Edtech.com's Summary

The Pennsylvania State University is hiring a Happy Valley LaunchBox Marketing & Communications Assistant. The role involves managing the CRM system, developing and scheduling email campaigns, creating social media content, and coordinating consistent messaging to engage students, alumni, mentors, and partners while ensuring data accuracy and promoting LaunchBox programming effectively.

Highlights

Manage CRM system and segmented contact lists for programs, cohorts, alumni, and partners.
Develop and schedule professional email campaigns and automated sequences.
Create social media content highlighting events, updates, and opportunities.
Monitor and respond to inquiries through email inbox, website forms, and platforms like Discord.
Collaborate with the team to draft and refine digital messaging and maintain internal communication materials.
Support digital community presence by maintaining Discord communications and exploring engagement tools like Slack or Circle.
Track email and social media analytics, recommending strategies to improve engagement and open/click rates.
Part-time role requiring 20 hours per week with some evening and weekend work.
The position pays $17.00 per hour and requires full in-person attendance at the Eric J. Barron Innovation Hub.
Requires excellent customer service, communication, marketing skills, and a collaborative, proactive attitude.

Happy Valley LaunchBox Marketing & Communications Assistant Full Description

APPLICATION INSTRUCTIONS:

CURRENT PENN STATE EMPLOYEE (faculty, staff, technical service, or student), please login to Workday to complete the internal application process. Please do not apply here, apply internally through Workday.
CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State, please login to Workday to complete the student application process. Please do not apply here, apply internally through Workday.
If you are NOT a current employee or student, please click "Apply" and complete the application process for external applicants.

Approval of remote and hybrid work is not guaranteed regardless of work location. For additional information on remote work at Penn State, see Notice to Out of State Applicants.

JOB DESCRIPTION AND POSITION REQUIREMENTS

The Happy Valley LaunchBox's is seeking a Marketing and Communications Assistant. This individual will be responsible for communication and outreach infrastructure through email campaign development, customer relationship management (CRM) system oversight, and light social media content creation. Additionally, the candidate will coordinate timely, brand-consistent messaging across multiple channels to engage students, alumni, mentors, and partners. This role ensures contact data accuracy, high-quality engagement, and effective promotion of Happy Valley LaunchBox programming.

Job Responsibilities:

Manage customer relationship management (CRM) system and segmented contact lists across programs, cohorts, alumni, and partners, ensuring up-to-date information and targeted outreach.
Develop and schedule professional email campaigns and automated program sequences (launch notices, drip campaigns, newsletters, reminders).
Create social media content that highlights Happy Valley LaunchBox events, team updates, and program opportunities.
Monitor and respond to general inquiries via Happy Valley LaunchBox email inbox, website forms, and internal community platforms (e.g., Discord). Collaborate with the team to draft and refine messaging for email, newsletters, and digital outreach.
Support Happy Valley LaunchBox's digital community presence by maintaining communications on Discord and researching potential engagement tools (e.g., Slack, Circle).
Track analytics for email and social campaigns; recommend strategies to improve engagement and open/click rates.
Maintain internal communication templates, session reminders, and participant onboarding content across programs.

This is a part-time position, expected to work 20 hours per week on a regular schedule aligned with LaunchBox programming needs meaning some evening and weekend work may be required.

This position requires a highly organized and collaborative self-starter with excellent customer service, communication, and marketing skills. The applicant must have a can-do and professional attitude and be willing to work in a fast-paced environment. Applications will be received on an ongoing basis and will be reviewed weekly.

This paid appointment is for the Fall 2025 session with the potential to continue on. The position requires full in-person attendance and is based at the Eric J. Barron Innovation Hub in downtown State College. The hourly rate for this position is $17.00 per hour.

BACKGROUND CHECKS/CLEARANCESEmployment with the University will require successful completion of background check(s) in accordance with University policies.

CAMPUS SECURITY CRIME STATISTICS

Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988, Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security, such as those concerning alcohol and drug use, crime prevention, the reporting of crimes, sexual assault, and other matters. The ASR is available for review here.

EEO IS THE LAW

Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability, please contact 814-865-1473.

The Pennsylvania State University is committed to and accountable for advancing equity, respect, and belonging. We embrace individual uniqueness, as well as a culture of belonging that supports equity initiatives, leverages the educational and institutional benefits of inclusion in society, and provides opportunities for engagement intended to help all members of the community thrive. We value belonging as a core strength and an essential element of the university's teaching, research, and service mission.

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Original Job Description