impact extends through our renowned assessments including TOEFL®, TOEIC®, GRE® and Praxis® tests, serving millions of learners in more than 200 countries and territories. Through strategic acquisitions, we've expanded our global capabilities: PSI strengthens our workforce assessment solutions, while Edusoft, Kira Talent, Pipplet, Vericant, and Wheebox enhance our educational technology and assessment platforms across critical markets worldwide.
Through ETS Research Institute and ETS Solutions, we're partnering with educational institutions, governments, and organizations globally to promote skill proficiency, empower upward mobility, and unlock opportunities for everyone, everywhere. With offices and partners across Asia, Europe, the Middle East, Africa, and the Americas, we deliver nearly 50 million tests annually. Join us in our journey of measuring progress to power human progress worldwide.
This is a Contract position, expected duration is 4-6 months
The HubSpot Email Marketing Specialist will support the execution and optimization of email marketing programs across multiple ETS brands. This role reports directly to the Director of Email Marketing and works closely with the broader Global Marketing Innovation team and business unit teams to implement campaign strategy, manage platform operations and enhance HubSpot Marketing Hub performance.
This role is ideal for a hands-on HubSpot expert with a deep understanding of email operations, data integrity, integrations, and compliance best practices. While this role is not responsible for managing others, it plays a critical part in delivering high-quality, scalable, and compliant email marketing solutions. You’ll be a key partner to the Director, bringing technical execution expertise to help drive the roadmap forward.
Build, test and deploy emails, forms, landing pages and workflows within HubSpot Marketing Hub
* Manage HubSpot segmentation, dynamic lists and contact lifecycle workflows across brands
* Support the technical implementation and maintenance of lead gen forms and integrations (e.g. CRM, webinar tools, event platforms)
* Lead contact clean-up efforts, including deduplication, list segmentation audits and sunset policy execution
* Partner with internal stakeholders to support and setup and ongoing optimization of the HubSpot preference center and subscription types
* Assist with field mapping, sync logic and platform governance to ensure data consistency across HubSpot and connected systems
* Monitor campaign performance (deliverability, bounces, unsubscribes, CTR) and support email health audits
* Document platform configurations, process workflows and operational best practices to support platform scalability
* Collaborate with cross-functional partners to ensure alignment with compliance requirements
(GDPR, CAN-SPAM, Google & Yahoo email sender requirements)
Experience and Skills
Bachelor’s degree or equivalent combination of education, training, and experience
* 3+ years of experience in HubSpot Marketing Hub (including workflows, forms, lists, segmentation, and email automation).
* 3+ years of experience in HubSpot Marketing Hub (including workflows, forms, lists, segmentation, and email automation). Experience with CRM integrations (Salesforce
preferred) and data mapping between platforms.
* Knowledge of email privacy and compliance frameworks, including GDPR, CAN-SPAM, and sender reputation standards.
#LI-NK1
#LI-Hybrid
ETS is mission driven and action oriented
- We are passionate about hiring innovative thinkers who believe in the promise of education and lifelong learning.
- We are energized by cultivating growth, innovation, and continuous transformation for the next generation of rising professionals as leaders. Â In support of this ETS offers multiple Business Resource Groups (BRG) for you to learn and advance your career growth!
- As a not-for-profit organization we will encourage you to lean in to your passion for volunteering. Â At ETS you may qualify for up to an additional 8 hours of PTO for volunteer work on causes that are important to you!
ETS is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, gender identity, or any other characteristic protected by law. We believe in creating a work environment where all individuals are treated with respect and dignity.
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