Edtech.com's Summary

Yeshiva University is hiring an Enrollment Communications Manager to own prospect and applicant communications for the Katz School's enrollment unit. The manager designs and optimizes nurture campaigns across email, text, and chat that move prospective students from inquiry through deposit. Working with admissions counselors and enrollment leadership, this role also tracks engagement and conversion metrics to continuously refine messaging strategy.

Highlights

Designs communication journeys across the full enrollment funnel, from lead to inquiry to application to deposit.
Builds targeted messaging strategies and cadences for distinct student populations and programs.
Develops and optimizes enrollment communication workflows, triggers, and lifecycle campaigns within the CRM.
Partners with admissions counselors to translate common applicant questions and objections into messaging.
Collaborates with the Associate Director of Admissions Operations on campaign execution and automation builds.
Tracks engagement, progression, and conversion metrics daily and tests strategies to improve outcomes.
Maintains dashboards and reports that surface real-time insights for leadership.
Holds a bachelor's degree in marketing, communications, or a related field, plus four years of experience in email marketing or digital communications.
Brings strong copywriting skills and experience with CRM platforms such as HubSpot, Slate, or Salesforce.
Offers a salary range of $100,000 to $110,000.

Enrollment Communications Manager Full Description

Position Summary

The Enrollment Communications Manager is the architect of prospect and applicant communications for the Katz School’s enrollment unit. This role owns the strategy, sequencing, copywriting, and performance optimization of all nurture communications that move prospective students from initial inquiry through deposit. This is a senior-level individual contributor role.

Position Responsibilities

Reporting to the Director of Graduate Enrollment and Admissions, the Enrollment Communications Manager is responsible for the following:

Multi-Channel Communication Strategy

Create and manage content across email, text, chat, and other related communication channels
Design and manage communication journeys across the full enrollment funnel (lead → inquiry → application → admission → deposit)
Build targeted communication strategies for distinct student populations and define messaging cadence, sequence, and channel mix based on audience and program characteristics
Develop, implement, and optimize enrollment communication content, workflows, triggers, and lifecycle campaigns within the CRM
Partner with admissions counselors and enrollment leadership to identify common applicant questions, objections, and decision factors, and translate those insights into communication strategies
Develop and execute communication strategies designed to support admitted student engagement and deposit conversion
Collaborate with the Associate Director of Admissions Operations on campaign execution, workflow builds, and platform automations

Performance Monitoring & Reporting

Track key engagement, progression, and conversion metrics on a daily basis
Continuously test and refine communication strategies (copy, sequencing, timing, segmentation, channel mix) to improve engagement, progression, and conversion outcomes
Analyze progression and conversion rates between enrollment stages and identify communication strategies that improve movement through the funnel
Develop and maintain dashboards and reports that surface actionable insights for real-time decision-making
Report insights and recommendations to leadership

Product Knowledge

Maintain a working knowledge of:

Each program’s curriculum, faculty expertise, student research and projects, and notable campus experiences
Student outcomes, including licensure rates, career placement, salary data, internships, and capstone project experiences
Current job market trends and employer expectations relevant to each program area
New York City as a destination for career launch and professional growth — including its industry landscape and employer networks

Schedule

Periodic flexibility — including occasional evening or weekend availability — may be required during peak enrollment periods to support events or time-sensitive communications.

Experience and Educational Background

Bachelor's degree in Marketing, Communications, or related field
Minimum 4 years of experience in email marketing, marketing automation, or digital communications; experience in graduate admissions/enrollment a plus
Strong copywriting skills
Experience optimizing campaigns using CRM platforms (e.g. HubSpot, Slate, Salesforce)
Experience analyzing campaign performance and translating data into actionable communication and enrollment strategies
Highly organized and self-directed; comfortable managing a high volume of active sequences across multiple programs simultaneously without losing quality or attention to detail

Salary Range

$100,000 - $110,000

Equal Employment Opportunity

Yeshiva University is an equal opportunity employer committed to providing employment opportunities to all employees and candidates without regard to race, color, age, sex, national origin, disability status, or any other characteristic protected by federal, state or local laws.

Let me find your next job.

Thanks - you're signed up.

Enrollment Communications Manager

Edtech.com's Summary

Enrollment Communications Manager Full Description

Assistant Director, Digital Marketing & Communications

Assistant Director, University Events & Engagement - University Advancement

Health Communication Project Manager

Knowledge Specialist - Winter 2027 Co-op

Director of AI Innovation and Communications